{"id":62439,"date":"2025-11-20T17:24:49","date_gmt":"2025-11-20T17:24:49","guid":{"rendered":"https:\/\/fabricegrinda.com\/?p=62439"},"modified":"2025-11-20T17:26:39","modified_gmt":"2025-11-20T17:26:39","slug":"cuoc-tro-chuyen-vc10x-voi-prashant-choubey","status":"publish","type":"post","link":"https:\/\/grinda.org\/vi\/cuoc-tro-chuyen-vc10x-voi-prashant-choubey\/","title":{"rendered":"Cu\u1ed9c tr\u00f2 chuy\u1ec7n VC10X v\u1edbi Prashant Choubey"},"content":{"rendered":"\n<p>T\u00f4i \u0111\u00e3 c\u00f3 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n tuy\u1ec7t v\u1eddi v\u1edbi Prashant. Ch\u00fang t\u00f4i \u0111i s\u00e2u v\u00e0o h\u00e0nh tr\u00ecnh c\u1ee7a t\u00f4i, t\u1eeb vi\u1ec7c r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 theo \u0111u\u1ed5i gi\u1ea5c m\u01a1 kh\u1edfi nghi\u1ec7p, \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221; khi ra m\u1eaft OLX \u1edf h\u01a1n 100 qu\u1ed1c gia c\u00f9ng l\u00fac. <\/p>\n\n<p>T\u00f4i th\u1eb3ng th\u1eafn chia s\u1ebb v\u1ec1 vi\u1ec7c su\u00fdt ph\u00e1 s\u1ea3n, vay ti\u1ec1n tr\u00ean th\u1ebb t\u00edn d\u1ee5ng \u0111\u1ec3 tr\u1ea3 l\u01b0\u01a1ng nh\u00e2n vi\u00ean, v\u00e0 s\u1ef1 ki\u00ean c\u01b0\u1eddng c\u1ea7n c\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty \u0111\u1ea1t doanh thu 200 tri\u1ec7u \u0111\u00f4 la.<\/p>\n\n<p>B\u1ea1n c\u0169ng s\u1ebd nghe c\u00e2u chuy\u1ec7n ch\u01b0a k\u1ec3 v\u1ec1 vi\u1ec7c t\u00f4i \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n &#8220;Alibaba.com&#8221; t\u1eeb Jack Ma khi \u0111\u00f3 c\u00f2n ch\u01b0a n\u1ed5i ti\u1ebfng, v\u00e0 kh\u1ea3 n\u0103ng nh\u1eadn bi\u1ebft m\u1eabu h\u00ecnh \u0111\u00e3 gi\u00fap t\u00f4i tr\u1edf th\u00e0nh nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng g\u00e3 kh\u1ed5ng l\u1ed3 t\u01b0\u01a1ng lai nh\u01b0 Alibaba, Vinted v\u00e0 Flexport.<\/p>\n\n<p>Ch\u00fang t\u00f4i n\u00f3i v\u1ec1:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>T\u1ea1i sao t\u00f4i r\u1eddi b\u1ecf c\u00f4ng vi\u1ec7c danh gi\u00e1 t\u1ea1i McKinsey \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp.<\/li>\n\n\n\n<li>Chi\u1ebfn l\u01b0\u1ee3c r\u1ee7i ro cao \u0111\u00e3 bi\u1ebfn OLX th\u00e0nh hi\u1ec7n t\u01b0\u1ee3ng to\u00e0n c\u1ea7u.<\/li>\n\n\n\n<li>B\u00e0i h\u1ecdc t\u1eeb vi\u1ec7c su\u00fdt m\u1ea5t t\u1ea5t c\u1ea3 v\u00e0 v\u1ef1c d\u1eady m\u1ea1nh m\u1ebd h\u01a1n.<\/li>\n\n\n\n<li>Nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh ph\u00e2n bi\u1ec7t c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng v\u1edbi nh\u1eefng c\u00f4ng ty th\u1ea5t b\u1ea1i.<\/li>\n\n\n\n<li>Quan \u0111i\u1ec3m tr\u00e1i chi\u1ec1u c\u1ee7a t\u00f4i v\u1ec1 bong b\u00f3ng AI hi\u1ec7n t\u1ea1i v\u00e0 n\u01a1i c\u00f3 c\u01a1 h\u1ed9i th\u1ef1c s\u1ef1.<\/li>\n\n\n\n<li>T\u01b0\u01a1ng lai c\u1ee7a c\u00e1c s\u00e0n giao d\u1ecbch v\u00e0 c\u01a1 h\u1ed9i ngh\u00ecn t\u1ef7 \u0111\u00f4 la ti\u1ebfp theo.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Building OLX, 350+ Exits, Top Marketplace Investor - Fabrice Grinda, Founding Partner, FJ Labs\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/cifMOkd9ELQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p>N\u1ebfu mu\u1ed1n, b\u1ea1n c\u00f3 th\u1ec3 nghe t\u1eadp \u0111\u00f3 trong tr\u00ecnh ph\u00e1t podcast \u0111\u01b0\u1ee3c nh\u00fang.<\/p>\n\n<iframe allow=\"autoplay *; encrypted-media *; fullscreen *; clipboard-write\" frameborder=\"0\" height=\"175\" style=\"width:100%;max-width:660px;overflow:hidden;border-radius:10px;\" sandbox=\"allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation\" src=\"https:\/\/embed.podcasts.apple.com\/us\/podcast\/vc10x-building-olx-350-exits-top-marketplace-investor\/id1632806986?i=1000737236744\"><\/iframe>\n\n<p>Ngo\u00e0i video YouTube v\u00e0 tr\u00ecnh ph\u00e1t podcast nh\u00fang \u1edf tr\u00ean, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 nghe podcast tr\u00ean <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/vc10x-building-olx-350-exits-top-marketplace-investor\/id1632806986?i=1000737236744\" data-type=\"link\" data-id=\"https:\/\/podcasts.apple.com\/us\/podcast\/vc10x-building-olx-350-exits-top-marketplace-investor\/id1632806986?i=1000737236744\" target=\"_blank\" rel=\"noreferrer noopener\">iTunes<\/a> v\u00e0 <a href=\"https:\/\/open.spotify.com\/episode\/0Gpn3xVPdH6xoVEylvaWxY?si=ou5Nns9gTxan54bpNx3Zzg\" data-type=\"link\" data-id=\"https:\/\/open.spotify.com\/episode\/0Gpn3xVPdH6xoVEylvaWxY?si=ou5Nns9gTxan54bpNx3Zzg\" target=\"_blank\" rel=\"noreferrer noopener\">Spotify<\/a> .<\/p>\n\n<p>M\u1ed1c th\u1eddi gian:<\/p>\n\n<p>(00:00) &#8211; Gi\u1edbi thi\u1ec7u<\/p>\n\n<p>(03:02) &#8211; H\u00e0nh tr\u00ecnh t\u1eeb McKinsey \u0111\u1ebfn vi\u1ec7c tr\u1edf th\u00e0nh doanh nh\u00e2n<\/p>\n\n<p>(04:48) &#8211; Chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng to\u00e0n c\u1ea7u v\u00e0 l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng c\u1ee7a OLX<\/p>\n\n<p>(07:33) &#8211; C\u00e1ch ti\u1ebfp c\u1eadn g\u1ecdi v\u1ed1n v\u00e0 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m cho OLX<\/p>\n\n<p>(09:44) &#8211; X\u00e2y d\u1ef1ng Zingy \u0111\u1ea1t doanh thu 200 tri\u1ec7u \u0111\u00f4 la sau khi su\u00fdt ph\u00e1 s\u1ea3n<\/p>\n\n<p>(11:16) &#8211; Kh\u1edfi \u0111\u1ed9ng Zingy v\u1edbi c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 nh\u1ecf t\u0103ng d\u1ea7n<\/p>\n\n<p>(12:32) &#8211; Chuy\u1ec3n \u0111\u1ed5i t\u1eeb ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh sang nh\u00e0 \u0111\u1ea7u t\u01b0<\/p>\n\n<p>(14:16) &#8211; \u0110\u01b0\u1ee3c Forbes b\u00ecnh ch\u1ecdn l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 1<\/p>\n\n<p>(16:11) &#8211; Khu\u00f4n kh\u1ed5 \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i th\u1ecb tr\u01b0\u1eddng<\/p>\n\n<p>(17:32) &#8211; Nh\u1eadn di\u1ec7n m\u1eabu h\u00ecnh trong c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng v\u00e0 th\u1ea5t b\u1ea1i<\/p>\n\n<p>(19:09) &#8211; \u0110i\u1ec1u ki\u1ec7n v\u00e0 \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng hi\u1ec7n t\u1ea1i<\/p>\n\n<p>(22:30) &#8211; C\u00e1ch AI \u0111ang thay \u0111\u1ed5i h\u00e0nh vi mua s\u1eafm tr\u00ean c\u00e1c s\u00e0n giao d\u1ecbch<\/p>\n\n<p>(24:42) &#8211; T\u1ea1i sao c\u00e1c s\u00e0n giao d\u1ecbch B2B \u0111ang h\u1ea5p d\u1eabn hi\u1ec7n nay<\/p>\n\n<p>(26:18) &#8211; T\u00e1c \u0111\u1ed9ng c\u1ee7a AI \u0111\u1ebfn kh\u1ea3 n\u0103ng ph\u00f2ng th\u1ee7 v\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi c\u1ee7a s\u00e0n giao d\u1ecbch<\/p>\n\n<p>(27:41) &#8211; C\u00e2u chuy\u1ec7n \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o Alibaba, Airbnb v\u00e0 Flexport<\/p>\n\n<p>(29:58) &#8211; Xu h\u01b0\u1edbng s\u00e0n giao d\u1ecbch xuy\u00ean bi\u00ean gi\u1edbi v\u00e0 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp<\/p>\n\n<p>(32:27) &#8211; Ch\u00eanh l\u1ec7ch qu\u1ed1c t\u1ebf v\u00e0 \u0111\u1ed5i m\u1edbi m\u00f4 h\u00ecnh kinh doanh<\/p>\n\n<p>(34:10) &#8211; Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng trong c\u00e1c s\u00e0n giao d\u1ecbch<\/p>\n\n<p>(36:00) &#8211; T\u1ef7 l\u1ec7 hoa h\u1ed3ng trong c\u00e1c s\u00e0n giao d\u1ecbch t\u1eeb giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u1ebfn tr\u01b0\u1edfng th\u00e0nh<\/p>\n\n<p>(39:12) &#8211; \u0110\u1ed9c quy\u1ec1n s\u00e0n giao d\u1ecbch v\u00e0 quy\u1ec1n \u0111\u1ecbnh gi\u00e1<\/p>\n\n<p>(41:06) &#8211; \u0110\u1ecbnh gi\u00e1 c\u1ee7a Zomato v\u00e0 \u00fd ngh\u0129a \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng c\u00f4ng<\/p>\n\n<p>(45:45) &#8211; Th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t cho c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp s\u00e0n giao d\u1ecbch hi\u1ec7n nay<\/p>\n\n<p>(46:35) &#8211; Ni\u1ec1m tin tr\u00e1i chi\u1ec1u: \u0110\u1ea7u t\u01b0 v\u00e0o s\u00e0n giao d\u1ecbch thay v\u00ec AI<\/p>\n\n<p>(48:08) &#8211; Tr\u1ea3 l\u1eddi nhanh: L\u0129nh v\u1ef1c \u0111\u1ea7u t\u01b0, giai \u0111o\u1ea1n v\u00e0 quy m\u00f4 \u0111\u1ea7u t\u01b0<\/p>\n\n<p>(49:26) &#8211; C\u00e1ch li\u00ean h\u1ec7 v\u1edbi Fabrice v\u00e0 l\u1eddi k\u1ebft<\/p>\n\n<p><strong>B\u1ea3n ghi ch\u00e9p<\/strong><\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n t\u1eeb con s\u1ed1 0 l\u00ean 200 tri\u1ec7u trong b\u1ed1n n\u0103m. C\u00f3 l\u00e3i, kh\u00f4ng c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m. B\u1edfi v\u00ec v\u00e0o n\u0103m 2001, 2002, t\u00f4i \u0111\u00e3 ph\u1ea3i van xin v\u00e0 c\u1ea7u c\u1ea1nh c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, l\u00e0m \u01a1n cho t\u00f4i ti\u1ec1n, t\u00f4i s\u1eafp ch\u1ebft \u0111\u00e2y.   T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 t\u1eebng xu cu\u1ed1i c\u00f9ng m\u00e0 t\u00f4i c\u00f3. T\u00f4i \u0111\u00e3 vay 100.000 \u0111\u00f4 la tr\u00ean th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng 27 l\u1ea7n. Nh\u01b0ng v\u00e0o n\u0103m 2001, kh\u00f4ng c\u00f3 qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m n\u00e0o mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t s\u1ef1 ki\u1ec7n c\u00f4ng ngh\u1ec7.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> OLX \u0111\u00e3 tr\u1edf th\u00e0nh g\u00e3 kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean h\u01a1n 30 qu\u1ed1c gia. H\u00e3y chia s\u1ebb v\u1edbi ch\u00fang t\u00f4i v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221;, ra m\u1eaft \u0111\u1ed3ng th\u1eddi \u1edf h\u01a1n 100 qu\u1ed1c gia. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Ch\u00fang t\u00f4i kh\u00f4ng bi\u1ebft n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00ec v\u1eady ch\u00fang t\u00f4i ngh\u0129, \u00fd t\u01b0\u1edfng n\u00e0y ho\u1ea1t \u0111\u1ed9ng t\u1ed1t. N\u00f3 d\u1ec5 x\u00e2y d\u1ef1ng.   <\/p>\n\n<p>T\u1ea1i sao ch\u00fang ta kh\u00f4ng ra m\u1eaft \u1edf 100 qu\u1ed1c gia? Ch\u00fang t\u00f4i \u0111\u00e3 chi 50.000 \u0111\u00f4 la \u1edf 100 qu\u1ed1c gia. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Khi \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o c\u00e1c c\u00f4ng ty nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport, t\u1ea5t c\u1ea3 gi\u1edd \u0111\u00e2y \u0111\u1ec1u l\u00e0 nh\u1eefng c\u00f4ng ty kh\u1ed5ng l\u1ed3, b\u1ea1n \u0111\u00e3 nh\u00ecn th\u1ea5y \u0111i\u1ec1u g\u00ec \u1edf h\u1ecd m\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00e1c \u0111\u00e3 b\u1ecf l\u1ee1 \u1edf nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u00f3? \u1ed2! <\/p>\n\n<p>Xin ch\u00e0o m\u1ecdi ng\u01b0\u1eddi, t\u00f4i l\u00e0 Prashant v\u00e0 t\u00f4i s\u1ebd l\u00e0 ng\u01b0\u1eddi d\u1eabn ch\u01b0\u01a1ng tr\u00ecnh cho podcast VC10X.<\/p>\n\n<p>V\u00e0 h\u00f4m nay ch\u00fang ta c\u00f3 m\u1ed9t v\u1ecb kh\u00e1ch \u0111\u1eb7c bi\u1ec7t, Fabrice Grinda. Fabrice l\u00e0 m\u1ed9t doanh nh\u00e2n huy\u1ec1n tho\u1ea1i v\u00e0 l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n th\u00e0nh c\u00f4ng nh\u1ea5t th\u1ebf gi\u1edbi. Fabrice l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp OLX. G\u00e3 kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng. Anh \u1ea5y c\u0169ng \u0111\u00e3 x\u00e2y d\u1ef1ng c\u00f4ng ty \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh, Zingy, \u0111\u1ea1t doanh thu h\u01a1n 200 tri\u1ec7u \u0111\u00f4 la sau khi su\u00fdt ph\u00e1 s\u1ea3n.    <\/p>\n\n<p>V\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, anh \u1ea5y \u0111\u01b0\u1ee3c Forbes b\u00ecnh ch\u1ecdn l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 1 th\u1ebf gi\u1edbi. Anh \u1ea5y l\u00e0 ng\u01b0\u1eddi \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng g\u00e3 kh\u1ed5ng l\u1ed3 nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport v\u00e0 c\u00f3 h\u01a1n 350 l\u1ea7n tho\u00e1i v\u1ed1n t\u1eeb danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh. Trong t\u1eadp n\u00e0y, ch\u00fang ta s\u1ebd \u0111i s\u00e2u v\u00e0o h\u00e0nh tr\u00ecnh \u0111\u00e1ng kinh ng\u1ea1c c\u1ee7a anh \u1ea5y. Ch\u00fang ta s\u1ebd nghe v\u1ec1 vi\u1ec7c anh \u1ea5y \u0111\u00e3 r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t doanh nh\u00e2n h\u00e0ng lo\u1ea1t nh\u01b0 th\u1ebf n\u00e0o.   <\/p>\n\n<p>Anh \u1ea5y s\u1ebd h\u01b0\u1edbng d\u1eabn ch\u00fang ta qua chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221; \u0111i\u00ean r\u1ed3 m\u00e0 anh \u1ea5y \u0111\u00e3 s\u1eed d\u1ee5ng \u0111\u1ec3 ra m\u1eaft OLX \u1edf h\u01a1n 100 qu\u1ed1c gia c\u00f9ng m\u1ed9t l\u00fac. Ch\u00fang ta c\u0169ng s\u1ebd nghe c\u00e2u chuy\u1ec7n tuy\u1ec7t v\u1eddi v\u1ec1 vi\u1ec7c anh \u1ea5y \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n Alibaba.com t\u1eeb Jack Ma tr\u01b0\u1edbc khi ai bi\u1ebft \u0111\u1ebfn \u00f4ng \u1ea5y. V\u00ec v\u1eady, kh\u00f4ng l\u00e3ng ph\u00ed th\u00eam th\u1eddi gian n\u1eefa, h\u00e3y \u0111i th\u1eb3ng v\u00e0o v\u1ea5n \u0111\u1ec1.   <\/p>\n\n<p>T\u1eadp n\u00e0y \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 b\u1edfi c\u00f4ng ty s\u1ea3n xu\u1ea5t podcast c\u1ee7a ri\u00eang t\u00f4i c\u00f3 t\u00ean l\u00e0 Podcast NX, n\u01a1i t\u00f4i gi\u00fap c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, qu\u1ea3n l\u00fd t\u00e0i s\u1ea3n, ng\u01b0\u1eddi ph\u00e2n b\u1ed5 v\u1ed1n v\u00e0 c\u00e1c v\u0103n ph\u00f2ng gia \u0111\u00ecnh b\u1eaft \u0111\u1ea7u podcast ri\u00eang c\u1ee7a h\u1ecd v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd.<\/p>\n\n<p>Podcast NX \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi l\u1ecbch tr\u00ecnh b\u1eadn r\u1ed9n c\u1ee7a c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, n\u01a1i ch\u00fang t\u00f4i x\u1eed l\u00fd m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a vi\u1ec7c s\u1ea3n xu\u1ea5t podcast, \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o \u0111\u1ea7u t\u01b0. N\u1ebfu b\u1ea1n \u0111ang t\u00ecm c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1ea1nh m\u1ebd, vi\u1ec7c b\u1eaft \u0111\u1ea7u m\u1ed9t podcast n\u00ean n\u1eb1m trong danh s\u00e1ch \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb duy nh\u1ea5t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n m\u1ea1ng l\u01b0\u1edbi m\u1ea1nh m\u1ebd c\u1ee7a m\u00ecnh, n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 ti\u1ebfp c\u1eadn c\u00e1c \u0111\u1ed1i t\u00e1c h\u1ea1n ch\u1ebf v\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n m\u1ea1ng l\u01b0\u1edbi \u0111\u00f3 h\u01a1n n\u1eefa. V\u00e0 tr\u00e1i v\u1edbi nh\u1eefng g\u00ec h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi nghe, v\u1eabn c\u00f2n r\u1ea5t s\u1edbm \u0111\u1ec3 b\u1eaft \u0111\u1ea7u m\u1ed9t podcast. C\u00f3 \u00edt nh\u1ea5t 10 l\u1ea7n nhi\u1ec1u b\u1ea3n tin h\u01a1n v\u00e0 1000 l\u1ea7n nhi\u1ec1u blog h\u01a1n so v\u1edbi s\u1ed1 l\u01b0\u1ee3ng podcast tr\u00ean th\u1ebf gi\u1edbi n\u00e0y. B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 d\u1ecbch v\u1ee5 podcast c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i podcast10x.com.   <\/p>\n\n<p>T\u00f4i s\u1ebd \u0111\u1ea3m b\u1ea3o th\u00eam li\u00ean k\u1ebft v\u00e0o ph\u1ea7n m\u00f4 t\u1ea3 b\u00ean d\u01b0\u1edbi. H\u00e3y th\u01b0\u1edfng th\u1ee9c t\u1eadp n\u00e0y. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u00e0o Fabrice, th\u1eadt tuy\u1ec7t khi c\u00f3 anh tr\u00ean VC10x, anh kh\u1ecfe ch\u1ee9?<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i \u0111ang l\u00e0m r\u1ea5t t\u1ed1t. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 m\u1eddi t\u00f4i.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> V\u00e2ng, th\u1eadt vinh h\u1ea1nh khi c\u00f3 anh \u1edf \u0111\u00e2y. \u0110\u1ec3 b\u1eaft \u0111\u1ea7u, ch\u00fang ta c\u00f3 th\u1ec3 nghe v\u1ec1 h\u00e0nh tr\u00ecnh tuy\u1ec7t v\u1eddi c\u1ee7a anh t\u1eeb m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp \u0111\u1ebfn m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 nh\u01b0 hi\u1ec7n nay kh\u00f4ng? <\/p>\n\n<p>\u0110i\u1ec1u g\u00ec \u0111\u00e3 th\u00fac \u0111\u1ea9y anh r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t doanh nh\u00e2n v\u00e0 m\u1ed9t doanh nh\u00e2n r\u1ea5t th\u00e0nh c\u00f4ng? V\u00e0 nh\u1eefng ng\u00e0y l\u00e0m t\u01b0 v\u1ea5n ban \u0111\u1ea7u \u0111\u00f3 \u0111\u00e3 gi\u00fap \u00edch nh\u01b0 th\u1ebf n\u00e0o trong h\u00e0nh tr\u00ecnh tr\u1edf th\u00e0nh nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a anh sau \u0111\u00f3? H\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi \u0111i\u1ec1u \u0111\u00f3.  <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i c\u00f3 l\u1ebd h\u01a1i kh\u00f4ng truy\u1ec1n th\u1ed1ng v\u00ec t\u00f4i \u0111\u1ebfn McKinsey khi bi\u1ebft r\u1eb1ng t\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7.<\/p>\n\n<p>Th\u1ef1c ra, t\u00f4i \u0111\u00e3 v\u00e0o \u0111\u1ea1i h\u1ecdc v\u1edbi \u00fd \u0111\u1ecbnh tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7. Nh\u01b0ng chuy\u1ec7n x\u1ea3y ra l\u00e0 t\u00f4i \u0111\u00e3 h\u1ecdc \u1edf Princeton, ho\u00e0n th\u00e0nh kh\u00f3a h\u1ecdc, v\u00e0 t\u1ed1t nghi\u1ec7p. L\u00fac \u0111\u00f3 t\u00f4i 21 tu\u1ed5i. T\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7, nh\u01b0ng t\u00f4i nh\u00fat nh\u00e1t. T\u00f4i h\u01b0\u1edbng n\u1ed9i. T\u00f4i ch\u01b0a t\u1eebng qu\u1ea3n l\u00fd ai c\u1ea3. T\u00f4i th\u1ef1c s\u1ef1 kh\u00f4ng bi\u1ebft g\u00ec v\u1ec1 kinh doanh.      <\/p>\n\n<p>H\u00e3y \u0111\u1ebfn McKinsey. N\u00f3 gi\u1ed1ng nh\u01b0 tr\u01b0\u1eddng kinh doanh, nh\u01b0ng h\u1ecd tr\u1ea3 l\u01b0\u01a1ng cho b\u1ea1n. V\u00e0 t\u00f4i \u0111\u00e3 \u1edf \u0111\u00f3 hai n\u0103m, h\u1ecdc \u0111\u01b0\u1ee3c m\u1ecdi th\u1ee9 c\u1ea7n h\u1ecdc. V\u00e0 r\u1ed3i, \u0111\u01b0\u1ee3c r\u1ed3i, t\u00f4i \u0111\u00e3 h\u1ecdc nh\u1eefng g\u00ec c\u1ea7n h\u1ecdc. T\u00f4i c\u00f3 th\u1ec3 vi\u1ebft m\u1ed9t b\u00e0i thuy\u1ebft tr\u00ecnh v\u00e0 k\u1ec3 m\u1ed9t c\u00e2u chuy\u1ec7n, t\u00f4i gi\u1ecfi h\u01a1n v\u1ec1 k\u1ef9 n\u0103ng giao ti\u1ebfp b\u1eb1ng l\u1eddi n\u00f3i v\u00e0 v\u0103n b\u1ea3n, v\u1ec1 n\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang.    <\/p>\n\n<p>Gi\u1edd th\u00ec h\u00e3y x\u00e2y d\u1ef1ng m\u1ed9t startup th\u00f4i. V\u00e0 r\u00f5 r\u00e0ng v\u1edbi t\u00f4i, \u0111\u00e3 \u0111\u1ebfn l\u00fac r\u1eddi \u0111i v\u00e0 \u0111\u1ebfn l\u00fac ti\u1ebfn t\u1edbi x\u00e2y d\u1ef1ng c\u00e1c startup, \u0111i\u1ec1u m\u00e0 t\u00f4i v\u1ed1n \u0111\u1ecbnh l\u00e0m t\u1eeb \u0111\u1ea7u. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t v\u1eddi. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u1eady ngay t\u1eeb \u0111\u1ea7u, anh \u0111\u00e3 bi\u1ebft m\u00ecnh mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp startup, \u0111\u00fang kh\u00f4ng?  <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> \u1eea, t\u00f4i \u0111\u00e3 bi\u1ebft \u0111i\u1ec1u \u0111\u00f3 t\u1eeb khi t\u00f4i 10 tu\u1ed5i. Khi t\u00f4i 10 tu\u1ed5i, t\u00f4i c\u00f3 chi\u1ebfc PC \u0111\u1ea7u ti\u00ean v\u00e0o n\u0103m 1984. \u0110\u00f3 l\u00e0 m\u1ed9t chi\u1ebfc Compact, 8088. V\u00e0 t\u00f4i \u0111\u00e3 theo d\u00f5i cu\u1ed9c \u0111\u1eddi c\u1ee7a Bill Gates v\u00e0 Steve Jobs. V\u00e0 r\u00f5 r\u00e0ng t\u00f4i mu\u1ed1n noi g\u01b0\u01a1ng h\u1ecd. V\u00e0 t\u00f4i \u1edf Ph\u00e1p. T\u00f4i \u0111\u00e3 h\u1ecdc \u1edf tr\u01b0\u1eddng h\u00e0ng \u0111\u1ea7u v\u1edbi b\u1ea1n b\u00e8 v\u00e0 h\u1ecd h\u1ecfi &#8216;Khi l\u1edbn l\u00ean b\u1ea1n mu\u1ed1n l\u00e0m g\u00ec?&#8217;      <\/p>\n\n<p>V\u00e0 t\u00f4i n\u00f3i t\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7, gi\u1ed1ng nh\u01b0 h\u00ecnh m\u1eabu c\u1ee7a t\u00f4i. H\u1ecd h\u1ecfi &#8216;C\u00e1i g\u00ec c\u01a1?&#8217;  B\u1ea1n s\u1ebd ph\u1ea3n b\u1ed9i nh\u1eefng l\u00fd t\u01b0\u1edfng c\u1ee7a c\u00e1ch m\u1ea1ng x\u00e3 h\u1ed9i ch\u1ee7 ngh\u0129a Ph\u00e1p. V\u00ec v\u1eady t\u00f4i b\u1eadt c\u01b0\u1eddi. H\u1ecd kh\u00f4ng \u0111\u00f9a. T\u00f4i n\u00f3i, \u0111\u01b0\u1ee3c th\u00f4i, gi\u1ea5c m\u01a1 M\u1ef9, t\u00f4i \u0111\u1ebfn \u0111\u00e2y. V\u00e0 th\u1ebf l\u00e0 t\u00f4i r\u1eddi \u0111i l\u00fac 17 tu\u1ed5i \u0111\u1ec3 \u0111\u1ebfn Princeton v\u00e0, kh\u00f4ng bao gi\u1edd nh\u00ecn l\u1ea1i.    <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Wow, \u0111\u00f3 l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u00e1ng kinh ng\u1ea1c, V\u00e0 OLX, m\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt trong s\u01a1 y\u1ebfu l\u00fd l\u1ecbch c\u1ee7a anh, OLX \u0111\u00e3 tr\u1edf th\u00e0nh g\u00e3 kh\u1ed5ng l\u1ed3 rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean h\u01a1n 30 qu\u1ed1c gia. H\u00e3y k\u1ec3 cho ch\u00fang t\u00f4i v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8216;m\u00ec \u00dd tr\u00ean t\u01b0\u1eddng&#8217;, ra m\u1eaft \u0111\u1ed3ng th\u1eddi \u1edf h\u01a1n 100 qu\u1ed1c gia. Nh\u1eefng b\u00e0i h\u1ecdc ch\u00ednh t\u1eeb c\u00e1c th\u1ecb tr\u01b0\u1eddng th\u1ea5t b\u1ea1i so v\u1edbi nh\u1eefng th\u1ecb tr\u01b0\u1eddng th\u00e0nh c\u00f4ng l\u00e0 g\u00ec?  <\/p>\n\n<p>V\u00e2ng, v\u00e0o n\u0103m 2005, t\u00f4i \u0111\u00e3 \u0111\u1ebfn g\u1eb7p Craig tr\u01b0\u1edbc ti\u00ean \u1edf M\u1ef9 v\u00e0 n\u00f3i &#8216;N\u00e0y, Craigslist r\u1ea5t tuy\u1ec7t. N\u00f3 \u0111ang cung c\u1ea5p m\u1ed9t d\u1ecbch v\u1ee5 c\u00f4ng cho nh\u00e2n lo\u1ea1i, nh\u01b0ng n\u00f3 c\u00f3 th\u1ec3 t\u1ed1t h\u01a1n. B\u1ea1n n\u00ean ki\u1ec3m duy\u1ec7t n\u1ed9i dung. B\u1ea1n kh\u00f4ng n\u00ean c\u00f3 spam, l\u1eeba \u0111\u1ea3o, m\u1ea1i d\u00e2m. V\u00e0 nh\u00e2n ti\u1ec7n, \u0111\u1ed1i t\u01b0\u1ee3ng ch\u00ednh cho vi\u1ec7c n\u00e0y l\u00e0 ph\u1ee5 n\u1eef.&#8217;    <\/p>\n\n<p>H\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh trong t\u1ea5t c\u1ea3 c\u00e1c giao d\u1ecbch mua s\u1eafm c\u1ee7a gia \u0111\u00ecnh, \u0111\u00fang kh\u00f4ng? H\u1ecd ch\u1ecdn ng\u00f4i nh\u00e0 b\u1ea1n s\u1ed1ng, ng\u01b0\u1eddi gi\u1eef tr\u1ebb b\u1ea1n thu\u00ea, chi\u1ebfc xe b\u1ea1n mua. V\u00ec v\u1eady b\u1ea1n c\u1ea7n t\u1ea1o ra m\u1ed9t trang web th\u00e2n thi\u1ec7n v\u1edbi ph\u1ee5 n\u1eef. B\u1ea1n \u0111ang l\u00e0m \u0111i\u1ec1u ho\u00e0n to\u00e0n ng\u01b0\u1ee3c l\u1ea1i, nh\u01b0ng anh \u1ea5y kh\u00f4ng quan t\u00e2m. Anh \u1ea5y kh\u00f4ng mu\u1ed1n t\u00f4i l\u00e0m \u0111i\u1ec1u \u0111\u00f3, v\u00e0 t\u00f4i n\u00f3i, t\u00f4i s\u1ebd l\u00e0m mi\u1ec5n ph\u00ed, nh\u00e2n ti\u1ec7n.    <\/p>\n\n<p>T\u00f4i n\u00f3i, h\u00e3y \u0111\u1ec3 t\u00f4i \u0111i\u1ec1u h\u00e0nh n\u00f3 mi\u1ec5n ph\u00ed. Anh \u1ea5y kh\u00f4ng s\u1eb5n l\u00f2ng \u0111\u1ec3 t\u00f4i l\u00e0m \u0111i\u1ec1u \u0111\u00f3, h\u00e3y t\u1ea1o ra, \u0111\u1ec3 t\u00f4i xem li\u1ec7u t\u00f4i c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t phi\u00ean b\u1ea3n t\u1ed1t h\u01a1n c\u1ee7a Craigslist kh\u00f4ng. Gi\u1edd v\u1ea5n \u0111\u1ec1 trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, t\u1ea5t nhi\u00ean, \u0111i\u1ec1u t\u00f4i y\u00eau th\u00edch l\u00e0 ch\u00fang c\u00f3 c\u00e1i g\u1ecdi l\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi. C\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua th\u00ec c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n v\u00e0 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n ngh\u0129a l\u00e0 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua.   <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady n\u1ebfu ai \u0111\u00f3 \u0111\u00e3 c\u00f3 m\u1ea1ng l\u01b0\u1edbi \u0111\u00f3, n\u1ebfu t\u00f4i ch\u1ecdn Craigslist, ph\u00e1 v\u1ee1 \u0111i\u1ec1u \u0111\u00f3 r\u1ea5t, r\u1ea5t kh\u00f3. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i kh\u00f4ng bi\u1ebft n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00ec v\u1eady ch\u00fang t\u00f4i ngh\u0129, \u00dd t\u01b0\u1edfng n\u00e0y ho\u1ea1t \u0111\u1ed9ng t\u1ed1t, n\u00f3 d\u1ec5 x\u00e2y d\u1ef1ng. T\u1ea1i sao ch\u00fang ta kh\u00f4ng ra m\u1eaft \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia? Ch\u00fang t\u00f4i chi 50 ngh\u00ecn \u0111\u00f4 la \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia trong SEM \u0111u\u00f4i d\u00e0i, BMW X3 \u0111\u1ecf, Delhi ho\u1eb7c Mumbai, 30.000 d\u1eb7m, v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111ang tr\u1ea3 m\u1ed9t xu cho m\u1ed7i l\u1ea7n nh\u1ea5p chu\u1ed9t.    <\/p>\n\n<p>V\u00e0 ch\u00fang t\u00f4i \u0111\u1ebfn g\u1eb7p nh\u1eefng ng\u01b0\u1eddi c\u00f3 danh s\u00e1ch \u0111\u1ec3 xem li\u1ec7u h\u1ecd c\u00f3 th\u1ec3 li\u1ec7t k\u00ea kh\u00f4ng. V\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i xem li\u1ec7u ch\u00fang t\u00f4i c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i cung c\u1ea7u kh\u00f4ng v\u00e0 n\u00f3 th\u1ef1c s\u1ef1 ho\u1ea1t \u0111\u1ed9ng \u1edf hai qu\u1ed1c gia, \u0111\u00f3 l\u00e0 Pakistan v\u00e0 B\u1ed3 \u0110\u00e0o Nha, v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t t\u1ed1t, nh\u01b0ng h\u01a1i k\u00e9m \u1edf \u1ea4n \u0110\u1ed9 v\u00e0 Brazil. V\u00ec v\u1eady ch\u00fang t\u00f4i \u0111\u00e3 gi\u1ea3m t\u1eeb m\u1ed9t tr\u0103m qu\u1ed1c gia xu\u1ed1ng c\u00f2n b\u1ed1n.  <\/p>\n\n<p>V\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i tr\u1edf n\u00ean r\u1ea5t l\u1edbn \u1edf b\u1ed1n n\u01b0\u1edbc n\u00e0y, v\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng l\u1ee3i nhu\u1eadn, \u0111\u1eb7c bi\u1ec7t l\u00e0 t\u1eeb Brazil, v\u00e0 sau \u0111\u00f3 m\u1edf r\u1ed9ng t\u1eeb m\u1ed9t tr\u0103m qu\u1ed1c gia xu\u1ed1ng b\u1ed1n r\u1ed3i l\u1ea1i l\u00ean ba m\u01b0\u01a1i. B\u00e2y gi\u1edd, \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi, t\u1ea1i sao nh\u1eefng n\u01b0\u1edbc n\u00e0y ho\u1ea1t \u0111\u1ed9ng khi nh\u1eefng n\u01b0\u1edbc kh\u00e1c kh\u00f4ng, t\u00f4i ngh\u0129 \u0111\u00f3 l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a vi\u1ec7c thi\u1ebfu c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, v\u00ec v\u1eady kh\u00f4ng c\u00f3 c\u00e1c trang rao v\u1eb7t l\u1edbn \u0111\u00e3 \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp. <\/p>\n\n<p>Kh\u1ea3 n\u0103ng mua qu\u1ea3ng c\u00e1o r\u1ebb. V\u00ec v\u1eady kh\u00f4ng c\u00f3 nhi\u1ec1u c\u1ea1nh tranh trong vi\u1ec7c mua qu\u1ea3ng c\u00e1o tr\u00ean Google v\u00e0 Facebook v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3. v\u00e0 th\u1eb3ng th\u1eafn m\u00e0 n\u00f3i l\u00e0 may m\u1eafn. V\u00e0 v\u00ec v\u1eady, b\u1ea1n bi\u1ebft \u0111\u1ea5y, t\u1ea1i sao B\u1ed3 \u0110\u00e0o Nha tr\u1edf n\u00ean r\u1ea5t l\u1edbn, kh\u00f4ng r\u00f5 l\u1eafm. T\u00f4i ngh\u0129 c\u00f3 l\u1ebd ch\u00fang t\u00f4i \u0111\u00e3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c tinh th\u1ea7n v\u0103n h\u00f3a si\u00eau cool. M\u1ecdi ng\u01b0\u1eddi b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng n\u00f3 v\u00e0 n\u00f3 c\u1ea5t c\u00e1nh, nh\u01b0ng m\u1ed9t khi ch\u00fang t\u00f4i th\u1ea5y \u0111i\u1ec1u g\u00ec \u0111\u00f3 ho\u1ea1t \u0111\u1ed9ng, ch\u00fang t\u00f4i s\u1ebd t\u0103ng g\u1ea5p \u0111\u00f4i v\u00e0 ti\u1ebfp t\u1ee5c.     <\/p>\n\n<p>Yeah tuy\u1ec7t \u0111\u1ed1i. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u00e0 \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c r\u1ea5t ph\u1ed5 bi\u1ebfn m\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp th\u01b0\u1eddng theo \u0111u\u1ed5i. \u0110\u01b0\u1ee3c r\u1ed3i, ch\u00fang ta s\u1ebd ra m\u1eaft \u1edf nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng c\u00f9ng m\u1ed9t l\u00fac v\u00e0 sau \u0111\u00f3 xem th\u1ecb tr\u01b0\u1eddng n\u00e0o ho\u1ea1t \u0111\u1ed9ng v\u00e0 sau \u0111\u00f3 \u0111i s\u00e2u v\u00e0o nh\u1eefng th\u1ecb tr\u01b0\u1eddng \u0111\u00f3. \u0110\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng. \u0110\u00f3 l\u00e0 quy\u1ebft \u0111\u1ecbnh c\u1ee7a anh \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3.    <\/p>\n\n<p>V\u00e0 anh c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a VC v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3 khi anh ra m\u1eaft \u1edf t\u1ea5t c\u1ea3 c\u00e1c qu\u1ed1c gia n\u00e0y v\u00e0 th\u1eed nghi\u1ec7m n\u00f3 kh\u00f4ng? V\u00e2ng. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 10 tri\u1ec7u t\u1eeb VC. Nh\u01b0ng chuy\u1ec7n x\u1ea3y ra l\u00e0 c\u00f4ng ty tr\u01b0\u1edbc \u0111\u00f3 c\u1ee7a t\u00f4i, Zingy. T\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n t\u1eeb 0 l\u00ean 200 tri\u1ec7u trong b\u1ed1n n\u0103m, v\u00ec v\u1eady n\u00f3 l\u00e0 1 5 5200 c\u00f3 l\u00e3i kh\u00f4ng c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a VC.  <\/p>\n\n<p>N\u00f3i n\u0103m 2001, 2002. T\u00f4i \u0111ang van xin v\u00e0 c\u1ea7u xin c\u00e1c VC, l\u00e0m \u01a1n cho t\u00f4i ti\u1ec1n. T\u00f4i \u0111ang ch\u1ebft d\u1edf.   T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 t\u1eebng xu cu\u1ed1i c\u00f9ng m\u00e0 t\u00f4i c\u00f3. T\u00f4i \u0111\u00e3 vay 100.000 \u0111\u00f4 la tr\u00ean th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng 27 l\u1ea7n. Nh\u01b0ng v\u00e0o n\u0103m 2001, kh\u00f4ng VC n\u00e0o mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7, internet \u0111\u00e3 ch\u1ebft. nh\u01b0ng cu\u1ed1i c\u00f9ng, khi ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u c\u00f3 l\u00e3i, m\u1ecdi VC \u0111\u1ec1u n\u00f3i, t\u00f4i mu\u1ed1n \u0111\u1ea7u t\u01b0. <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady t\u00f4i kh\u00f4ng mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00ec t\u00f4i kh\u00f4ng c\u00f2n c\u1ea7n ti\u1ec1n n\u1eefa. T\u00f4i nh\u01b0 ki\u1ec3u, c\u00e1c anh \u0111\u00e3 \u1edf \u0111\u00e2u ba n\u0103m tr\u01b0\u1edbc? v\u00e0 cu\u1ed1i c\u00f9ng t\u00f4i b\u00e1n c\u00f4ng ty v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t kho\u1ea3n tho\u00e1i v\u1ed1n r\u1ea5t \u0111\u1eb9p. V\u00e0 v\u00ec v\u1eady t\u1ea5t c\u1ea3 c\u00e1c VC \u0111\u00e3 b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i \u0111\u1ea7u t\u01b0 \u0111\u1ec1u n\u00f3i, b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec b\u1ea1n l\u00e0m ti\u1ebfp theo, t\u00f4i s\u1ebd h\u1ed7 tr\u1ee3 b\u1ea1n. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 10 tri\u1ec7u \u1edf m\u1ee9c \u0111\u1ecbnh gi\u00e1 28 tri\u1ec7u tr\u00ean m\u1ed9t b\u00e0i thuy\u1ebft tr\u00ecnh PowerPoint.    <\/p>\n\n<p>khi ra m\u1eaft OLX, v\u00e0 \u0111\u00f3 l\u00e0 l\u00fd do 100 qu\u1ed1c gia, nh\u00e2n v\u1edbi 50 ngh\u00ecn, \u0111\u00f3 l\u00e0 5 tri\u1ec7u, \u0111\u00fang kh\u00f4ng? V\u00e0 v\u00ec v\u1eady t\u00f4i c\u00f3 5 tri\u1ec7u \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c b\u00e0i ki\u1ec3m tra \u0111\u1ec3 xem n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00e0 l\u00fd do \u0111\u00f3 l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c m\u00e0 t\u00f4i \u0111\u00e3 s\u1eed d\u1ee5ng, nh\u01b0ng n\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2y l\u00e0 rao v\u1eb7t, b\u1ea1n c\u1ea7n ph\u1ea3i k\u1ebft n\u1ed1i cung v\u00e0 c\u1ea7u, nh\u01b0ng ch\u00fang t\u00f4i kh\u00f4ng th\u1ef1c s\u1ef1 th\u1ef1c hi\u1ec7n thanh to\u00e1n v\u00e0 v\u1eadn chuy\u1ec3n v\u00e0 h\u1eadu c\u1ea7n, v.v.  <\/p>\n\n<p>V\u00ec v\u1eady n\u00f3 th\u1ef1c s\u1ef1 d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 \u0111i to\u00e0n c\u1ea7u theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3. Facebook kh\u00e1 d\u1ec5 d\u00e0ng \u0111\u1ec3 \u0111i to\u00e0n c\u1ea7u v\u00ec n\u00f3 l\u00e0 c\u00f9ng m\u1ed9t n\u1ec1n t\u1ea3ng \u1edf m\u1ecdi n\u01a1i trong m\u1ecdi ng\u00f4n ng\u1eef ho\u1eb7c Instagram ho\u1eb7c TikTok ho\u1eb7c b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec. V\u00e0 \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng \u0111\u00fang. n\u1ebfu b\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng Uber, b\u1ea1n c\u1ea7n, ho\u1eb7c Ola ho\u1eb7c b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec, ho\u1eb7c n\u1ebfu b\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng Zomato, b\u1ea1n c\u1ea7n, giao h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, nh\u00e0 h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng.   <\/p>\n\n<p>\u00dd t\u00f4i l\u00e0, sau \u0111\u00f3 b\u1ea1n c\u1ea7n m\u1ed9t \u0111\u1ed9i ng\u0169 r\u1ea5t \u0111\u1ecba ph\u01b0\u01a1ng. B\u1ea1n kh\u00f4ng th\u1ec3 x\u00e2y d\u1ef1ng \u0111i\u1ec1u \u0111\u00f3 \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia. V\u00ec v\u1eady n\u00f3 ph\u1ee5 thu\u1ed9c v\u00e0o \u00fd t\u01b0\u1edfng b\u1ea1n c\u00f3, nh\u01b0ng \u0111\u00fang, t\u00f4i \u0111\u00e3 c\u00f3 ti\u1ec1n t\u1eeb VC. T\u00f4i t\u1ea1o ra FOMO v\u00e0 v\u00ec v\u1eady t\u00f4i c\u00f3 10 tri\u1ec7u h\u1ed7 tr\u1ee3 t\u1eeb VC.   <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ho\u00e0n to\u00e0n \u0111\u00fang, v\u00e0 Zingy l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n r\u1ea5t th\u00fa v\u1ecb kh\u00e1c m\u00e0 ch\u00fang ta n\u00ean \u0111\u1ec1 c\u1eadp, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, sau khi g\u1ea7n nh\u01b0 ph\u00e1 s\u1ea3n v\u1edbi startup \u0111\u1ea7u ti\u00ean, b\u1ea1n \u0111\u00e3 x\u00e2y d\u1ef1ng Zingy l\u00ean h\u01a1n 200 tri\u1ec7u doanh thu v\u00e0 b\u00e1n n\u00f3 v\u1edbi gi\u00e1 80 tri\u1ec7u \u0111\u00f4 la ti\u1ec1n m\u1eb7t, \u0111\u00fang kh\u00f4ng? <\/p>\n\n<p>\u0110i\u1ec1u g\u00ec \u0111\u00e3 gi\u1eef b\u1ea1n ti\u1ebfp t\u1ee5c trong giai \u0111o\u1ea1n t\u1ed1i t\u0103m nh\u1ea5t c\u1ee7a h\u00e0nh tr\u00ecnh \u0111\u00f3 v\u00e0 b\u1ea1n khuy\u00ean c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp ng\u00e0y nay nh\u01b0 th\u1ebf n\u00e0o khi h\u1ecd \u0111ang ch\u00eanh v\u00eanh tr\u00ean b\u1edd v\u1ef1c s\u1ed1ng c\u00f2n c\u1ee7a startup c\u1ee7a h\u1ecd?<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, c\u00f3 m\u1ed9t c\u00e2u n\u00f3i trong ti\u1ebfng Ph\u00e1p, \u0111\u00f3 l\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 c\u1ea1o m\u1ed9t qu\u1ea3 tr\u1ee9ng. T\u00f4i kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ec3 m\u1ea5t. m\u1ed9t tr\u0103m ph\u1ea7n tr\u0103m gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n r\u00f2ng c\u1ee7a t\u00f4i n\u1eb1m trong c\u00f4ng ty.  <\/p>\n\n<p>Ch\u00fang t\u00f4i b\u1ecb ki\u1ec7n t\u1eeb tr\u00e1i sang ph\u1ea3i b\u1edfi c\u00e1c h\u00e3ng thu \u00e2m. T\u00f4i gi\u1ed1ng nh\u01b0, b\u1ea1n bi\u1ebft kh\u00f4ng? N\u00f3 t\u1ed1n nhi\u1ec1u ti\u1ec1n h\u01a1n \u0111\u1ec3 \u0111\u00f3ng c\u1eeda t\u00f4i h\u01a1n l\u00e0 \u0111\u1ec3 t\u00f4i ho\u1ea1t \u0111\u1ed9ng. V\u00e0 nh\u00e2n ti\u1ec7n, t\u00f4i c\u00f3 th\u1ec3 ki\u1ebfm ti\u1ec1n cho b\u1ea1n. T\u00f4i c\u0169ng \u0111ang x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3, \u0111\u00fang kh\u00f4ng? T\u00f4i kh\u00f4ng l\u00e0m b\u1ea5t k\u1ef3 \u0111i\u1ec1u g\u00ec trong s\u1ed1 n\u00e0y \u0111\u1ec3 ki\u1ebfm ti\u1ec1n.   <\/p>\n\n<p>T\u00f4i l\u00e0m nh\u1eefng \u0111i\u1ec1u n\u00e0y v\u00ec t\u00f4i th\u00edch x\u00e2y d\u1ef1ng, \u0111\u00e2y l\u00e0 c\u00e1ch t\u00f4i th\u1ec3 hi\u1ec7n s\u1ef1 s\u00e1ng t\u1ea1o c\u1ee7a m\u00ecnh. T\u00f4i ngh\u0129 t\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i. T\u00f4i ngh\u0129 cu\u1ed9c s\u1ed1ng l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i v\u00e0 t\u00f4i ngh\u0129 x\u00e2y d\u1ef1ng m\u1ed9t startup l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i t\u00f4i mu\u1ed1n ch\u01a1i. V\u00e0 mi\u1ec5n l\u00e0 h\u1ecd c\u1ea3m th\u1ea5y tr\u00f2 ch\u01a1i \u0111\u00e1ng \u0111\u1ec3 ch\u01a1i. N\u00f3 \u0111\u00e1ng \u0111\u1ec3 ti\u1ebfp t\u1ee5c ngay c\u1ea3 khi ch\u00fang t\u00f4i b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng, ngay c\u1ea3 khi ch\u00fang t\u00f4i h\u1ebft ti\u1ec1n, v.v.    <\/p>\n\n<p>T\u00f4i c\u00f3 th\u1ec3 th\u1ea5y ti\u1ec1m n\u0103ng \u1edf \u0111\u00e2y, \u0111\u00fang kh\u00f4ng? \u0110\u00f3 l\u00e0 m\u1ed9t danh m\u1ee5c tr\u1ecb gi\u00e1 h\u00e0ng t\u1ef7 \u0111\u00f4 la \u1edf c\u00e1c qu\u1ed1c gia kh\u00e1c. C\u00f3 r\u1ea5t nhi\u1ec1u l\u00fd do t\u1ea1i sao t\u00f4i ngh\u0129 n\u00f3 s\u1ebd l\u1edbn. n\u1ebfu ch\u00fang t\u00f4i th\u1ef1c hi\u1ec7n t\u1ed1t, c\u00f3 nh\u1eefng l\u00fac b\u1ea1n c\u1ea7n ng\u1eebng ch\u01a1i tr\u00f2 ch\u01a1i, \u0111\u00fang kh\u00f4ng? n\u1ebfu v\u0169 tr\u1ee5 \u0111ang n\u00f3i v\u1edbi b\u1ea1n \u0111i\u1ec1u n\u00e0y kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng, kh\u00f4ng c\u00f3 s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng.    <\/p>\n\n<p>B\u1ea1n s\u1ebd kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 d\u00f9 th\u1ebf n\u00e0o \u0111i n\u1eefa, th\u00ec t\u1ea5t nhi\u00ean, b\u1ea1n mu\u1ed1n ti\u1ebfp t\u1ee5c v\u00e0 ch\u01a1i m\u1ed9t tr\u00f2 ch\u01a1i kh\u00e1c.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ho\u00e0n to\u00e0n \u0111\u00fang. V\u1eady b\u1ea1n \u0111ang n\u00f3i r\u1eb1ng Zingy \u0111\u00e3 t\u1ef1 l\u1ef1c t\u1eeb \u0111\u1ea7u \u0111\u1ebfn h\u01a1n 200 tri\u1ec7u doanh thu, \u0111\u00fang kh\u00f4ng? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 1,4 tri\u1ec7u, nh\u01b0ng t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng n\u00f3 theo t\u1eebng \u0111\u1ee3t 10K, t\u00f4i s\u1ebd g\u1eb7p ai \u0111\u00f3 v\u00e0 n\u00f3i xin h\u00e3y, theo d\u00f5i startup c\u1ee7a t\u00f4i, t\u00f4i s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c 10K \u1edf \u0111\u00e2y, 10K \u1edf \u0111\u00f3, tr\u1ea3 l\u01b0\u01a1ng, n\u1ebfu t\u00f4i kh\u00f4ng t\u00ecm th\u1ea5y ti\u1ec1n, b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng, t\u00ecm th\u00eam 20K, tr\u1ea3 l\u01b0\u01a1ng, v.v. <\/p>\n\n<p>V\u00ec v\u1eady, t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 1,4 tri\u1ec7u, nh\u01b0ng \u0111\u00f3 l\u00e0 l\u1ea7n huy \u0111\u1ed9ng ph\u1ee9c t\u1ea1p nh\u1ea5t trong cu\u1ed9c \u0111\u1eddi t\u00f4i v\u00ec t\u1ea5t c\u1ea3 \u0111\u1ec1u theo t\u1eebng \u0111\u1ee3t 5k. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e0 \u1edf giai \u0111o\u1ea1n n\u00e0o th\u00ec Zingy \u0111\u00e3 \u1edf giai \u0111o\u1ea1n r\u1ea5t s\u1edbm khi b\u1ea1n huy \u0111\u1ed9ng v\u1ed1n n\u00e0y hay sau \u0111\u00f3? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Ch\u00e0, t\u1eebng ch\u00fat m\u1ed9t \u0111\u1ea7u ti\u00ean, t\u00f4i \u0111\u00e3 \u0111\u1eb7t t\u1eebng \u0111\u1ed3ng xu cu\u1ed1i c\u00f9ng t\u00f4i c\u00f3 v\u00e0o c\u00f4ng ty.<\/p>\n\n<p>V\u00ec v\u1eady, t\u00f4i \u0111\u00e3 c\u00f3 700 ngh\u00ecn c\u1ed9ng v\u1edbi s\u1ed1 d\u01b0 100 v\u1edbi th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a t\u00f4i. V\u00ec v\u1eady, \u0111\u1ea7u ti\u00ean t\u00f4i \u0111\u00e3 \u0111\u1eb7t 800 ngh\u00ecn v\u00e0o, sau \u0111\u00f3 t\u00f4i b\u1eaft \u0111\u1ea7u huy \u0111\u1ed9ng v\u00e0 l\u1ea1i ti\u1ebfp t\u1ee5c, cho \u0111\u1ebfn khi, b\u1ea1n bi\u1ebft \u0111\u1ea5y, cho \u0111\u1ebfn khi t\u00f4i h\u1ebft ti\u1ec1n, v\u1ec1 c\u01a1 b\u1ea3n. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> \u0110\u01b0\u1ee3c r\u1ed3i. V\u00e0 sau m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, b\u1ea1n ch\u1ec9 ng\u1eebng huy \u0111\u1ed9ng v\u1ed1n cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Ch\u00e0, v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, b\u1ea1n c\u00f3 l\u1ee3i nhu\u1eadn. C\u00f3 l\u1ee3i nhu\u1eadn l\u00e0 \u0111i\u1ec1u tuy\u1ec7t v\u1eddi. <\/p>\n\n<p>B\u1ea1n l\u00e0 ng\u01b0\u1eddi l\u00e0m ch\u1ee7 s\u1ed1 ph\u1eadn c\u1ee7a m\u00ecnh, \u0111\u00fang kh\u00f4ng? Gi\u1ed1ng nh\u01b0 t\u1ea5t c\u1ea3 nh\u1eefng nh\u00e0 s\u00e1ng l\u1eadp n\u00e0y th\u00f4ng b\u00e1o r\u1eb1ng t\u00f4i v\u1eeba huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c m\u1ed9t tr\u0103m tri\u1ec7u v\u1edbi \u0111\u1ecbnh gi\u00e1 n\u0103m tr\u0103m tri\u1ec7u. \u00dd t\u00f4i l\u00e0, \u0111\u00f3 l\u00e0 c\u00e1i t\u00f4i \u0111ang th\u00f4ng b\u00e1o. \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 \u00edch g\u00ec cho b\u1ea1n. \u0110\u00e2y l\u00e0 ti\u1ec1n \u0111\u1ed9c quy\u1ec1n. B\u1ea1n mu\u1ed1n g\u00ec l\u00e0 ti\u1ec1n th\u1eadt m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111i mua c\u00e0 ph\u00ea.     <\/p>\n\n<p>Nh\u01b0ng b\u1ea1n c\u00f3 ti\u1ec1n \u0111\u1ed9c quy\u1ec1n. N\u00f3 c\u00f3 mua cho b\u1ea1n c\u00e0 ph\u00ea hay xe h\u01a1i hay nh\u00e0 kh\u00f4ng? <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> V\u00e2ng, ho\u00e0n to\u00e0n \u0111\u00fang. Zingy \u0111\u00e3 x\u1ea3y ra. V\u00e0 sau \u0111\u00f3, OLX \u0111\u00e3 x\u1ea3y ra, t\u00f4i s\u1ebd n\u00f3i l\u00e0 hai th\u00e0nh c\u00f4ng.   Ph\u1ea3i. V\u00e0 sau \u0111\u00f3, b\u1ea1n \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, b\u1eaft \u0111\u1ea7u FJ Labs, hi\u1ec7n \u0111ang r\u1ea5t th\u00e0nh c\u00f4ng. V\u00e0. B\u1ea1n \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u0103n \u0111\u00f3n nh\u1ea5t, \u0111\u00fang kh\u00f4ng?  <\/p>\n\n<p>V\u00ec v\u1eady, h\u00e3y k\u1ec3 cho ch\u00fang t\u00f4i v\u1ec1 h\u00e0nh tr\u00ecnh \u0111\u1ea7u t\u01b0 \u0111\u00f3, n\u00f3 b\u1eaft \u0111\u1ea7u nh\u01b0 th\u1ebf n\u00e0o, nh\u1eefng kho\u1ea3n \u0111\u1ea7u t\u01b0 ban \u0111\u1ea7u b\u1ea1n \u0111\u00e3 th\u1ef1c hi\u1ec7n l\u00e0 g\u00ec? T\u00f4i bi\u1ebft c\u00f3 m\u1ed9t s\u1ed1 t\u00ean tu\u1ed5i l\u1edbn trong danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n, nh\u01b0ng r\u1ea5t mu\u1ed1n nghe t\u1eeb b\u1ea1n. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00e2ng. V\u00ec v\u1eady, h\u00e0nh tr\u00ecnh \u0111\u1ea7u t\u01b0 c\u1ee7a t\u00f4i b\u1eaft \u0111\u1ea7u t\u1eeb r\u1ea5t s\u1edbm. V\u00ec v\u1eady, khi t\u00f4i x\u00e2y d\u1ef1ng startup \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh v\u00e0o n\u0103m 1998, \u0111\u00f3 l\u00e0 m\u1ed9t eBay c\u1ee7a Ph\u00e1p, n\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Aucland. <\/p>\n\n<p>T\u00f4i l\u00e0 m\u1ed9t CEO internet n\u1ed5i ti\u1ebfng \u0111\u1ed1i m\u1eb7t v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u00ec v\u1eady, r\u1ea5t nhi\u1ec1u nh\u00e0 s\u00e1ng l\u1eadp kh\u00e1c b\u1eaft \u0111\u1ea7u li\u00ean h\u1ec7 v\u00e0 n\u00f3i, Hey, b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea7u t\u01b0 kh\u00f4ng? V\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 suy ngh\u0129 r\u1ea5t k\u1ef9, li\u1ec7u t\u00f4i c\u00f3 n\u00ean tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n song song v\u1edbi vi\u1ec7c l\u00e0m CEO kh\u00f4ng? B\u1edfi v\u00ec \u0111\u00f3 l\u00e0 m\u1ed9t s\u1ef1 ph\u00e2n t\u00e2m kh\u1ecfi nhi\u1ec7m v\u1ee5 ch\u00ednh c\u1ee7a t\u00f4i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 CEO Fabrice. Nh\u01b0ng cu\u1ed1i c\u00f9ng t\u00f4i \u0111\u00e3 t\u1ef1 l\u1eadp lu\u1eadn ho\u1eb7c tranh lu\u1eadn v\u1edbi b\u1ea3n th\u00e2n, \u0111\u01b0\u1ee3c r\u1ed3i, n\u1ebfu t\u00f4i c\u00f3 th\u1ec3 truy\u1ec1n \u0111\u1ea1t nh\u1eefng b\u00e0i h\u1ecdc \u0111\u00e3 h\u1ecdc cho ng\u01b0\u1eddi kh\u00e1c, \u0111i\u1ec1u \u0111\u00f3 khi\u1ebfn t\u00f4i tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp t\u1ed1t h\u01a1n.    <\/p>\n\n<p>N\u1ebfu t\u00f4i c\u00f3 th\u1ec3 theo d\u00f5i nh\u1ecbp \u0111\u1eadp c\u1ee7a th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd gi\u00fap t\u00f4i tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp gi\u1ecfi h\u01a1n. V\u00ec v\u1eady, mi\u1ec5n l\u00e0 n\u00f3 kh\u00f4ng qu\u00e1 ph\u00e2n t\u00e2m. V\u00ec v\u1eady, n\u1ebfu t\u00f4i c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh trong m\u1ed9t gi\u1edd, n\u1ebfu t\u00f4i \u0111\u1ea7u t\u01b0 hay kh\u00f4ng, th\u00ec \u0111\u01b0\u1ee3c r\u1ed3i, h\u00e3y l\u00e0m \u0111i\u1ec1u \u0111\u00f3. V\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n t\u1eeb n\u0103m 1998. ngay t\u1eeb \u0111\u1ea7u h\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p c\u1ee7a m\u00ecnh.   <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady \u0111\u1ebfn n\u0103m 2013, khi t\u00f4i r\u1eddi OLX, t\u00f4i \u0111\u00e3 th\u1ef1c hi\u1ec7n 170 kho\u1ea3n \u0111\u1ea7u t\u01b0. T\u00f4i \u0111\u00e3 c\u00f3 h\u00e0ng ch\u1ee5c l\u1ea7n tho\u00e1t hi\u1ec3m. N\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t t\u1ed1t. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Alibaba. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Barberal. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Delivery Hero. T\u00f4i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n r\u1ea5t th\u00e0nh c\u00f4ng. V\u00ec v\u1eady, ti\u1ebfp t\u1ee5c l\u00e0m \u0111i\u1ec1u \u0111\u00f3, ch\u1ec9 v\u1edbi nhi\u1ec1u k\u1ef9 n\u0103ng h\u01a1n, \u0111\u1ebfn r\u1ea5t t\u1ef1 nhi\u00ean.       <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ho\u00e0n to\u00e0n \u0111\u00fang. V\u00e0 th\u1ef1c t\u1ebf, b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c Forbes vinh danh l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 m\u1ed9t to\u00e0n c\u1ea7u v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, \u0111\u00fang kh\u00f4ng? V\u1eady b\u1ea1n ngh\u0129 s\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn nh\u1ea5t gi\u1eefa vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111i\u1ec1u h\u00e0nh th\u00e0nh c\u00f4ng v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 th\u00e0nh c\u00f4ng l\u00e0 g\u00ec? Nh\u1eefng k\u1ef9 n\u0103ng n\u00e0o b\u1ea1n ngh\u0129 \u0111\u00e3 \u0111\u01b0\u1ee3c chuy\u1ec3n giao t\u1eeb vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp sang vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 b\u00e2y gi\u1edd?   <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00e2ng, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean l\u00e0 t\u00f4i kh\u00f4ng tham gia v\u00e0o m\u1ed9t qu\u1ef9 VC \u0111\u1ec3 giao d\u1ecbch c\u1ee7a m\u00ecnh an to\u00e0n h\u01a1n, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, t\u00f4i \u0111ang x\u00e2y d\u1ef1ng m\u1ed9t startup, c\u0169ng gi\u1ed1ng nh\u01b0 v\u1eady, \u0111\u1ecbnh ngh\u0129a chi\u1ebfn l\u01b0\u1ee3c, \u0111\u1ecbnh ngh\u0129a v\u0103n h\u00f3a, tuy\u1ec3n d\u1ee5ng nh\u00e2n s\u1ef1, huy \u0111\u1ed9ng v\u1ed1n t\u1eeb LPs, \u0111i\u1ec1u n\u00e0y kh\u00f4ng kh\u00e1c nhi\u1ec1u so v\u1edbi vi\u1ec7c huy \u0111\u1ed9ng ti\u1ec1n t\u1eeb VC. V\u00ec v\u1eady, nhi\u1ec1u k\u1ef9 n\u0103ng t\u1eeb vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty ho\u1eb7c c\u00f3 th\u1ec3 chuy\u1ec3n giao.  <\/p>\n\n<p>T\u1ea5t nhi\u00ean c\u00f4ng vi\u1ec7c kh\u00e1c nhau. \u0110\u00f3 l\u00e0 s\u1ef1 ph\u00e1n \u0111o\u00e1n. V\u00e0 tin t\u1ed1t l\u00e0 t\u00f4i \u0111\u00e3 c\u00f3 h\u00e0ng ng\u00e0n l\u1ea7n th\u1eed nghi\u1ec7m, \u0111\u1ea7u t\u01b0 tr\u01b0\u1edbc khi t\u00f4i x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty VC. V\u00ec v\u1eady, \u0111i\u1ec1u \u0111\u00f3 l\u00e0 kh\u00f4ng th\u1ec3 sao ch\u00e9p v\u00e0 kh\u00f4ng ph\u1ea3i nh\u00e0 \u0111i\u1ec1u h\u00e0nh n\u00e0o c\u0169ng l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 t\u1ed1t. V\u00e0 kh\u00f4ng ph\u1ea3i nh\u00e0 \u0111\u1ea7u t\u01b0 n\u00e0o c\u0169ng l\u00e0 nh\u00e0 \u0111i\u1ec1u h\u00e0nh t\u1ed1t, nh\u01b0ng trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a t\u00f4i, t\u00f4i \u0111\u00e3 l\u00e0m c\u1ea3 hai t\u1eeb \u0111\u1ea7u v\u00e0 \u0111i\u1ec1u \u0111\u00f3 \u0111\u1ebfn v\u1edbi t\u00f4i kh\u00e1 t\u1ef1 nhi\u00ean.     <\/p>\n\n<p>B\u00e2y gi\u1edd, trung b\u00ecnh, t\u00f4i s\u1ebd n\u00f3i r\u1eb1ng t\u00f4i th\u00edch l\u00e0m nh\u00e0 \u0111i\u1ec1u h\u00e0nh h\u01a1n l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0. Ch\u1ec9 l\u00e0 kh\u00f3 \u0111\u1ec3 bi\u1ec7n minh cho chi ph\u00ed c\u01a1 h\u1ed9i c\u1ee7a th\u1eddi gian, v\u00ec t\u00f4i \u0111\u00e3 r\u1ea5t th\u00e0nh c\u00f4ng. \u00dd t\u01b0\u1edfng c\u1ea7n ph\u1ea3i c\u00f3 ti\u1ec1m n\u0103ng l\u1edbn \u0111\u1ec3 ch\u1ec9 t\u00ecm th\u1eddi gian c\u1ee7a t\u00f4i. V\u00e0 t\u00f4i th\u1ea5y r\u1eb1ng c\u00f3 r\u1ea5t nhi\u1ec1u \u0111\u00f2n b\u1ea9y trong vi\u1ec7c l\u00e0m vi\u1ec7c v\u1edbi nhi\u1ec1u nh\u00e0 s\u00e1ng l\u1eadp.   <\/p>\n\n<p>T\u00f4i c\u00f3 th\u1ec3 mang l\u1ea1i nhi\u1ec1u \u0111i\u1ec1u t\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c. H\u1ecd l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 v\u00e0 t\u00f4i c\u00f3 th\u1ec3 c\u1ed1 g\u1eafng ph\u1ea3n \u00e1nh qu\u1ef9 \u0111\u1ea1o c\u1ee7a h\u1ecd v\u00e0 gi\u00fap h\u1ecd huy \u0111\u1ed9ng v\u1ed1n v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u1eb1ng c\u00e1ch l\u00e0m c\u1ed1 v\u1ea5n. V\u00e0 theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, t\u00f4i ti\u1ebfp x\u00fac v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n v\u00e0 theo c\u00e1ch ph\u00e2n t\u00e1n h\u01a1n nhi\u1ec1u so v\u1edbi khi t\u00f4i l\u00e0 m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp tr\u1ef1c ti\u1ebfp, nh\u01b0ng n\u00f3 c\u1ea3m th\u1ea5y theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3 c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng h\u01a1n v\u00e0 c\u0169ng kh\u00e1 ph\u00f9 h\u1ee3p v\u1edbi s\u1ef1 t\u00f2 m\u00f2 tr\u00ed tu\u1ec7 c\u1ee7a t\u00f4i. T\u00f4i quan t\u00e2m \u0111\u1ebfn vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a th\u1ebf gi\u1edbi. V\u00e0 kh\u00f4ng c\u00f3 m\u1ed9t v\u1ea5n \u0111\u1ec1 n\u00e0o nh\u01b0 bi\u1ebfn \u0111\u1ed5i kh\u00ed h\u1eadu kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1. \u0110\u00f3 l\u00e0 h\u00e0ng ng\u00e0n v\u1ea5n \u0111\u1ec1. B\u1ea5t b\u00ecnh \u0111\u1eb3ng c\u01a1 h\u1ed9i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1. \u0110\u00f3 l\u00e0 h\u00e0ng ng\u00e0n v\u1ea5n \u0111\u1ec1. V\u00e0 h\u00e0ng ng\u00e0n nh\u00e0 s\u00e1ng l\u1eadp \u0111ang c\u1ed1 g\u1eafng theo d\u00f5i c\u00e1c ng\u00e1ch ph\u1ee5 c\u1ee7a \u0111i\u1ec1u \u0111\u00f3.        <\/p>\n\n<p>V\u00e0 t\u00f4i th\u00edch tham gia v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft t\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a th\u1ebf gi\u1edbi.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0, th\u1ecb tr\u01b0\u1eddng l\u00e0, m\u1ed9t ph\u1ea7n n\u00e0o \u0111\u00f3 l\u00e0 s\u1edf tr\u01b0\u1eddng c\u1ee7a b\u1ea1n, chuy\u00ean m\u00f4n c\u1ee7a b\u1ea1n, \u0111\u00fang kh\u00f4ng? V\u1eady khung c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i th\u1ecb tr\u01b0\u1eddng l\u00e0 g\u00ec v\u00e0 n\u00f3 \u0111\u00e3 ph\u00e1t tri\u1ec3n nh\u01b0 th\u1ebf n\u00e0o?  <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00f3 b\u1ed1n \u0111i\u1ec1u t\u00f4i xem x\u00e9t khi \u0111\u1ea7u t\u01b0 v\u00e0o, ch\u00fang t\u00f4i \u0111ang xem x\u00e9t \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c startup c\u1ee5 th\u1ec3.<\/p>\n\n<p>M\u1ed9t l\u00e0 \u0111\u1ed9i ng\u0169 m\u00e0 m\u1ecdi VC \u0111\u1ec1u n\u00f3i r\u1eb1ng t\u00f4i ch\u1ec9 \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u01b0\u1eddi phi th\u01b0\u1eddng. B\u00e2y gi\u1edd \u0111\u1ed1i v\u1edbi t\u00f4i, ng\u01b0\u1eddi phi th\u01b0\u1eddng l\u00e0 ng\u01b0\u1eddi v\u1eeba l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 t\u1ea7m nh\u00ecn, h\u00f9ng bi\u1ec7n nh\u01b0ng c\u0169ng bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n. V\u00ec v\u1eady, giao \u0111i\u1ec3m c\u1ee7a s\u01a1 \u0111\u1ed3 Venn c\u1ee7a nh\u1eefng ng\u01b0\u1eddi bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n v\u00e0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 t\u1ea7m nh\u00ecn.   Th\u1ee9 hai, t\u00f4i c\u00f3 th\u00edch c\u00f4ng vi\u1ec7c kinh doanh n\u00e0y kh\u00f4ng?<\/p>\n\n<p>B\u00e2y gi\u1edd, t\u00f4i c\u00f3 th\u00edch doanh nghi\u1ec7p nh\u01b0 m\u1ed9t s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a quy m\u00f4 th\u1ecb tr\u01b0\u1eddng t\u1ed5ng th\u1ec3 v\u00e0 kinh t\u1ebf \u0111\u01a1n v\u1ecb kh\u00f4ng? B\u1ea1n thu h\u1ed3i nhanh ch\u00f3ng nh\u01b0 th\u1ebf n\u00e0o tr\u00ean c\u01a1 s\u1edf bi\u00ean l\u1ee3i nhu\u1eadn \u0111\u00f3ng g\u00f3p? Chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea3i \u0111\u1ea7y \u0111\u1ee7 l\u00e0 bao nhi\u00eau. LTV c\u1ee7a b\u1ea1n so v\u1edbi CAC sau 18 th\u00e1ng, 36 th\u00e1ng, v.v. V\u00e0 \u1edf \u0111\u00f3. Kh\u00e1 t\u1ed1t. T\u00f4i c\u00f3 m\u1ed9t c\u1ea3m gi\u00e1c kh\u00e1 t\u1ed1t v\u1ec1 lo\u1ea1i ch\u1ec9 s\u1ed1 m\u00e0 t\u00f4i \u0111ang t\u00ecm ki\u1ebfm v\u1ec1 t\u0103ng tr\u01b0\u1edfng GMV \u1edf c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau, t\u1ef7 l\u1ec7 hi\u1ec7u qu\u1ea3, bi\u00ean l\u1ee3i nhu\u1eadn, v.v.      <\/p>\n\n<p>Thay \u0111\u1ed5i th\u00e0nh th\u1eadt theo ng\u00e0nh, nh\u01b0ng, r\u00f5 r\u00e0ng l\u00e0 ch\u00fang t\u00f4i c\u00f3 t\u1ea5t c\u1ea3 c\u00e1c ch\u1ec9 s\u1ed1 m\u00e0 ch\u00fang t\u00f4i \u0111ang t\u00ecm ki\u1ebfm. Th\u1ef1c t\u1ebf, t\u00f4i \u0111\u00e3 c\u00f4ng b\u1ed1 ch\u00fang tr\u00ean blog c\u1ee7a m\u00ecnh. S\u1ed1 ba &#8211; l\u00e0 \u0111\u1ecbnh gi\u00e1 c\u00f3 h\u1ee3p l\u00fd kh\u00f4ng? T\u00f4i ngh\u0129 n\u00f3 r\u1ebb. N\u00f3 kh\u00f4ng ho\u00e0n to\u00e0n h\u1ee3p l\u00fd trong \u00e1nh s\u00e1ng c\u1ee7a s\u1ef1 k\u00e9o, \u0111\u1ed9i ng\u0169, c\u01a1 h\u1ed9i. V\u00e0 sau \u0111\u00f3 s\u1ed1 b\u1ed1n, t\u00f4i c\u00f3 th\u00edch m\u1ed9t lu\u1eadn \u0111i\u1ec3m ph\u00f9 h\u1ee3p v\u1edbi t\u1ea7m nh\u00ecn c\u1ee7a t\u00f4i v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a th\u1ebf gi\u1edbi kh\u00f4ng, nh\u01b0 t\u01b0\u01a1ng lai c\u1ee7a di \u0111\u1ed9ng, t\u01b0\u01a1ng lai c\u1ee7a th\u1ef1c ph\u1ea9m, t\u01b0\u01a1ng lai c\u1ee7a b\u1ea5t \u0111\u1ed9ng s\u1ea3n, v.v.?     <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> V\u00e2ng, ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0 v\u1edbi h\u01a1n 355 l\u1ea7n tho\u00e1t kh\u1ecfi danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n v\u00e0 IRR 39 ph\u1ea7n tr\u0103m, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb m\u1ed9t s\u1ed1 nh\u1eadn d\u1ea1ng m\u1eabu xung quanh \u0111i\u1ec1u g\u00ec t\u00e1ch bi\u1ec7t c\u00e1c c\u00f4ng ty \u0111\u1ea1t \u0111\u01b0\u1ee3c tho\u00e1t ra c\u00f3 \u00fd ngh\u0129a v\u1edbi nh\u1eefng c\u00f4ng ty kh\u00f4ng? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00ec v\u1eady, c\u00e1c c\u00f4ng ty th\u1ea5t b\u1ea1i v\u00ec nhi\u1ec1u l\u00fd do. L\u00fd do s\u1ed1 m\u1ed9t h\u1ecd th\u1ea5t b\u1ea1i l\u00e0 h\u1ecd kh\u00f4ng t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. <\/p>\n\n<p>V\u00ec v\u1eady, \u00fd t\u01b0\u1edfng, ho\u1eb7c h\u1ecd t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng ch\u1ec9 k\u00e9o d\u00e0i \u0111\u1ebfn m\u1ed9t \u0111i\u1ec3m nh\u1ea5t \u0111\u1ecbnh v\u00e0 sau \u0111\u00f3 n\u00f3 kh\u00f4ng c\u00f2n m\u1edf r\u1ed9ng n\u1eefa. V\u00e0 v\u00ec v\u1eady c\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t k\u00eanh thu h\u00fat kh\u00e1ch h\u00e0ng ho\u1ea1t \u0111\u1ed9ng cho \u0111\u1ebfn, 10 tri\u1ec7u ho\u1eb7c m\u1ed9t tr\u0103m tri\u1ec7u, nh\u01b0ng n\u00f3 kh\u00f4ng ti\u1ebfp t\u1ee5c. V\u00e0 do \u0111\u00f3 b\u1ea1n kh\u00f4ng th\u1ec3 m\u1edf r\u1ed9ng v\u1edbi kinh t\u1ebf \u0111\u01a1n v\u1ecb c\u00f3 l\u1ee3i nhu\u1eadn \u0111\u00f3 l\u00e0 l\u00fd do s\u1ed1 m\u1ed9t, b\u1ea1n kh\u00f4ng t\u00ecm th\u1ea5y l\u1ee3i nhu\u1eadn s\u1ea3n ph\u1ea9m  <\/p>\n\n<p>L\u00fd do s\u1ed1 hai, n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t \u0111\u1ed3ng s\u00e1ng l\u1eadp, b\u1ea1n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng h\u01a1n. Nh\u01b0ng n\u1ebfu b\u1ea1n c\u00e3i nhau v\u1edbi \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd th\u1ea5t b\u1ea1i. v\u00e0 sau \u0111\u00f3 s\u1ed1 ba, huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u ti\u1ec1n v\u1edbi gi\u00e1 qu\u00e1 cao, \u0111\u00fang kh\u00f4ng? \u0110\u1eb7c bi\u1ec7t l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp l\u1ea7n \u0111\u1ea7u, b\u1ea1n b\u1ecb c\u00e1m d\u1ed7 \u0111\u1ec3 l\u1ea5y \u0111\u1ecbnh gi\u00e1 cao nh\u1ea5t, huy \u0111\u1ed9ng nhi\u1ec1u v\u1ed1n nh\u1ea5t.   <\/p>\n\n<p>Nh\u01b0ng n\u1ebfu b\u1ea1n huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u v\u1ed1n v\u00e0 b\u1ea1n kh\u00f4ng ph\u00e1t tri\u1ec3n v\u00e0o \u0111\u1ecbnh gi\u00e1 v\u00ec b\u1ea1n kh\u00f4ng mu\u1ed1n l\u00e0m pha lo\u00e3ng, b\u1ea1n kh\u00f4ng mu\u1ed1n l\u00e0m, Dan ran. N\u00f3 s\u1ebd gi\u1ebft ch\u1ebft c\u00f4ng ty. V\u00e0 v\u00ec v\u1eady t\u00e1m ng\u01b0\u1eddi tr\u00e1nh \u0111i\u1ec1u n\u00e0y r\u00f5 r\u00e0ng t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. H\u1ecd \u1ed5n v\u1edbi \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a h\u1ecd v\u00e0 h\u1ecd huy \u0111\u1ed9ng s\u1ed1 ti\u1ec1n \u0111\u00fang, c\u00e1c \u0111i\u1ec1u kho\u1ea3n \u0111\u00fang cho ph\u00e9p h\u1ecd ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng c\u00e1c danh m\u1ee5c \u0111\u1ee7 l\u1edbn v\u1edbi kinh t\u1ebf \u0111\u01a1n v\u1ecb t\u1ed1t \u0111\u1ec3 h\u1ecd \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3.   <\/p>\n\n<p>B\u00e2y gi\u1edd c\u00f3 m\u1ed9t y\u1ebfu t\u1ed1 may m\u1eafn, b\u1ea1n kh\u00f4ng bao gi\u1edd bi\u1ebft tr\u01b0\u1edbc n\u1ebfu \u00fd t\u01b0\u1edfng b\u1ea1n c\u00f3 k\u1ebft th\u00fac l\u1edbn h\u01a1n nhi\u1ec1u so v\u1edbi b\u1ea1n ngh\u0129 \u0111\u00fang kh\u00f4ng. Airbnb l\u00e0 nh\u1eefng chi\u1ebfc n\u1ec7m h\u01a1i trong ph\u00f2ng kh\u00e1ch c\u1ee7a m\u1ecdi ng\u01b0\u1eddi. Nghe c\u00f3 v\u1ebb nh\u01b0 m\u1ed9t \u00fd t\u01b0\u1edfng nh\u1ecf, nh\u01b0ng h\u1ecd \u0111\u00e3 \u0111i\u1ec1u ch\u1ec9nh n\u00f3, tr\u1edf th\u00e0nh m\u1ed9t \u00fd t\u01b0\u1edfng l\u1edbn h\u01a1n nhi\u1ec1u.  <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0 t\u00f4i bi\u1ebft, FJ Labs c\u00f4ng b\u1ed1 c\u00e1c b\u00e1o c\u00e1o c\u1ee7a ri\u00eang m\u00ecnh, th\u01b0\u1eddng xuy\u00ean v\u1ec1 \u0111i\u1ec1u ki\u1ec7n th\u1ecb tr\u01b0\u1eddng nh\u01b0 th\u1ebf n\u00e0o v\u00e0 v\u00e2n v\u00e2n. v\u1eady b\u1ea1n c\u00f3 th\u1ec3 cho ch\u00fang t\u00f4i bi\u1ebft v\u1ec1 c\u00e1ch b\u1ea1n \u0111ang nh\u00ecn v\u00e0o th\u1ecb tr\u01b0\u1eddng th\u1ecb tr\u01b0\u1eddng ngay b\u00e2y gi\u1edd kh\u00f4ng? L\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, b\u1ea1n nh\u00ecn nh\u1eadn \u0111\u1ecbnh gi\u00e1 t\u0103ng hay gi\u1ea3m nh\u01b0 th\u1ebf n\u00e0o? D\u1ec5 d\u00e0ng x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i hay nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 b\u1ea1n \u0111ang th\u1ea5y ngay b\u00e2y gi\u1edd l\u00e0 g\u00ec?    <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00ec v\u1eady, ch\u01b0a bao gi\u1edd d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u1ecb tr\u01b0\u1eddng, b\u00e2y gi\u1edd b\u1ea1n c\u00f3 c\u00e1c c\u00f4ng c\u1ee5 c\u00f3 s\u1eb5n v\u00e0 m\u00e3 th\u1ea5p, kh\u00f4ng m\u00e3 AI. D\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ecdi th\u1ee9, d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 t\u00ecm kh\u00e1ch h\u00e0ng, d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 t\u00edch h\u1ee3p AI \u0111\u1ec3 d\u1ecbch danh s\u00e1ch \u0111\u1ec3 c\u00f3 danh s\u00e1ch t\u1ef1 \u0111\u1ed9ng d\u1eef li\u1ec7u \u1ea3nh v\u00e0 n\u00f3 t\u1ea1o ra ti\u00eau \u0111\u1ec1, m\u00f4 t\u1ea3, danh m\u1ee5c, n\u00f3 \u0111\u1ec1 xu\u1ea5t gi\u00e1. <\/p>\n\n<p>V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u th\u00fa v\u1ecb ng\u00e0y nay v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng. V\u00e0 c\u00f3 r\u1ea5t nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng ch\u01b0a \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng. B\u00e2y gi\u1edd, r\u00f5 r\u00e0ng, n\u1ebfu b\u1ea1n \u1edf ph\u00eda ng\u01b0\u1eddi ti\u00eau d\u00f9ng, nhi\u1ec1u th\u1ee9 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. Nh\u01b0 b\u1ea1n c\u00f3 Flipkart, b\u1ea1n c\u00f3 Zomato, b\u1ea1n c\u00f3 Ola, b\u1ea1n c\u00f3 Airbnb. Nh\u01b0ng n\u1ebfu b\u1ea1n \u1edf ph\u00eda B2B, r\u1ea5t \u00edt \u0111i\u1ec1u \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, \u0111\u00fang kh\u00f4ng?    <\/p>\n\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n mua h\u00f3a ch\u1ea5t d\u1ea7u m\u1ecf, kh\u00f4ng c\u00f3 trang web n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y danh s\u00e1ch nh\u1eefng g\u00ec c\u00f3 s\u1eb5n. Kh\u00f4ng c\u00f3 k\u1ebft n\u1ed1i v\u1edbi nh\u00e0 m\u00e1y \u0111\u1ec3 hi\u1ec3u s\u1ef1 ch\u1eadm tr\u1ec5 s\u1ea3n xu\u1ea5t v\u00e0 kh\u1ea3 n\u0103ng s\u1ea3n xu\u1ea5t. N\u1ebfu kh\u00f4ng c\u00f3 \u0111\u1eb7t h\u00e0ng tr\u1ef1c tuy\u1ebfn, kh\u00f4ng c\u00f3 thanh to\u00e1n tr\u1ef1c tuy\u1ebfn. Kh\u00f4ng c\u00f3 theo d\u00f5i \u0111\u01a1n h\u00e0ng c\u1ee7a b\u1ea1n. Kh\u00f4ng c\u00f3 t\u00e0i ch\u00ednh.    <\/p>\n\n<p>V\u00e0 \u0111i\u1ec1u n\u00e0y, nh\u1eefng \u0111i\u1ec1u n\u00e0y x\u1ea3y ra trong m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p v\u00e0 m\u1ecdi l\u0129nh v\u1ef1c. T\u01b0\u01a1ng t\u1ef1, n\u1ebfu b\u1ea1n ngh\u0129 v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c SMB c\u1eeda h\u00e0ng m\u1eb9 v\u00e0 c\u1eeda h\u00e0ng ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, M\u1ecdi th\u1ee9 \u0111\u1ec1u b\u1eb1ng b\u00fat v\u00e0 gi\u1ea5y, kh\u00f4ng ai th\u1ef1c s\u1ef1 t\u1ef1 \u0111\u1ed9ng h\u00f3a \u1edf \u0111\u00f3. C\u00f3 nh\u1eefng c\u01a1 h\u1ed9i l\u1edbn trong c\u00e1c th\u1ecb tr\u01b0\u1eddng v\u00e0 B2B, c\u1ea3 cho doanh nghi\u1ec7p l\u1edbn, cho \u0111\u1ea7u v\u00e0o v\u00e0 cho SMBs.  <\/p>\n\n<p>B\u00e2y gi\u1edd, v\u1ec1 xu h\u01b0\u1edbng l\u00e0 g\u00ec? Ch\u00e0, ngay b\u00e2y gi\u1edd trong \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, t\u1ea5t c\u1ea3 l\u00e0 AI m\u1ecdi l\u00fac. V\u00ec v\u1eady, t\u1ea5t c\u1ea3 c\u00e1c VC ho\u1eb7c lemmings, h\u1ecd ch\u1ec9 mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o AI. T\u00f4i ngh\u0129 75 ph\u1ea7n tr\u0103m c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 cho n\u1eeda \u0111\u1ea7u n\u0103m, khi AI 95 ph\u1ea7n tr\u0103m c\u1ee7a l\u00f4 YC l\u00e0 AI, t\u1ea5t c\u1ea3 l\u00e0 AI m\u1ecdi l\u00fac. m\u00e0, v\u00e0 r\u00f5 r\u00e0ng c\u00f3 m\u1ed9t bong b\u00f3ng AI \u0111ang di\u1ec5n ra b\u00e2y gi\u1edd.    <\/p>\n\n<p>AI s\u1ebd bi\u1ebfn \u0111\u1ed5i th\u1ebf gi\u1edbi theo c\u00e1ch c\u00f3 \u00fd ngh\u0129a h\u01a1n ch\u00fang ta mong \u0111\u1ee3i, nh\u01b0ng n\u00f3 s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian h\u01a1n m\u1ecdi ng\u01b0\u1eddi ngh\u0129. V\u00e0 r\u1ea5t nhi\u1ec1u c\u00f4ng ty ch\u1ebft d\u1ecdc \u0111\u01b0\u1eddng, v\u00ec qu\u00e1 nhi\u1ec1u ng\u01b0\u1eddi \u0111ang l\u00e0m c\u00f9ng m\u1ed9t vi\u1ec7c v\u00e0 huy \u0111\u1ed9ng ti\u1ec1n v\u1edbi gi\u00e1 cao h\u01a1n k\u1ebft qu\u1ea3 l\u00e0, c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang \u1edf tr\u00ean g\u00e1c x\u00e9p, \u0111\u1ecbnh gi\u00e1 r\u1ea5t h\u1ee3p l\u00fd. <\/p>\n\n<p>H\u1ecd \u0111ang tr\u1edf l\u1ea1i n\u01a1i h\u1ecd \u0111\u00e3 \u1edf v\u00e0o n\u0103m 2019. V\u00e0, nh\u01b0ng \u0111i\u1ec1u th\u00fa v\u1ecb l\u00e0 t\u00f4i ngh\u0129 c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 m\u1ed9t c\u00e1ch th\u00f4ng minh h\u01a1n \u0111\u1ec3 ch\u01a1i, \u0111\u00fang kh\u00f4ng? b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t trong nh\u1eefng LLMs. v\u00e0 sau \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 \u0111ang ch\u01a1i tr\u00f2 ch\u01a1i c\u1ee7a c\u00e1c v\u1ecb vua v\u00e0 b\u1ea1n c\u1ea7n h\u00e0ng tr\u0103m tri\u1ec7u v\u1ed1n, v\u00e0 nh\u1eefng ng\u01b0\u1eddi chi\u1ebfn th\u1eafng s\u1edbm nh\u01b0 \u0111\u00e1ng y\u00eau ho\u1eb7c con tr\u1ecf c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng l\u00e2u d\u00e0i khi GPT b\u1eaft \u0111\u1ea7u ph\u00e1t h\u00e0nh c\u00e1c c\u00f4ng c\u1ee5 ph\u00e1t tri\u1ec3n v\u00e0 GitHub \u0111\u00e3 \u0111\u1ed3ng phi c\u00f4ng,   <\/p>\n\n<p>v\u00ec v\u1eady t\u00f4i ngh\u0129 s\u1ebd c\u00f3 r\u1ea5t nhi\u1ec1u x\u00e1c ch\u1ebft \u1edf \u0111\u00f3, nh\u01b0ng h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng b\u1ea1n \u0111ang \u0111i\u1ec1u tra m\u1ed9t th\u1ecb tr\u01b0\u1eddng v\u00e0 sau \u0111\u00f3 b\u1ea1n s\u1eed d\u1ee5ng AI \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n \u0111\u00e1ng k\u1ec3. B\u1ea1n c\u1ea3i thi\u1ec7n quy tr\u00ecnh ni\u00eam y\u1ebft. B\u1ea1n c\u1ea3i thi\u1ec7n h\u1ec7 th\u1ed1ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng? B\u1ea1n c\u1ea3i thi\u1ec7n quy tr\u00ecnh mua h\u00e0ng. T\u00f4i ngh\u0129 AI \u1ee9ng d\u1ee5ng c\u00f3 l\u1ebd l\u00e0 c\u00e1ch t\u1ed1t h\u01a1n \u0111\u1ec3 ch\u01a1i n\u00f3 v\u00e0 b\u1ea1n ch\u01a1i n\u00f3 v\u1edbi \u0111\u1ecbnh gi\u00e1 h\u1ee3p l\u00fd h\u01a1n.    <\/p>\n\n<p>Nh\u01b0ng v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp, kh\u00f3 h\u01a1n \u0111\u1ec3 huy \u0111\u1ed9ng v\u1ed1n trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111\u1eb7c bi\u1ec7t l\u00e0 BB h\u01a1n l\u00e0 trong AI. v\u00e0 k\u1ebft qu\u1ea3 l\u00e0, b\u1ea1n c\u1ea7n huy \u0111\u1ed9ng \u0111\u1ee7 ti\u1ec1n \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ebfn l\u01b0\u1ee3t ti\u1ebfp theo v\u00e0 \u0111\u1ecbnh gi\u00e1 h\u1ee3p l\u00fd h\u01a1n, \u0111i\u1ec1u n\u00e0y c\u0169ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n \u00edt c\u00f3 kh\u1ea3 n\u0103ng th\u1ea5t b\u1ea1i h\u01a1n v\u00ec b\u1ea1n kh\u00f4ng ph\u00e1t tri\u1ec3n v\u00e0o \u0111\u1ecbnh gi\u00e1 c\u1ee7a m\u00ecnh. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u1eafc ch\u1eafn r\u1ed3i. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u00e0 b\u1ea1n c\u00f3 ngh\u0129 r\u1eb1ng c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u0169ng s\u1ebd ph\u00e1t tri\u1ec3n v\u1edbi AI tham gia v\u00ec b\u00e2y gi\u1edd h\u00e0nh vi mua s\u1eafm c\u1ee7a m\u1ecdi ng\u01b0\u1eddi c\u0169ng \u0111ang thay \u0111\u1ed5i. Tr\u01b0\u1edbc \u0111\u00e2y h\u1ecd th\u01b0\u1eddng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 n\u00f3i. B\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn Flipkart ho\u1eb7c Amazon m\u00e0 \u0111i \u0111\u1ebfn \u0111\u00f3, t\u00ecm ki\u1ebfm nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n v\u00e0 l\u1ea5y n\u00f3.    <\/p>\n\n<p>Nh\u01b0ng b\u00e2y gi\u1edd \u0111i\u1ec1u g\u00ec \u0111ang x\u1ea3y ra l\u00e0 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ea7u ti\u00ean tr\u00ean LLMs r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u n\u00e0o t\u1ed1t nh\u1ea5t \u0111\u1ec3 mua v\u00e0 \u0111i\u1ec1u g\u00ec \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a t\u00f4i&#8230;<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> \u0111i\u1ec1u \u0111\u00f3 th\u1ef1c ra kh\u00f4ng \u0111\u00fang, nh\u00e2n ti\u1ec7n, nh\u1eefng g\u00ec b\u1ea1n v\u1eeba n\u00f3i.<\/p>\n\n<p><strong>Prashant choubey:<\/strong> \u0111\u01b0\u1ee3c r\u1ed3i.<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00f3 ba h\u00e0nh vi mua s\u1eafm tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng. M\u1ed9t l\u00e0 n\u1ebfu b\u1ea1n bi\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm, b\u1ea1n ch\u1ec9 c\u1ea7n v\u00e0o Google. N\u1ebfu b\u1ea1n v\u00e0o Flipkart ho\u1eb7c Amazon v\u00e0 b\u1ea1n ch\u1ec9 c\u1ea7n \u0111\u1eb7t n\u00f3 v\u00e0o, b\u00f9m, b\u1ea1n c\u00f3 n\u00f3.  <\/p>\n\n<p>kh\u00f4ng c\u00f3 l\u00fd do g\u00ec \u0111\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t LLM \u1edf \u0111\u00f3. V\u00e0 nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec h\u1ecd \u0111ang t\u00ecm ki\u1ebfm \u0111\u00f4i khi. \u0110\u00f3 l\u00e0 m\u1ed9t danh m\u1ee5c t\u00ecm ki\u1ebfm l\u1edbn. S\u1ed1 hai, nhi\u1ec1u ng\u01b0\u1eddi s\u1ebd \u0111i v\u00e0 duy\u1ec7t nh\u01b0 gi\u1ea3i tr\u00ed. N\u1ebfu b\u1ea1n v\u00e0o OLX, b\u1ea1n th\u01b0\u1eddng kh\u00f4ng bi\u1ebft nh\u1eefng g\u00ec b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm. B\u1ea1n ch\u1ec9 \u0111ang duy\u1ec7t qua danh s\u00e1ch.     <\/p>\n\n<p>\u0110\u00f3 l\u00e0 m\u1ed9t lo\u1ea1i mua s\u1eafm c\u1eeda s\u1ed5, v\u00e0 \u0111\u00f4i khi b\u1ea1n t\u00ecm th\u1ea5y m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 v\u00e0 sau \u0111\u00f3 b\u1ea1n c\u00f3 n\u00f3. LLMs kh\u00f4ng \u0111\u00f3ng vai tr\u00f2 \u1edf \u0111\u00e2y v\u00ec kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n. B\u00e2y gi\u1edd LLMs \u0111\u00f3ng vai tr\u00f2 trong, xem x\u00e9t c\u00e1c giao d\u1ecbch mua. \u1ed2, t\u00f4i \u0111ang chuy\u1ec3n \u0111\u1ebfn Delhi, nh\u01b0ng t\u00f4i kh\u00f4ng bi\u1ebft c\u00e1c khu ph\u1ed1. \u0110\u00e2y l\u00e0 ng\u00e2n s\u00e1ch t\u00f4i c\u00f3.    <\/p>\n\n<p>T\u00f4i c\u1ea7n nh\u1eefng ph\u00f2ng ng\u1ee7 n\u00e0y. B\u1ea1n \u0111\u1ec1 xu\u1ea5t g\u00ec? \u0110\u00e2u l\u00e0 s\u1ef1 \u0111\u00e1nh \u0111\u1ed5i? Ho\u1eb7c t\u00f4i, t\u00f4i mu\u1ed1n mua m\u1ed9t chi\u1ebfc xe m\u1edbi, nh\u01b0ng t\u00f4i kh\u00f4ng bi\u1ebft, \u0111\u01b0a ra nh\u1eefng \u0111i\u1ec1u n\u00e0y l\u00e0 c\u00e1ch s\u1eed d\u1ee5ng c\u1ee7a t\u00f4i. B\u1ea1n s\u1ebd \u0111\u1ec1 xu\u1ea5t c\u00e1i n\u00e0o? LLMs \u0111\u00f3ng vai tr\u00f2, nh\u01b0ng ngay c\u1ea3 khi \u0111\u00f3 kh\u00f4ng r\u00f5 r\u00e0ng r\u1eb1ng n\u00f3 k\u1ebft th\u00fac tr\u00ean m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n, JPT so v\u1edbi tr\u00ean m\u1ed9t Carvana, Carvana c\u00f3 m\u1ecdi th\u00f4ng tin v\u1ec1 m\u1ecdi chi\u1ebfc xe, Amazon \u0111\u00e3 ra m\u1eaft m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 g\u1ecdi l\u00e0 Rufus.     <\/p>\n\n<p>V\u00e0 n\u1ebfu b\u1ea1n mu\u1ed1n h\u1ecfi Rufus, \u0111\u00f4i gi\u00e0y n\u00e0o \u0111\u1ec3 mua ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, n\u00f3 th\u1ef1c s\u1ef1 gi\u1ecfi v\u1ec1 n\u00f3. V\u00ec v\u1eady, kh\u00f4ng ph\u1ea3i, ngay c\u1ea3 khi \u0111\u00f3 l\u00e0 r\u00f5 r\u00e0ng. N\u1ebfu t\u00f4i nh\u00ecn v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng, ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 trong bao nhi\u00eau l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn t\u1eeb LLMs, n\u00f3 r\u1ea5t nh\u1ecf, nh\u1ecf, nh\u1ecf. N\u00f3 l\u00e0 1%. th\u1eadm ch\u00ed kh\u00f4ng ph\u1ea3i b\u00e2y gi\u1edd. N\u00f3 c\u00f3 \u0111ang ph\u00e1t tri\u1ec3n kh\u00f4ng? Ch\u1eafc ch\u1eafn, nh\u01b0ng n\u00f3 th\u1ef1c s\u1ef1 l\u00e0 nhi\u1ec1u h\u01a1n l\u1ea5y ch\u1eafc ch\u1eafn t\u1eeb Google h\u01a1n l\u00e0 \u0111i\u1ec1u n\u00e0y l\u1ea5y chia s\u1ebb t\u1eeb, th\u1ecb tr\u01b0\u1eddng.      <\/p>\n\n<p>V\u00ec v\u1eady, t\u00f4i kh\u00f4ng ngh\u0129 r\u1eb1ng h\u1ecd ph\u00e1 v\u1ee1 c\u00e1c th\u1ecb tr\u01b0\u1eddng, m\u00e0 c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng chi\u1ebfm h\u1ea7u h\u1ebft. H\u1ecd \u0111ang th\u1ef1c hi\u1ec7n vi\u1ec7c th\u1ef1c hi\u1ec7n, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, h\u1ecd c\u00f3 thanh kho\u1ea3n, v.v. V\u00ec v\u1eady, th\u1ecb ph\u1ea7n v\u00ed, t\u00f4i ngh\u0129 r\u1eb1ng c\u00e1c LMS c\u00f3 th\u1ec3 n\u1eafm b\u1eaft kh\u00f4ng nhi\u1ec1u h\u01a1n th\u1ecb ph\u1ea7n v\u00ed Google n\u1eafm b\u1eaft.  <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. V\u00e0 b\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp r\u1eb1ng b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh c\u00e1c th\u1ecb tr\u01b0\u1eddng B2B v\u1eabn \u0111ang \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u, \u0111\u00fang kh\u00f4ng? V\u1eady \u0111i\u1ec1u g\u00ec l\u00e0m cho c\u00e1c th\u1ecb tr\u01b0\u1eddng B2B \u0111\u1eb7c bi\u1ec7t h\u1ea5p d\u1eabn b\u00e2y gi\u1edd? V\u00e0 ch\u00fang kh\u00e1c bi\u1ec7t nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng B2C?   <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> L\u00fd do h\u1ecd h\u1ea5p d\u1eabn b\u00e2y gi\u1edd l\u00e0 c\u00f3 m\u1ed9t s\u1ef1 thay \u0111\u1ed5i th\u1ebf h\u1ec7 n\u01a1i nh\u1eefng ng\u01b0\u1eddi \u0111ang \u0111i\u1ec1u h\u00e0nh h\u1ecd ho\u1eb7c, \u0111ang \u0111i\u1ec1u h\u00e0nh c\u00e1c RFP t\u1ea1i m\u1ed9t c\u00f4ng ty h\u00f3a ch\u1ea5t, h\u1ecd \u0111\u00e3 \u1edf \u0111\u1ed9 tu\u1ed5i s\u00e1u m\u01b0\u01a1i v\u00e0 b\u1ea3y m\u01b0\u01a1i v\u00e0 h\u1ecd \u0111ang ngh\u1ec9 h\u01b0u v\u00e0 h\u1ecd \u0111ang \u0111\u01b0\u1ee3c thay th\u1ebf b\u1edfi th\u1ebf h\u1ec7 millennials. V\u00e0 \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1 \u0111ang x\u1ea3y ra trong c\u00e1c SMB. c\u00e1c ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a c\u00e1c SMB n\u00e0y \u0111ang ngh\u1ec9 h\u01b0u. Con c\u00e1i c\u1ee7a h\u1ecd kh\u00f4ng ti\u1ebfp qu\u1ea3n. \u0110\u00f3 l\u00e0 n\u01a1i h\u1ecd \u0111ang b\u00e1n ch\u00fang cho m\u1ed9t qu\u1ef9 \u0111\u1ea7u t\u01b0 t\u01b0 nh\u00e2n.    <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady, nh\u1eefng ng\u01b0\u1eddi n\u00e0y th\u00edch s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 tr\u1ef1c tuy\u1ebfn v\u00e0 RFP v\u00e0 h\u1ecd \u0111ang c\u1ed1 g\u1eafng l\u00e0m cho ch\u00fang hi\u1ec7u qu\u1ea3 h\u01a1n. V\u00ec v\u1eady, khi qu\u1ef9 \u0111\u1ea7u t\u01b0 t\u01b0 nh\u00e2n mua ti\u1ec7m gi\u1eb7t l\u00e0, r\u00f5 r\u00e0ng l\u00e0 h\u1ecd s\u1ebd mang v\u00e0o c\u00e0ng nhi\u1ec1u c\u00f4ng c\u1ee5 c\u00e0ng t\u1ed1t \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 nh\u1ea5t c\u00f3 th\u1ec3 ho\u1eb7c ph\u00e1 v\u1ee1 ph\u1ea7n m\u1ec1m v\u00e0 qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho v\u00e0 qu\u1ea3n l\u00fd giao h\u00e0ng, v.v., nh\u1eefng c\u00f4ng c\u1ee5 m\u00e0 ai \u0111\u00f3 70 ho\u1eb7c 60 tu\u1ed5i kh\u00f4ng quen s\u1eed d\u1ee5ng.  <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady, c\u00f3 m\u1ed9t l\u00fd do r\u1ea5t t\u1ed1t t\u1ea1i sao b\u00e2y gi\u1edd. S\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00e0 nhi\u1ec1u ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh nh\u1eefng th\u1ee9 n\u00e0y th\u01b0\u1eddng \u0111\u1ebfn t\u1eeb ng\u00e0nh c\u00f4ng nghi\u1ec7p. B\u1edfi v\u00ec n\u1ebfu b\u1ea1n c\u1ea7n t\u1ea1o ra s\u1ef1 thay \u0111\u1ed5i h\u00e0nh vi, b\u1ea1n c\u1ea7n Dow Chemical thay \u0111\u1ed5i c\u00e1ch h\u1ecd mua ho\u1eb7c b\u00e1n h\u00f3a ch\u1ea5t d\u1ea7u m\u1ecf c\u1ee7a h\u1ecd, s\u1ebd h\u1eefu \u00edch n\u1ebfu b\u1ea1n \u0111\u00e3 \u1edf trong ng\u00e0nh v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111i n\u00f3i chuy\u1ec7n v\u1edbi CEO v\u00e0 n\u00f3i, N\u00e0y, t\u00f4i \u0111\u00e3 t\u1ea1o ra c\u00e1i n\u00e0y, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng n\u00f3.  <\/p>\n\n<p>N\u00f3 s\u1ebd ti\u1ebft ki\u1ec7m cho b\u1ea1n r\u1ea5t nhi\u1ec1u ti\u1ec1n so v\u1edbi n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t sinh vi\u00ean t\u1ed1t nghi\u1ec7p Stanford 23 tu\u1ed5i, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, h\u1ed3 s\u01a1 l\u00e0 m\u1ed9t ng\u01b0\u1eddi 40 tu\u1ed5i, 45 tu\u1ed5i \u0111\u1ebfn t\u1eeb ng\u00e0nh c\u00f4ng nghi\u1ec7p. <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. \u0110\u00f3 ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t g\u00f3c nh\u00ecn nh\u1ecf v\u00e0, AI \u0111ang thay \u0111\u1ed5i c\u01a1 b\u1ea3n nh\u01b0 th\u1ebf n\u00e0o, kh\u1ea3 n\u0103ng ph\u00f2ng th\u1ee7 c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi? <\/p>\n\n<p>C\u00e1c ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u1ed1ng c\u00f3 tr\u1edf n\u00ean k\u00e9m gi\u00e1 tr\u1ecb h\u01a1n b\u00e2y gi\u1edd hay v\u1eabn nh\u01b0 c\u0169?<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Kh\u00f4ng, v\u1eabn nh\u01b0 c\u0169. V\u1eabn l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng chi\u1ebfm ph\u1ea7n l\u1edbn. V\u00e0 n\u1ebfu b\u1ea1n c\u00f3 thanh kho\u1ea3n, b\u1ea1n kh\u00f4ng m\u1ea5t thanh kho\u1ea3n. N\u1ebfu c\u00f3 g\u00ec, AI l\u00e0m cho b\u1ea1n m\u1ea1nh m\u1ebd h\u01a1n v\u00ec v\u1eady h\u00e3y \u0111\u1ec3 t\u00f4i cho b\u1ea1n m\u1ed9t v\u00ed d\u1ee5. Ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t th\u1ecb tr\u01b0\u1eddng th\u1eddi trang \u1edf Ch\u00e2u \u00c2u g\u1ecdi l\u00e0 Vinted.    <\/p>\n\n<p>H\u1ecd \u0111ang l\u00e0m r\u1ea5t t\u1ed1t. H\u1ecd nh\u01b0 t\u1eeb 10 t\u1ef7 GMV, m\u1ed9t t\u1ef7 doanh thu r\u00f2ng, si\u00eau l\u1ee3i nhu\u1eadn. V\u00e0 v\u00ec v\u1eady h\u1ecd \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng ho\u1eb7c \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u \u1edf m\u1ed7i qu\u1ed1c gia m\u00e0 h\u1ecd c\u00f3 m\u1eb7t. Sau \u0111\u00f3, h\u1ecd th\u00eam AI \u0111\u1ec3 d\u1ecbch c\u00e1c danh s\u00e1ch gi\u1eefa b\u1ea5t k\u1ef3 ng\u00f4n ng\u1eef Ba Lan v\u00e0 \u0110\u1ee9c v\u00e0 Ph\u00e1p n\u00e0o.   <\/p>\n\n<p>V\u00ec v\u1eady, sau \u0111\u00f3 b\u1ea1n c\u00f3 nhi\u1ec1u danh s\u00e1ch h\u01a1n \u1edf m\u1ed7i qu\u1ed1c gia. Sau \u0111\u00f3, h\u1ecd d\u1ecbch c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n. V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 \u0111ang \u1edf Ph\u00e1p. Nh\u01b0ng th\u1ef1c ra b\u1ea1n \u0111ang n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t ng\u01b0\u1eddi b\u00e1n \u1edf Lithuania. B\u1ea1n th\u1eadm ch\u00ed kh\u00f4ng nh\u1eadn ra \u0111i\u1ec1u \u0111\u00f3. H\u1ecd t\u00edch h\u1ee3p thanh to\u00e1n v\u00e0 v\u1eadn chuy\u1ec3n, sau \u0111\u00f3 h\u1ecd gi\u1ea3m chi ph\u00ed ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ef1 \u0111\u1ed9ng h\u00f3a ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, sau \u0111\u00f3 h\u1ecd t\u1ef1 \u0111\u1ed9ng h\u00f3a qu\u00e1 tr\u00ecnh li\u1ec7t k\u00ea.     <\/p>\n\n<p>V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee5p \u1ea3nh v\u00e0 n\u00f3 s\u1ebd cho b\u1ea1n bi\u1ebft, \u0111\u00e2y l\u00e0 ti\u00eau \u0111\u1ec1 s\u1ea3n ph\u1ea9m, m\u00f4 t\u1ea3, danh m\u1ee5c gi\u00e1. V\u00ec v\u1eady, n\u00f3 l\u00e0m cho m\u1ecdi th\u1ee9 tr\u1edf n\u00ean \u0111\u01a1n gi\u1ea3n. T\u1ef7 l\u1ec7 t\u1eeb th\u0103m quan \u0111\u1ebfn li\u1ec7t k\u00ea t\u0103ng l\u00ean. T\u1ef7 l\u1ec7 t\u1eeb th\u0103m quan \u0111\u1ebfn mua h\u00e0ng t\u0103ng l\u00ean v\u00e0 chi ph\u00ed giao d\u1ecbch gi\u1ea3m xu\u1ed1ng. V\u00ec v\u1eady, n\u00f3 l\u00e0m cho h\u1ecd hi\u1ec7u qu\u1ea3 h\u01a1n r\u1ea5t nhi\u1ec1u. V\u00e0 v\u00ec v\u1eady n\u00f3 l\u00e0m cho ng\u01b0\u1eddi chi\u1ebfn th\u1eafng th\u1eafng nhi\u1ec1u h\u01a1n.     <\/p>\n\n<p>Mi\u1ec5n l\u00e0 h\u1ecd \u00e1p d\u1ee5ng n\u00f3, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u0169, t\u00f4i nghi ng\u1edd r\u1eb1ng b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi ti\u00ean phong trong vi\u1ec7c \u00e1p d\u1ee5ng AI, nh\u01b0ng c\u00e1c th\u1ecb tr\u01b0\u1eddng giao d\u1ecbch nhanh \u0111\u00e3 r\u1ea5t t\u1ed1t. <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Ch\u00ednh x\u00e1c. V\u00e2ng. Th\u1eadt th\u00fa v\u1ecb khi c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang s\u1eed d\u1ee5ng AI \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 c\u1ea3i thi\u1ec7n quy tr\u00ecnh n\u1ed9i b\u1ed9 c\u1ee7a h\u1ecd, \u0111\u00fang kh\u00f4ng?<\/p>\n\n<p>\u0110\u00e3 \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o c\u00e1c c\u00f4ng ty nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport, t\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 nh\u1eefng c\u00f4ng ty l\u1edbn b\u00e2y gi\u1edd. B\u1ea1n \u0111\u00e3 th\u1ea5y g\u00ec \u1edf h\u1ecd m\u00e0 ng\u01b0\u1eddi kh\u00e1c b\u1ecf l\u1ee1 \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u00f3? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> M\u1ed7i c\u00f4ng ty \u0111\u1ec1u kh\u00e1c nhau. T\u00f4i \u0111\u00e3 h\u1ecdc t\u1ea1i \u0110\u1ea1i h\u1ecdc S\u01b0 ph\u1ea1m B\u1eafc Kinh v\u00e0o n\u0103m 94. T\u00f4i h\u1ecdc ti\u1ebfng Quan Tho\u1ea1i v\u00e0 khi t\u00f4i ra m\u1eaft c\u00f4ng ty \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh, Aucland. T\u00ean m\u00e3 l\u00e0 Alibaba, v\u00ec v\u1eady t\u00f4i \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n Alibaba.com t\u1eeb Jack Ma, ng\u01b0\u1eddi r\u00f5 r\u00e0ng \u0111\u00e3 t\u1eeb ch\u1ed1i.   <\/p>\n\n<p>T\u00f4i kh\u00f4ng bi\u1ebft \u00f4ng \u1ea5y l\u00e0 ai, v\u00e0 t\u00f4i lu\u00f4n theo d\u00f5i Jack v\u00e0 Taobao t\u1eeb xa. V\u00e0 v\u00ec v\u1eady khi c\u01a1 h\u1ed9i \u0111\u1ebfn v\u00e0o n\u0103m 2009 ho\u1eb7c 2010, 2011 \u0111\u1ec3 mua m\u1ed9t s\u1ed1 c\u1ed5 ph\u1ea7n, r\u00f5 r\u00e0ng l\u00e0 h\u1ecd c\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 k\u1ef3 di\u1ec7u. H\u1ecd v\u1eeba b\u1eadt ch\u1ebf \u0111\u1ed9 ki\u1ebfm ti\u1ec1n. \u0110\u1ea7u t\u01b0 c\u00f3 \u00fd ngh\u0129a. Flexport, Brian l\u00e0 m\u1ed9t ng\u00f4i sao v\u00e0 \u00fd t\u01b0\u1edfng s\u1eeda ch\u1eefa logistics qu\u1ed1c t\u1ebf, m\u1ed9t l\u0129nh v\u1ef1c th\u1ef1c s\u1ef1 kh\u00f4ng c\u00f3 danh m\u1ee5c, c\u00f3 \u00fd ngh\u0129a r\u1ea5t l\u1edbn v\u00e0 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n.    <\/p>\n\n<p>V\u00ec v\u1eady, th\u1ecb tr\u01b0\u1eddng B2B xu\u1ea5t s\u1eafc. V\u00e0 c\u00f4ng ty kh\u00e1c m\u00e0 b\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp l\u00e0 g\u00ec? <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> V\u00e2ng. Airbnb.  V\u00e2ng. V\u00e0<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Airbnb, r\u1ea5t nhanh ch\u00f3ng, t\u00f4i nh\u1eadn ra h\u1ecd c\u00f3 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi to\u00e0n c\u1ea7u v\u00ec m\u1ecdi ng\u01b0\u1eddi \u0111ang du l\u1ecbch qu\u1ed1c t\u1ebf. V\u00e0 v\u00ec v\u1eady khi h\u1ecd th\u1eafng m\u1ed9t qu\u1ed1c gia, h\u1ecd b\u1eaft \u0111\u1ea7u th\u1eafng c\u00e1c qu\u1ed1c gia kh\u00e1c. v\u00e0 t\u00f4i r\u1ea5t th\u00edch \u0111i\u1ec1u \u0111\u00f3.  <\/p>\n\n<p>T\u00f4i \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi d\u00f9ng Airbnb r\u1ea5t s\u1edbm v\u00e0 l\u00e0 ng\u01b0\u1eddi d\u00f9ng m\u1ea1nh. T\u00f4i \u0111\u00e3 cho thu\u00ea ch\u1ed7 c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 thu\u00ea ch\u1ed7 tr\u00ean \u0111\u00f3. T\u00f4i \u0111\u00e3 s\u1ed1ng trong Airbnb trong ba n\u0103m. N\u0103m 2012. Khi t\u00f4i t\u1eeb b\u1ecf t\u1ea5t c\u1ea3 t\u00e0i s\u1ea3n c\u1ee7a m\u00ecnh cho t\u1eeb thi\u1ec7n, t\u00f4i \u0111\u00e3 s\u1ed1ng trong Airbnb t\u1eeb 2012 \u0111\u1ebfn 2015. V\u00ec v\u1eady, t\u00f4i l\u00e0 m\u1ed9t ng\u01b0\u1eddi d\u00f9ng m\u1ea1nh. V\u00ec v\u1eady, r\u00f5 r\u00e0ng \u0111\u1ed1i v\u1edbi t\u00f4i, t\u00f4i c\u1ea7n \u0111\u1ea7u t\u01b0.       <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t v\u1eddi. Nh\u1eefng c\u00e2u chuy\u1ec7n tuy\u1ec7t v\u1eddi \u1edf \u0111\u00f3, \u0111\u00fang kh\u00f4ng? B\u1ea1n \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng xuy\u00ean bi\u00ean gi\u1edbi v\u00e0 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp nh\u01b0 l\u00e0 xu h\u01b0\u1edbng ch\u00ednh c\u1ee7a n\u0103m 2025. T\u1ea1i sao b\u1ea1n ngh\u0129 r\u1eb1ng nh\u1eefng l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 n\u00e0y s\u1ebd c\u00f3 nh\u1eefng kho\u1ea3nh kh\u1eafc \u0111\u1ed9t ph\u00e1 b\u00e2y gi\u1edd?   <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00f3 m\u1ed9t s\u1ef1 chuy\u1ec3n d\u1ecbch \u0111\u1ecba ch\u00ednh tr\u1ecb l\u1edbn \u0111ang di\u1ec5n ra, \u0111\u00fang kh\u00f4ng? N\u01a1i m\u1ecdi ng\u01b0\u1eddi s\u1ebd ph\u1ea3i di chuy\u1ec3n v\u00ec Chi\u1ebfn tranh L\u1ea1nh th\u1ee9 hai gi\u1eefa Nga, Trung Qu\u1ed1c, Iran, B\u1eafc Tri\u1ec1u Ti\u00ean, m\u1ed9t b\u00ean v\u00e0 ph\u01b0\u01a1ng T\u00e2y b\u00ean kia, m\u1ecdi ng\u01b0\u1eddi ph\u1ea3i di chuy\u1ec3n chu\u1ed7i cung \u1ee9ng c\u1ee7a h\u1ecd ra kh\u1ecfi Trung Qu\u1ed1c. <\/p>\n\n<p>V\u00e0 r\u00f5 r\u00e0ng l\u00e0 c\u00f3 m\u1ed9t xu h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi c\u00e1i m\u00e0 t\u00f4i g\u1ecdi l\u00e0 French shoring, di chuy\u1ec3n chu\u1ed7i cung \u1ee9ng ra kh\u1ecfi Trung Qu\u1ed1c, ch\u1ee7 y\u1ebfu v\u00e0o \u1ea4n \u0110\u1ed9, v\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng ty \u1edf \u1ea4n \u0110\u1ed9 \u0111ang c\u1ed1 g\u1eafng xu\u1ea5t kh\u1ea9u v\u00e0 \u0111ang gi\u00fap cung c\u1ea5p h\u00e0ng t\u1ed3n kho cho c\u00e1c c\u00f4ng ty qu\u1ed1c t\u1ebf, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u1edf Ch\u00e2u \u00c2u v\u00e0 M\u1ef9.<\/p>\n\n<p>V\u00ec v\u1eady, Ziod l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 \u0111i\u1ec1u \u0111\u00f3 cho ng\u00e0nh may m\u1eb7c. H\u1ecd \u0111ang th\u1ef1c hi\u1ec7n RFQs v\u00ec r\u00f5 r\u00e0ng l\u00e0 ng\u01b0\u1eddi b\u00e1n l\u1ebb nh\u1ecf l\u1ebb \u0111ang c\u1ed1 g\u1eafng ch\u1ec9 s\u1ea3n xu\u1ea5t qu\u1ea7n \u00e1o, anh ta kh\u00f4ng th\u1ef1c s\u1ef1 bi\u1ebft c\u00e1ch n\u00f3i chuy\u1ec7n v\u1edbi Zara v\u00e0 H&amp;M v\u00e0 tr\u1ea3 l\u1eddi RFQs v\u00e0 x\u1eed l\u00fd h\u1ea3i quan v\u00e0 v\u1eadn chuy\u1ec3n v\u00e0 \u0111\u1ecbnh gi\u00e1. V\u00e0 v\u00ec v\u1eady Ziod s\u1ebd l\u00e0m t\u1ea5t c\u1ea3 \u0111i\u1ec1u \u0111\u00f3 cho h\u1ecd v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng l\u1edbn cho h\u1ecd.  <\/p>\n\n<p>V\u00e0 sau \u0111\u00f3 h\u1ecd ch\u1ec9 c\u1ea7n th\u1ef1c hi\u1ec7n v\u1edbi m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t. \u0110\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1c s\u00e0n giao d\u1ecbch xuy\u00ean bi\u00ean gi\u1edbi m\u00e0 \u1ea4n \u0110\u1ed9 hi\u1ec7n l\u00e0 n\u01a1i xu\u1ea5t s\u1eafc nh\u1ea5t hi\u1ec7n nay. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u00ednh x\u00e1c. C\u00f2n v\u1ec1 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp th\u00ec sao? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp ph\u00e1t tri\u1ec3n m\u1ea1nh h\u01a1n nhi\u1ec1u \u1edf Trung Qu\u1ed1c so v\u1edbi ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi.<\/p>\n\n<p>Ch\u1ee7 y\u1ebfu l\u00e0 v\u00ec n\u00f3 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi c\u00e1c n\u1ec1n t\u1ea3ng ch\u00ednh. Taobao Live chi\u1ebfm kho\u1ea3ng 25% th\u01b0\u01a1ng m\u1ea1i tr\u00ean Taobao. C\u00f2n \u1edf M\u1ef9, Amazon, eBay ch\u01b0a bao gi\u1edd tri\u1ec3n khai live m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3. V\u00ec v\u1eady, n\u00f3 \u0111\u00e3 b\u1ecb chi\u1ebfm l\u0129nh b\u1edfi nh\u1eefng g\u00ec kh\u00f4ng c\u00f3 trong m\u1ed9t s\u1ed1 danh m\u1ee5c nh\u1ea5t \u0111\u1ecbnh. Nh\u01b0ng gi\u1edd \u0111\u00e2y ch\u00fang ta \u0111ang th\u1ea5y nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng h\u01a1n.    <\/p>\n\n<p>Ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t c\u00f4ng ty t\u00ean l\u00e0 Palm Street v\u00e0 h\u1ecd \u0111ang b\u00e1n c\u00e1c lo\u1ea1i c\u00e2y hi\u1ebfm th\u00f4ng qua th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp, v\u00ec vi\u1ec7c mua c\u00e2y hi\u1ebfm r\u1ea5t h\u1ee3p l\u00fd. C\u00f3 m\u1ed9t c\u00e2u chuy\u1ec7n xung quanh ch\u00fang, c\u00e1ch ch\u0103m s\u00f3c ch\u00fang, ch\u00fang \u0111\u1ebfn t\u1eeb \u0111\u00e2u, v.v., th\u00f4ng qua ph\u01b0\u01a1ng ti\u1ec7n \u0111\u00f3. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111ang th\u1ea5y nh\u1eefng doanh nghi\u1ec7p nh\u1ecf n\u00e0y \u0111ang th\u1ef1c hi\u1ec7n hai bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp m\u1ed7i tu\u1ea7n.  <\/p>\n\n<p>V\u00e0 h\u1ecd cu\u1ed1i c\u00f9ng b\u00e1n \u0111\u01b0\u1ee3c kho\u1ea3ng 10.000 \u0111\u00f4 la m\u1ed7i th\u00e1ng tr\u00ean bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp. V\u00ec v\u1eady, h\u1ecd \u0111ang l\u00e0m r\u1ea5t, r\u1ea5t t\u1ed1t. V\u00e0 v\u00ec v\u1eady n\u00f3 \u0111ang x\u1ea3y ra trong ng\u00e0y c\u00e0ng nhi\u1ec1u l\u0129nh v\u1ef1c, t\u1eebng ch\u00fat m\u1ed9t.  <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Ch\u00ednh x\u00e1c. V\u00e2ng. \u0110i\u1ec1u t\u00f4i \u0111ang quan s\u00e1t l\u00e0 c\u00e1c qu\u1ed1c gia ho\u1eb7c khu v\u1ef1c kh\u00e1c nhau tr\u00ean th\u1ebf gi\u1edbi c\u00f3 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng ho\u1eb7c th\u01b0\u01a1ng m\u1ea1i kh\u00e1c nhau. B\u1ea1n bi\u1ebft c\u00e1ch mua s\u1eafm c\u1ee7a h\u1ecd kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o d\u1ef1a tr\u00ean khu v\u1ef1c h\u1ecd \u0111\u1ebfn. <\/p>\n\n<p>Ph\u1ea3i. V\u00e0 b\u1ea1n c\u00f3 m\u1ed9t ph\u1ea1m vi to\u00e0n c\u1ea7u trong ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y nh\u1eefng xu h\u01b0\u1edbng n\u00e0y \u1edf m\u1ed9t khu v\u1ef1c. V\u00e0 b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i, th\u1ea5y r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, c\u00f3 l\u1ebd \u0111i\u1ec1u n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c sao ch\u00e9p \u1edf c\u00e1c khu v\u1ef1c kh\u00e1c. V\u00e0 b\u1ea1n \u0111i \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng c\u00f4ng ty \u0111\u00f3. \u0110\u00f3 c\u00f3 ph\u1ea3i l\u00e0 \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c v\u1ec1 c\u00e1ch b\u1ea1n \u0111ang l\u00e0m kh\u00f4ng?   <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> \u0110\u00fang, \u0111\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch ch\u00fang t\u00f4i \u0111ang l\u00e0m. Ch\u00fang t\u00f4i \u0111ang th\u1ea5y m\u1ed9t xu h\u01b0\u1edbng \u1edf m\u1ed9t qu\u1ed1c gia v\u00e0 ch\u00fang t\u00f4i ngh\u0129, \u1ed2, \u0111i\u1ec1u n\u00e0y th\u00fa v\u1ecb. N\u1ebfu n\u00f3 ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u \u0111\u00f3, c\u00f3 l\u1ebd n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf n\u01a1i kh\u00e1c. H\u00e3y xem c\u00f3 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng \u1edf m\u1ed9t qu\u1ed1c gia kh\u00e1c kh\u00f4ng. N\u00f3 kh\u00f4ng ph\u1ea3i, t\u00f4i s\u1ebd n\u00f3i ph\u1ea7n l\u1edbn nh\u1eefng g\u00ec ch\u00fang t\u00f4i \u0111\u1ea7u t\u01b0 v\u00e0o l\u00e0 \u0111\u1ed5i m\u1edbi m\u00f4 h\u00ecnh kinh doanh nhi\u1ec1u h\u01a1n.    <\/p>\n\n<p>Th\u00eam c\u00e1c l\u1edbp m\u1edbi c\u1ee7a c\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c nhau \u0111\u1ed1i v\u1edbi thi\u1ebft k\u1ebf th\u1ecb tr\u01b0\u1eddng, s\u00e0n giao d\u1ecbch ho\u1eb7c m\u00f4 h\u00ecnh kinh doanh ho\u1eb7c AI. Ch\u00fang t\u00f4i th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 ch\u00eanh l\u1ec7ch qu\u1ed1c t\u1ebf. Ch\u00fang t\u00f4i ngh\u0129, \u1ed2, th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2y. H\u00e3y l\u00e0m n\u00f3 \u1edf n\u01a1i kh\u00e1c, m\u1eb7c d\u00f9 n\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ph\u1ea7n l\u1edbn trong nh\u1eefng g\u00ec ch\u00fang t\u00f4i l\u00e0m.   <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e2ng. T\u00f4i ch\u1ec9 ngh\u0129 \u0111\u00f3 l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 v\u00ec, ngay c\u1ea3 OLX, \u0111\u00e3 c\u00f3 Craigslist li\u1ec1n k\u1ec1 v\u1edbi n\u00f3.<\/p>\n\n<p>V\u00e0 sau \u0111\u00f3 b\u1ea1n th\u1ea5y r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, c\u00f3 nh\u1eefng th\u1ecb tr\u01b0\u1eddng kh\u00e1c ch\u01b0a \u0111\u01b0\u1ee3c khai th\u00e1c b\u1edfi b\u1ea5t k\u1ef3 ng\u01b0\u1eddi ch\u01a1i n\u00e0o kh\u00e1c. V\u00e0 c\u00f3 m\u1ed9t c\u01a1 h\u1ed9i \u1edf \u0111\u00f3. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00e2ng. \u0110\u00f3 ch\u1eafc ch\u1eafn l\u00e0 ch\u1ee7 \u0111\u1ec1 l\u00fac \u0111\u00f3. Nh\u01b0ng hi\u1ec7n t\u1ea1i, h\u1ea7u h\u1ebft c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec1u \u1edf M\u1ef9 ph\u1ea3i kh\u00f4ng? V\u00e0 \u1edf M\u1ef9 b\u1ea1n c\u1ea7n ph\u1ea3i \u0111\u1ed5i m\u1edbi. B\u1ea1n kh\u00f4ng th\u1ec3, kh\u00f4ng c\u00f3 c\u00e1ch n\u00e0o \u0111\u1ec3 sao ch\u00e9p.   <\/p>\n\n<p>h\u1ea7u h\u1ebft nh\u1eefng th\u1ee9 ch\u00fang t\u00f4i \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u00e0y n\u00e0y l\u00e0 nh\u1eefng \u0111\u1ed5i m\u1edbi m\u1edbi, m\u00f4 h\u00ecnh kinh doanh m\u1edbi, c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> \u0110i\u1ec1u \u0111\u00f3 th\u00fa v\u1ecb. \u0110i\u1ec1u th\u00fa v\u1ecb v\u1ec1 c\u00e1c s\u00e0n giao d\u1ecbch l\u00e0 ch\u00fang c\u00f3 m\u1ed9t \u0111i\u1ec3m u\u1ed1n, trong nh\u1eefng ng\u00e0y \u0111\u1ea7u, r\u1ea5t kh\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t s\u00e0n giao d\u1ecbch v\u00ec c\u00f3 hai b\u00ean c\u1ee7a ph\u01b0\u01a1ng tr\u00ecnh. <\/p>\n\n<p>\u00cdt nh\u1ea5t hai b\u00ean c\u00f3 th\u1ec3 nhi\u1ec1u h\u01a1n. V\u00e0 sau \u0111\u00f3 b\u1ea1n \u0111\u01b0a c\u1ea3 hai b\u00ean \u0111\u00f3 l\u00ean n\u1ec1n t\u1ea3ng v\u00e0 t\u01b0\u01a1ng t\u00e1c m\u1ed9t c\u00e1ch c\u00f3 \u00fd ngh\u0129a \u0111\u1ec3 c\u1ea3 hai b\u00ean \u0111\u1ec1u nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb t\u1eeb n\u1ec1n t\u1ea3ng, \u0111\u00fang kh\u00f4ng? V\u00e0 ban \u0111\u1ea7u n\u00f3 c\u1ef1c k\u1ef3 kh\u00f3 kh\u0103n, v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng nh\u01b0 b\u1ea1n bi\u1ebft, \u0111\u00fang kh\u00f4ng? Nh\u01b0ng sau m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00f3 \u0111\u1ea1t \u0111\u1ebfn \u0111i\u1ec3m u\u1ed1n v\u00e0 t\u1ef1 n\u00f3 c\u00f3 cu\u1ed9c s\u1ed1ng ri\u00eang v\u00e0 sau \u0111\u00f3 h\u00e3y g\u1ecdi \u0111\u00f3 l\u00e0 PMF ho\u1eb7c g\u00ec \u0111\u00f3 Nh\u01b0ng n\u00f3 b\u00f9ng n\u1ed5 t\u1eeb \u0111\u00f3, v\u1eady, l\u00e0m th\u1ebf n\u00e0o c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp trong giai \u0111o\u1ea1n \u0111\u1ea7u gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng \u0111\u00f3, b\u1eaft \u0111\u1ea7u n\u1ec1n t\u1ea3ng \u0111\u00f3 v\u00e0 \u0111\u01b0a ng\u01b0\u1eddi m\u1edbi v\u00e0o. C\u00e1ch ti\u1ebfp c\u1eadn GTM l\u00fd t\u01b0\u1edfng cho h\u1ecd m\u00e0 b\u1ea1n \u0111\u00e3 th\u1ea5y, c\u00e1c startup trong danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n th\u1ef1c hi\u1ec7n m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u01b0 v\u1ea5n cho h\u1ecd.    <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Th\u01b0\u1eddng th\u00ec b\u1ea1n b\u1eaft \u0111\u1ea7u t\u1eadp trung v\u00e0o ngu\u1ed3n cung v\u00ec ngu\u1ed3n cung \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh \u0111\u1ec3 c\u00f3 m\u1eb7t tr\u00ean n\u1ec1n t\u1ea3ng. N\u1ebfu b\u1ea1n \u0111\u1ebfn g\u1eb7p m\u1ed9t ng\u01b0\u1eddi b\u00e1n, b\u1ea1n n\u00f3i, N\u00e0y, t\u00f4i c\u00f3 th\u1ec3 c\u00f3 ng\u01b0\u1eddi mua mi\u1ec5n ph\u00ed. B\u1ea1n c\u00f3 mu\u1ed1n \u1edf \u0111\u00e2y kh\u00f4ng? N\u00f3 mi\u1ec5n ph\u00ed. N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 hoa h\u1ed3ng, n\u1ebfu n\u00f3 ho\u1ea1t \u0111\u1ed9ng, h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi n\u00f3i c\u00f3. Nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ch\u1ecdn l\u1ecdc ngu\u1ed3n cung, ch\u1ec9 mang l\u1ea1i r\u1ea5t \u00edt th\u1ee9 ch\u1ea5t l\u01b0\u1ee3ng cao, c\u00f3 s\u1ef1 tham gia.     <\/p>\n\n<p>B\u1edfi v\u00ec h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng t\u00f4i mu\u1ed1n x\u00e2y d\u1ef1ng m\u1ed9t s\u00e0n giao d\u1ecbch th\u1ee3 kh\u00f3a \u1edf Delhi. T\u00f4i c\u00f3 th\u1ec3 thu\u00ea m\u1ed9t \u0111\u1ed9i ng\u0169, g\u1ecdi cho t\u1ea5t c\u1ea3 h\u1ecd, c\u00f3 100% h\u1ecd tr\u00ean n\u1ec1n t\u1ea3ng, nh\u01b0ng sau \u0111\u00f3 t\u00f4i kh\u00f4ng c\u00f3 nhu c\u1ea7u cho h\u1ecd, v\u00ec v\u1eady h\u1ecd kh\u00f4ng gi\u00e0u. H\u1ecd s\u1ebd b\u1ecf \u0111i. H\u1ecd s\u1ebd kh\u00f4ng tr\u1ea3 l\u1eddi, v.v. Thay v\u00e0o \u0111\u00f3, b\u1ea1n ch\u1ecdn m\u1ed9t v\u00e0 m\u1ed9t m\u00e3 b\u01b0u ch\u00ednh.    <\/p>\n\n<p>B\u1ea1n mang l\u1ea1i \u0111\u1ee7 nhu c\u1ea7u \u0111\u1ec3 anh \u1ea5y r\u1ea5t h\u00e0i l\u00f2ng. V\u00e0 khi b\u1ea1n \u0111\u1ea1i di\u1ec7n cho 25% doanh thu c\u1ee7a anh \u1ea5y, v\u00e0 sau \u0111\u00f3 b\u1ea1n mang th\u00eam m\u1ed9t ng\u01b0\u1eddi n\u1eefa. V\u00e0 v\u00ec v\u1eady b\u1ea1n, b\u1ea1n, b\u1ea1n b\u1eaft \u0111\u1ea7u cung c\u1ea5p, mang l\u1ea1i nhu c\u1ea7u, th\u00eam m\u1ed9t ch\u00fat ngu\u1ed3n cung n\u1eefa, mang l\u1ea1i nhu c\u1ea7u, lu\u00f4n lu\u00f4n k\u1ebft h\u1ee3p c\u1ea3 hai. Sai l\u1ea7m l\u1edbn nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 m\u1eafc ph\u1ea3i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp s\u00e0n giao d\u1ecbch l\u00e0 b\u1ea1n c\u00f3 qu\u00e1 nhi\u1ec1u ngu\u1ed3n cung \u0111\u1ebfn n\u1ed7i nhu c\u1ea7u c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 \u0111\u1ee7 nhu c\u1ea7u khi\u1ebfn t\u1ef7 l\u1ec7 b\u00e1n qua r\u1ea5t th\u1ea5p.   <\/p>\n\n<p>V\u00ec v\u1eady, n\u1ebfu b\u1ea1n \u0111ang b\u00e1n h\u00e0ng \u0111\u00e3 qua s\u1eed d\u1ee5ng, b\u1ea1n c\u00f3 t\u00ednh thanh kho\u1ea3n. N\u1ebfu \u00edt nh\u1ea5t x\u00e1c su\u1ea5t b\u00e1n \u0111\u01b0\u1ee3c m\u1eb7t h\u00e0ng b\u1ea1n \u0111ang ni\u00eam y\u1ebft l\u00e0 20%, 25 \u0111\u1ebfn 20, 25% \u1edf m\u1ee9c th\u1ea5p. \u00cdt h\u01a1n th\u1ebf, c\u00f3 l\u1ebd b\u1ea1n kh\u00f4ng c\u00f3 t\u00ednh thanh kho\u1ea3n. N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t s\u00e0n giao d\u1ecbch d\u1ecbch v\u1ee5, b\u1ea1n mu\u1ed1n \u0111\u1ea1i di\u1ec7n cho \u00edt nh\u1ea5t 20% thu nh\u1eadp c\u1ee7a lao \u0111\u1ed9ng tr\u00ean s\u00e0n giao d\u1ecbch.   <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady sau \u0111\u00f3 b\u1ea1n c\u00f3 s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. Th\u1eadm ch\u00ed c\u00f2n nhi\u1ec1u h\u01a1n, sau \u0111\u00f3 b\u1ea1n c\u00f3 hi\u1ec7u \u1ee9ng m\u1ea1ng. Sau \u0111\u00f3 b\u1ea1n c\u00f3 ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n n\u01a1i b\u1ea1n c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n v\u00e0 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n v\u1edbi h\u1ecd ho\u1eb7c ng\u01b0\u1eddi b\u00e1n cho \u0111\u1ebfn l\u00fac \u0111\u00f3 b\u1ea1n c\u1ea7n ph\u1ea3i l\u00e0m cho n\u00f3 x\u1ea3y ra v\u1ec1 c\u01a1 b\u1ea3n.  <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ho\u00e0n to\u00e0n \u0111\u00fang. V\u1eady, ch\u00fang ta c\u00f3 gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng, \u00edt nh\u1ea5t l\u00e0 trong c\u00e1c s\u00e0n giao d\u1ecbch, ngu\u1ed3n cung ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u1ebfn tr\u01b0\u1edbc v\u00e0 sau \u0111\u00f3 b\u1ea1n x\u00e2y d\u1ef1ng t\u1eeb \u0111\u00f3 v\u00e0 \u0111\u01b0a ng\u01b0\u1eddi mua v\u00e0o. <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111\u00fang. \u00dd t\u00f4i l\u00e0, n\u00f3 \u0111\u00fang trong 99% tr\u01b0\u1eddng h\u1ee3p. C\u00f3 m\u1ed9t v\u00e0i tr\u01b0\u1eddng h\u1ee3p b\u1ea1n l\u00e0m nhu c\u1ea7u tr\u01b0\u1edbc; nh\u01b0ng, trong h\u1ea7u h\u1ebft c\u00e1c tr\u01b0\u1eddng h\u1ee3p, b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c ngu\u1ed3n cung ch\u1ec9 v\u00ec n\u00f3 d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c, \u0111\u00fang kh\u00f4ng? H\u1ecd \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh \u0111\u1ec3 \u1edf \u0111\u00f3.   <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ho\u00e0n to\u00e0n \u0111\u00fang. T\u00f4i ho\u00e0n to\u00e0n \u0111\u1ed3ng \u00fd. C\u00f3 m\u1ed9t thu\u1eadt ng\u1eef l\u00e0 t\u1ef7 l\u1ec7 hoa h\u1ed3ng, \u0111\u00fang kh\u00f4ng?  <\/p>\n\n<p>Trong c\u00e1c s\u00e0n giao d\u1ecbch, \u0111\u00f3 l\u00e0 ph\u1ea7n b\u1ea1n s\u1ebd l\u1ea5y t\u1eeb t\u1ed5ng doanh thu \u0111\u01b0\u1ee3c t\u1ea1o ra cho c\u00e1c nh\u00e0 cung c\u1ea5p tr\u00ean n\u1ec1n t\u1ea3ng, \u0111\u00fang kh\u00f4ng? B\u1ea1n th\u1ea5y \u0111i\u1ec1u \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o trong nh\u1eefng ng\u00e0y \u0111\u1ea7u? B\u1ea1n c\u00f3 th\u1ea5y c\u00e1c s\u00e0n giao d\u1ecbch khi h\u1ecd \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u. B\u1ea1n bi\u1ebft \u0111\u1ea5y, l\u1ea5y \u00edt h\u01a1n t\u1eeb c\u00e1c nh\u00e0 cung c\u1ea5p c\u1ee7a h\u1ecd v\u00e0 sau \u0111\u00f3 khi n\u1ec1n t\u1ea3ng m\u1ea1nh l\u00ean, c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n.   <\/p>\n\n<p>C\u00f3 nhi\u1ec1u gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u h\u01a1n. Sau \u0111\u00f3 h\u1ecd b\u1eaft \u0111\u1ea7u t\u0103ng t\u1ef7 l\u1ec7 hoa h\u1ed3ng \u0111\u00f3 v\u00e0 \u0111\u00e2u l\u00e0 t\u1ef7 l\u1ec7 chung, t\u1ef7 l\u1ec7 ch\u1ecdn trong giai \u0111o\u1ea1n \u0111\u1ea7u khi n\u00f3 ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp v\u00e0 sau \u0111\u00f3 \u0111\u1ebfn giai \u0111o\u1ea1n tr\u01b0\u1edfng th\u00e0nh. H\u00e3y n\u00f3i, b\u1ea1n bi\u1ebft \u0111\u1ea5y, kh\u00f4ng ph\u1ea3i \u0111\u1ebfn giai \u0111o\u1ea1n Airbnb, m\u00e0 th\u1eadm ch\u00ed tr\u01b0\u1edbc \u0111\u00f3 l\u00e0 t\u1ef7 l\u1ec7 ti\u00eau chu\u1ea9n. B\u1ea1n \u0111ang th\u1ea5y khi h\u1ecd t\u1ea1o ra trong c\u00e1c s\u00e0n giao d\u1ecbch.   <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00e2u tr\u1ea3 l\u1eddi cho ch\u00fang t\u00f4i l\u00e0 t\u00f9y thu\u1ed9c v\u00e0o c\u00e1ch b\u1ea1n \u0111o l\u01b0\u1eddng li\u1ec7u t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 l\u1ea5y l\u00e0 b\u1ea1n \u0111o l\u01b0\u1eddng \u0111\u1ed9 co gi\u00e3n c\u1ee7a cung v\u00e0 c\u1ea7u v\u00e0 b\u1ea1n l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed tr\u00ean ph\u00eda \u00edt co gi\u00e3n h\u01a1n, b\u00e2y gi\u1edd tr\u00ean h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng b\u1ea1n l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed t\u1eeb ba \u0111\u1ebfn hai m\u01b0\u01a1i l\u0103m ph\u1ea7n tr\u0103m tr\u00ean ph\u00eda cung v\u00e0 nh\u01b0ng c\u00f3 m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p b\u1ea1n l\u1ea5y tr\u00ean ph\u00eda mua v\u00ec \u0111\u00f3 l\u00e0 n\u01a1i h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb b\u1ea1n mu\u1ed1n.<\/p>\n\n<p>T\u00f4i mu\u1ed1n t\u00ednh ph\u00ed nh\u1eefng ng\u01b0\u1eddi \u0111ang nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb. V\u00ec v\u1eady, Vinted t\u00ednh ph\u00ed ng\u01b0\u1eddi mua v\u00ec h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb t\u1eeb k\u00fd qu\u1ef9 v\u00e0 v\u1eadn chuy\u1ec3n. Nh\u01b0ng n\u1ebfu b\u1ea1n ch\u1ecdn t\u1ea1i nh\u00e0, h\u1ecd t\u00ednh ph\u00ed ng\u01b0\u1eddi b\u00e1n, \u0111i\u1ec1u n\u00e0y l\u00e0 h\u1ecd \u0111\u01b0\u1ee3c l\u1ee3i t\u1eeb vi\u1ec7c l\u1ea5y h\u00e0ng t\u1ea1i nh\u00e0. B\u00e2y gi\u1edd, \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi c\u1ee7a b\u1ea1n, t\u00f4i s\u1ebd b\u1eaft \u0111\u1ea7u v\u1edbi t\u1ef7 l\u1ec7 thu ph\u00ed th\u1ea5p, nh\u01b0ng kh\u00f4ng ph\u1ea3i l\u00e0 kh\u00f4ng c\u00f3 v\u00ec b\u1ea1n mu\u1ed1n \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi s\u1eb5n s\u00e0ng tr\u1ea3 ti\u1ec1n.   <\/p>\n\n<p>h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng, t\u00f4i s\u1ebd b\u1eaft \u0111\u1ea7u \u1edf m\u1ee9c 10 v\u1edbi m\u1ee5c ti\u00eau l\u00e0 \u0111\u1ea1t 15, 20 trong d\u00e0i h\u1ea1n, c\u00f2n \u1edf ph\u00eda B2B, r\u1ea5t kh\u00e1c. M\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p b\u1ea1n kh\u00f4ng th\u1ec3 l\u1ea5y b\u1ea5t k\u1ef3 t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o v\u00ec \u0111\u01a1n \u0111\u1eb7t h\u00e0ng qu\u00e1 l\u1edbn. N\u00f3 qu\u00e1 nh\u1ea1y c\u1ea3m v\u1ec1 gi\u00e1 m\u00e0 b\u1ea1n s\u1eed d\u1ee5ng c\u00e1c m\u00f4 h\u00ecnh kinh doanh kh\u00e1c nhau.  <\/p>\n\n<p>V\u00ec v\u1eady, t\u00f4i s\u1ebd. B\u1edfi v\u00ec b\u1ea1n c\u00f3 m\u1ed9t th\u1ecb tr\u01b0\u1eddng, kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i l\u00e0 m\u00f4 h\u00ecnh kinh doanh, t\u1ef7 l\u1ec7 thu ph\u00ed, m\u00f4 h\u00ecnh kinh doanh c\u00f3 th\u1ec3 l\u00e0 qu\u1ea3ng c\u00e1o t\u1ef1 ph\u1ee5c v\u1ee5, \u0111\u00fang kh\u00f4ng? ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 t\u1ea1i m\u1ed9t c\u00f4ng ty g\u1ecdi l\u00e0 top sort v\u00e0 h\u1ecd cho ph\u00e9p ng\u01b0\u1eddi b\u00e1n mua qu\u1ea3ng c\u00e1o \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u1ecb tr\u00ed, trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, 5 ph\u1ea7n tr\u0103m GMV l\u00e0 th\u00f4ng qua nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y t\u1ef1 ph\u1ee5c v\u1ee5.  <\/p>\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 b\u00e1n t\u00e0i tr\u1ee3. B\u1ea1n c\u00f3 th\u1ec3 b\u00e1n ph\u00ed li\u1ec7t k\u00ea.  V\u00e2ng. c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 ki\u1ebfm ti\u1ec1n t\u1eeb m\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u00e0 t\u1ef7 l\u1ec7 thu ph\u00ed ch\u1ec9 l\u00e0 m\u1ed9t trong s\u1ed1 \u0111\u00f3. \u0110i\u1ec1u \u0111\u00f3 n\u00f3i r\u1eb1ng. N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3, h\u00e3y c\u1ed1 g\u1eafng c\u00f3 m\u1ed9t t\u1ef7 l\u1ec7 thu ph\u00ed, t\u1ef7 l\u1ec7 thu ph\u00ed B2B \u0111i\u1ec3n h\u00ecnh l\u00e0 1 \u0111\u1ebfn 3%, c\u00f3 th\u1ec3 l\u00ean \u0111\u1ebfn 5, 6, 7, v\u00e0 t\u1ef7 l\u1ec7 thu ph\u00ed ti\u00eau d\u00f9ng \u0111i\u1ec3n h\u00ecnh l\u00e0 10, l\u00ean \u0111\u1ebfn 15, 20.  <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. \u0110i\u1ec1u \u0111\u00f3 s\u1ebd h\u1eefu \u00edch cho ng\u01b0\u1eddi nghe c\u1ee7a ch\u00fang t\u00f4i. M\u1ed9t \u0111i\u1ec1u m\u00e0 t\u00f4i \u0111\u00e3 th\u1ea5y l\u00e0 khi c\u00e1c th\u1ecb tr\u01b0\u1eddng n\u00e0y \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp, h\u00e3y l\u1ea5y Airbnb l\u00e0m v\u00ed d\u1ee5, ho\u1eb7c h\u00e3y l\u1ea5y Zomato \u1edf th\u1ecb tr\u01b0\u1eddng \u1ea4n \u0110\u1ed9, trong kh\u00f4ng gian th\u1ef1c ph\u1ea9m v\u00e0 nh\u00e0 h\u00e0ng. \u0110i\u1ec1u n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ed9c quy\u1ec1n v\u00e0 h\u1ecd \u0111\u1ea1t \u0111\u1ebfn giai \u0111o\u1ea1n \u0111\u00f3, \u0111\u00fang kh\u00f4ng?   <\/p>\n\n<p>Ch\u1ec9 c\u00f3 m\u1ed9t ho\u1eb7c hai ng\u01b0\u1eddi chi\u1ebfn th\u1eafng nhi\u1ec1u nh\u1ea5t trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u m\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 y\u00eau th\u00edch. Tuy\u1ec7t \u0111\u1ed1i. Nh\u01b0ng t\u1eeb quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u0169ng c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u tr\u1edf n\u00ean b\u00f3c l\u1ed9t \u1edf giai \u0111o\u1ea1n \u0111\u00f3, b\u1edfi v\u00ec khi b\u1ea1n ki\u1ec3m so\u00e1t to\u00e0n b\u1ed9 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed9t danh m\u1ee5c c\u1ee5 th\u1ec3, b\u1ea1n c\u00f3 th\u1ec3 y\u00eau c\u1ea7u b\u1ea5t k\u1ef3 t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o m\u00e0 b\u1ea1n mu\u1ed1n v\u00e0 c\u00e1c nh\u00e0 cung c\u1ea5p v\u1eabn ph\u1ea3i ch\u1ecbu.<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng ho\u00e0n to\u00e0n \u0111\u00fang. V\u00ec v\u1eady, tr\u01b0\u1edbc h\u1ebft, v\u00ec c\u00f3 c\u00e1c \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean, v\u00ec c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng b\u1edfi ng\u01b0\u1eddi b\u00e1n, c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n c\u00f3 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao t\u00f4i ngh\u0129 r\u1eb1ng c\u00e1c c\u00f4ng ty LLM \u0111\u01b0\u1ee3c b\u1ea3o v\u1ec7, b\u1edfi v\u00ec cu\u1ed1i c\u00f9ng, ngay c\u1ea3 LLM c\u0169ng ch\u1ec9 g\u1eedi b\u1ea1n \u0111\u1ebfn nh\u00e0 cung c\u1ea5p \u0111\u1ed9c quy\u1ec1n chi\u1ebfm \u01b0u th\u1ebf. b\u1ea1n kh\u00f4ng th\u1ec3 v\u00e0o v\u00e0 l\u1ea5y nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n v\u00ec c\u00f3 m\u1ed9t \u0111i\u1ec3m m\u00e0 n\u00f3 kh\u00f4ng kinh t\u1ebf \u0111\u1ec3 c\u00f3 m\u1eb7t tr\u00ean n\u1ec1n t\u1ea3ng v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 b\u1ecb ph\u00e1 v\u1ee1.   <\/p>\n\n<p>Nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed qu\u00e1 cao v\u00e0 cu\u1ed1i c\u00f9ng b\u1ecb ph\u00e1 v\u1ee1, \u0111\u00fang kh\u00f4ng? Nh\u01b0 l\u00fd do Taobao th\u1eafng \u1edf Trung Qu\u1ed1c, eBay \u0111\u00e3 mua ng\u01b0\u1eddi ch\u01a1i h\u00e0ng \u0111\u1ea7u g\u1ecdi l\u00e0 each net, chi\u1ebfm 95 ph\u1ea7n tr\u0103m th\u1ecb ph\u1ea7n, nh\u01b0ng h\u1ecd b\u1eaft \u0111\u1ea7u l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed qu\u00e1 cao. Taobao \u0111\u00e3 l\u1ea5y th\u1ecb tr\u01b0\u1eddng t\u1eeb h\u1ecd. \u0110i\u1ec1u t\u01b0\u01a1ng t\u1ef1 \u0111\u00e3 x\u1ea3y ra v\u1edbi eBay \u1edf H\u00e0n Qu\u1ed1c.   <\/p>\n\n<p>H\u1ecd c\u00f3 m\u1ed9t c\u00f4ng ty v\u00e0 n\u00f3 \u0111\u00e3 b\u1ecb ph\u00e1 v\u1ee1 b\u1edfi G market v\u00ec \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1. H\u1ecd \u0111\u00e3 l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed th\u1ea5p h\u01a1n. V\u00ec v\u1eady, c\u00f3 m\u1ed9t t\u1ef7 l\u1ec7 thu ph\u00ed c\u00f4ng b\u1eb1ng t\u1ef1 nhi\u00ean m\u00e0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd ch\u1ecbu. nh\u01b0ng b\u1ea1n kh\u00f4ng th\u1ec3 ch\u1ec9 l\u1ea5y, 100 ph\u1ea7n tr\u0103m \u0111\u00fang, nh\u01b0 theo \u0111\u1ecbnh ngh\u0129a, nh\u01b0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd quay l\u01b0ng l\u1ea1i v\u00ec v\u1eady t\u00f4i c\u00e1 r\u1eb1ng \u0111i\u1ec1u \u0111\u00f3 l\u00e0 \u0111\u00fang.   <\/p>\n\n<p>B\u1ea1n c\u00f3 nhi\u1ec1u quy\u1ec1n l\u1ef1c \u0111\u1ecbnh gi\u00e1 h\u01a1n khi b\u1ea1n l\u00e0 \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean chi\u1ebfn th\u1eafng. V\u00ec v\u1eady, li\u1ec7u \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean chi\u1ebfn th\u1eafng \u0111\u00f3 c\u00f3 t\u1ef7 l\u1ec7 thu ph\u00ed cao h\u01a1n so v\u1edbi l\u00fac \u0111\u1ea7u khi n\u00f3 c\u1ea1nh tranh kh\u00f4ng?  Tuy\u1ec7t \u0111\u1ed1i. Nh\u01b0ng li\u1ec7u n\u00f3 c\u00f3 ho\u00e0n to\u00e0n li\u00ean k\u1ebft kh\u00f4ng? Kh\u00f4ng, n\u00f3 s\u1ebd \u0111\u1ee7 cao. Cao nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ec3 h\u1ecd ki\u1ebfm ti\u1ec1n, nh\u01b0ng kh\u00f4ng qu\u00e1 cao \u0111\u1ec3 t\u1ea1o ra c\u01a1 h\u1ed9i cho ng\u01b0\u1eddi kh\u00e1c v\u00e0o.  <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t \u0111\u1ed1i. R\u1ea5t th\u00fa v\u1ecb. V\u00e0, nh\u1eefng g\u00ec b\u1ea1n c\u0169ng \u0111ang th\u1ea5y, h\u00e3y l\u1ea5y v\u00ed d\u1ee5 v\u1ec1 Zomato \u1edf \u1ea4n \u0110\u1ed9. \u0110\u00f3 l\u00e0 m\u1ed9t c\u00f4ng ty giao d\u1ecbch c\u00f4ng khai b\u00e2y gi\u1edd, v\u00e0 n\u00f3 \u0111ang giao d\u1ecbch \u1edf m\u1ee9c \u0111\u1ecbnh gi\u00e1 l\u1edbn, \u0111\u00fang kh\u00f4ng? V\u00e0 c\u00f3 tranh lu\u1eadn xung quanh n\u00f3 r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, li\u1ec7u \u0111\u1ecbnh gi\u00e1 \u0111\u00f3 c\u00f3 h\u1ee3p l\u00fd hay kh\u00f4ng? L\u00e0 m\u1ed9t ng\u01b0\u1eddi k\u1ef3 c\u1ef1u trong kh\u00f4ng gian th\u1ecb tr\u01b0\u1eddng v\u00e0 bi\u1ebft th\u1ecb tr\u01b0\u1eddng \u1ea4n \u0110\u1ed9, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong v\u00e0 ngo\u00e0i.     <\/p>\n\n<p>B\u1ea1n c\u00f3 ngh\u0129 r\u1eb1ng Zomato ho\u1eb7c, k\u00edch th\u01b0\u1edbc v\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u m\u00e0 h\u1ecd \u0111\u00e3 thi\u1ebft l\u1eadp, n\u00f3 c\u00f3 h\u1ee3p l\u00fd, \u0111\u1ec3 h\u1ecd y\u00eau c\u1ea7u, m\u1ee9c \u0111\u1ecbnh gi\u00e1 cao h\u01a1n \u0111\u00f3. N\u1ebfu c\u00f3, th\u00ec \u0111i\u1ec1u \u0111\u00f3 c\u00f3 r\u00fat ra \u0111i\u1ec1u g\u00ec cho, c\u00e1c c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng trong th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n v\u00e0 c\u00e1c \u0111\u1ecbnh gi\u00e1 \u1edf \u0111\u00f3, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 \u1ea3nh h\u01b0\u1edfng g\u00ec \u0111\u1ebfn \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u00ec v\u1eady, h\u00e3y \u0111\u1ec3 t\u00f4i b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch n\u00f3i r\u1eb1ng t\u00f4i kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai. T\u00f4i kh\u00f4ng, t\u00f4i kh\u00f4ng nh\u00ecn v\u00e0o c\u00e1c so s\u00e1nh th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai. T\u00f4i th\u01b0\u1eddng b\u00e1n khi m\u1ed9t c\u00f4ng ty tr\u1edf th\u00e0nh c\u00f4ng khai v\u00ec t\u00f4i m\u1ea5t quy\u1ec1n truy c\u1eadp \u0111\u1ed9c quy\u1ec1n v\u00e0o ng\u01b0\u1eddi s\u00e1ng l\u1eadp, \u0111\u00fang kh\u00f4ng? m\u1ed9t khi t\u01b0 nh\u00e2n, t\u00f4i c\u00f3 th\u1ec3 g\u1ecdi cho CEO. N\u00f3 gi\u1ed1ng nh\u01b0, N\u00e0y, m\u1ecdi th\u1ee9 th\u1ebf n\u00e0o?    <\/p>\n\n<p>T\u00f4i c\u00f3 th\u1ec3 gi\u00fap kh\u00f4ng? V\u00e2n v\u00e2n. Ngay khi h\u1ecd c\u00f4ng khai, t\u00f4i ki\u1ec3u nh\u01b0, tr\u01b0\u1edbc h\u1ebft, Fidelity l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 l\u1edbn v\u00e0 h\u1ecd kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p cung c\u1ea5p cho t\u00f4i b\u1ea5t k\u1ef3 th\u00f4ng tin n\u00e0o. V\u1eady l\u1ee3i th\u1ebf so s\u00e1nh c\u1ee7a t\u00f4i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai l\u00e0 g\u00ec? N\u00f3 b\u1eb1ng kh\u00f4ng. V\u00ec v\u1eady, t\u00f4i b\u00e1n khi h\u1ecd c\u00f4ng khai. B\u00e2y gi\u1edd, t\u1ea1i sao t\u00f4i c\u00f3 th\u1ec3 l\u1eadp lu\u1eadn r\u1eb1ng m\u1ed9t c\u00f4ng ty nh\u01b0 Zomato n\u00ean y\u00eau c\u1ea7u m\u1ed9t m\u1ee9c gi\u00e1 cao. M\u1ed9t l\u1ea7n n\u1eefa, t\u00f4i kh\u00f4ng bi\u1ebft c\u00e1c b\u1ed9i s\u1ed1 l\u00e0 g\u00ec. T\u00f4i kh\u00f4ng bi\u1ebft \u0111\u1ecbnh gi\u00e1 l\u00e0 g\u00ec. T\u00f4i kh\u00f4ng bi\u1ebft. T\u00f4i th\u1eadm ch\u00ed kh\u00f4ng bi\u1ebft t\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp c\u1ee7a vi\u1ec7c \u0111\u1eb7t h\u00e0ng th\u1ef1c ph\u1ea9m tr\u1ef1c tuy\u1ebfn \u1edf \u1ea4n \u0110\u1ed9 l\u00e0 bao nhi\u00eau, nh\u01b0ng t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o ra nhi\u1ec1u c\u00e2u chuy\u1ec7n \u0111\u1ec3 bi\u1ec7n minh cho \u0111\u1ecbnh gi\u00e1 cao. M\u1ed9t l\u00e0 \u0111\u1eb7t h\u00e0ng th\u1ef1c ph\u1ea9m tr\u1ef1c tuy\u1ebfn \u1edf \u1ea4n \u0110\u1ed9 l\u00e0 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec 10%.          <\/p>\n\n<p>N\u00f3 s\u1ebd t\u0103ng l\u00ean 50%, \u0111\u00fang kh\u00f4ng? N\u00f3 s\u1ebd t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3. V\u00e0 \u0111\u00e2y l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng l\u1edbn. Th\u1ee9 hai, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i chi ph\u00ed bi\u00ean c\u1ee7a vi\u1ec7c giao th\u1ef1c ph\u1ea9m, v\u1edbi s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a m\u00e1y bay kh\u00f4ng ng\u01b0\u1eddi l\u00e1i v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n t\u1ef1 l\u00e1i v\u00e0 c\u01a1 ch\u1ebf giao h\u00e0ng gi\u1ea3m xu\u1ed1ng b\u1eb1ng kh\u00f4ng. v\u00e0 sau \u0111\u00f3 b\u1ea1n, sau \u0111\u00f3 l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n ch\u1ec9 t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3.    <\/p>\n\n<p>B\u00e2y gi\u1edd \u0111i\u1ec1u \u0111\u00f3 c\u00f3 x\u1ea3y ra trong ba n\u0103m t\u1edbi kh\u00f4ng? KH\u00d4NG. T\u1ea1i m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3 trong 10 n\u0103m t\u1edbi, c\u00f3 th\u1ec3. s\u1ed1 ba, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i \u1edf c\u00e1c th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n cao, chi ph\u00ed cao c\u1ee7a Mumbai ho\u1eb7c Delhi ho\u1eb7c b\u1ea5t c\u1ee9 n\u01a1i n\u00e0o, n\u1ebfu b\u1ea1n c\u00f3 \u0111\u1ee7 nh\u00e0 b\u1ebfp t\u1ed1i. Th\u1ee9c \u0103n n\u1ea5u s\u1eb5n trong ba ph\u00fat c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c giao mi\u1ec5n ph\u00ed b\u1eb1ng m\u00e1y bay kh\u00f4ng ng\u01b0\u1eddi l\u00e1i.  <\/p>\n\n<p>b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t b\u1eefa \u0103n tuy\u1ec7t v\u1eddi \u0111\u01b0\u1ee3c giao \u0111\u1ebfn b\u1ea1n trong 10 ph\u00fat. \u0110i\u1ec1u \u0111\u00f3 r\u1ebb h\u01a1n so v\u1edbi vi\u1ec7c b\u1ea1n mu\u1ed1n \u0111i \u0111\u1ebfn, mua h\u00e0ng t\u1ea1p h\u00f3a v\u00e0 thay th\u1ebf ch\u1ee3 t\u1ea1p h\u00f3a. V\u00e0 c\u00f3 th\u1ec3 b\u1ea1n th\u1eadm ch\u00ed t\u1ea1o ra nh\u1eefng ng\u00f4i nh\u00e0 kh\u00f4ng c\u00f3 b\u1ebfp trong t\u01b0\u01a1ng lai. V\u00e2ng, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111i\u1ec1u \u0111\u00f3. l\u1ea1i n\u1eefa, c\u00f3 ph\u1ea3i l\u00e0 n\u0103m n\u0103m n\u1eefa kh\u00f4ng?    <\/p>\n\n<p>Kh\u00f4ng, 10 n\u0103m n\u1eefa, c\u00f3 l\u1ebd kh\u00f4ng ph\u1ea3i c\u00f3 th\u1ec3 nhi\u1ec1u h\u01a1n 15, 20, nh\u01b0ng t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t c\u00e2u chuy\u1ec7n v\u1ec1 c\u00e1ch \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 r\u1ea5t, r\u1ea5t, r\u1ea5t l\u1edbn v\u00e0 c\u00f3 l\u1ee3i nhu\u1eadn nhi\u1ec1u h\u01a1n so v\u1edbi hi\u1ec7n t\u1ea1i. B\u00e2y gi\u1edd n\u00f3 l\u00e0 x\u00e1c su\u1ea5t. V\u00e0 b\u1ea1n c\u00f3 tr\u1ea3 ti\u1ec1n cho, \u0111\u00f3 l\u00e0 vi ph\u1ea1m ti\u1ec1m n\u0103ng t\u01b0\u01a1ng lai h\u00f4m nay kh\u00f4ng? C\u00f3 th\u1ec3, c\u00f3 th\u1ec3 kh\u00f4ng. nh\u01b0ng c\u00f3 nh\u1eefng l\u00fd do t\u1ea1i sao t\u00f4i, t\u00f4i c\u00e1 nh\u00e2n r\u1ea5t l\u1ea1c quan v\u1ec1, v\u1ec1 giao h\u00e0ng th\u1ef1c ph\u1ea9m, vi\u1ebft l\u1edbn, \u1edf \u1ea4n \u0110\u1ed9 v\u00e0 th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u.    <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0, ph\u1ea7n cu\u1ed1i c\u00f9ng c\u1ee7a c\u00e2u h\u1ecfi l\u00e0, li\u1ec7u c\u00e1c th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n, c\u00e1c th\u1ecb tr\u01b0\u1eddng v\u1eabn c\u00f2n t\u01b0 nh\u00e2n, nh\u01b0ng \u0111\u00e3 tr\u01b0\u1edfng th\u00e0nh v\u00e0 \u0111ang trong h\u00e0nh tr\u00ecnh IPO, nh\u01b0ng v\u1eabn \u0111ang huy \u0111\u1ed9ng v\u00f2ng t\u01b0 nh\u00e2n, c\u00f3 r\u00fat ra \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec t\u1eeb c\u00e1c \u0111\u1ecbnh gi\u00e1 \u0111ang \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng b\u1edfi c\u00e1c c\u00f4ng ty nh\u01b0 Zomato kh\u00f4ng? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> V\u1ea5n \u0111\u1ec1 \u1edf ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi l\u00e0 ng\u01b0\u1ee3c l\u1ea1i, \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng th\u1ea5p h\u01a1n \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n. V\u00e0 v\u00ec v\u1eady c\u00e1c c\u00f4ng ty g\u1eb7p kh\u00f3 kh\u0103n khi ra c\u00f4ng ch\u00fang v\u00ec h\u1ecd \u0111\u00e3 huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u ti\u1ec1n v\u1edbi gi\u00e1 qu\u00e1 cao. V\u00e0 h\u1ecd kh\u00f4ng mu\u1ed1n ch\u1ecbu s\u1ef1 nh\u1ee5c nh\u00e3 khi ph\u1ea3i ra c\u00f4ng ch\u00fang v\u1edbi gi\u00e1 th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi l\u1ea7n huy \u0111\u1ed9ng cu\u1ed1i c\u00f9ng.  <\/p>\n\n<p>V\u00ec v\u1eady, r\u00f5 r\u00e0ng giai \u0111o\u1ea1n sau c\u1ee7a startup l\u00e0 t\u00edn hi\u1ec7u th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng c\u00f3 li\u00ean quan h\u01a1n b\u00e2y gi\u1edd. N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ph\u1ea3i trong l\u0129nh v\u1ef1c th\u1ef1c ph\u1ea9m, n\u00f3, m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a Zomato l\u00e0 bao nhi\u00eau? T\u00f4i kh\u00f4ng ch\u1eafc n\u00f3 c\u00f3 li\u00ean quan \u0111\u1ebfn v\u1eady, th\u00e0nh th\u1eadt m\u00e0 n\u00f3i, v\u00ec, h\u1ed3 s\u01a1 ng\u1eafn g\u1ecdn kh\u00e1c nhau, h\u1ed3 s\u01a1 bi\u00ean l\u1ee3i nhu\u1eadn kh\u00e1c nhau, Zomato l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng ba b\u00ean.  <\/p>\n\n<p>C\u00f3 nh\u00e0 h\u00e0ng, ng\u01b0\u1eddi ti\u00eau d\u00f9ng, ng\u01b0\u1eddi giao h\u00e0ng, h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 hai b\u00ean, \u0111\u00fang kh\u00f4ng? T\u00f4i kh\u00f4ng ch\u1eafc n\u00f3 c\u00f3 li\u00ean quan \u0111\u1ebfn v\u1eady, nh\u01b0ng c\u00f3, \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng c\u00f3 li\u00ean quan \u0111\u1ebfn c\u00e1c c\u00f4ng ty t\u01b0 nh\u00e2n giai \u0111o\u1ea1n mu\u1ed9n.  Tuy\u1ec7t \u0111\u1ed1i. v\u1ea5n \u0111\u1ec1 l\u1edbn h\u01a1n, nh\u01b0 t\u00f4i \u0111\u00e3 n\u00f3i, \u1edf M\u1ef9 l\u00e0 ng\u01b0\u1ee3c l\u1ea1i v\u1edbi \u0111i\u1ec1u n\u00e0y.<\/p>\n\n<p>C\u00e1c c\u00f4ng ty t\u01b0 nh\u00e2n th\u1ef1c s\u1ef1 \u0111\u1eaft \u0111\u1ecf so v\u1edbi c\u00e1c c\u00f4ng ty c\u00f4ng c\u1ed9ng. V\u00e0 v\u00ec v\u1eady n\u00f3 t\u1ea1o ra m\u1ed9t, n\u00f3 l\u00e0m cho h\u1ecd kh\u00f3 ra c\u00f4ng ch\u00fang. <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. V\u00e2ng. H\u1ee3p l\u00fd. \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp x\u00e2y d\u1ef1ng th\u1ecb tr\u01b0\u1eddng ng\u00e0y nay, nh\u1eefng tr\u1edf ng\u1ea1i l\u1edbn nh\u1ea5t m\u00e0 h\u1ecd c\u1ea7n v\u01b0\u1ee3t qua l\u00e0 g\u00ec? trong th\u1ecb tr\u01b0\u1eddng ng\u00e0y nay m\u00e0 kh\u00f4ng t\u1ed3n t\u1ea1i khi b\u1ea1n \u0111ang x\u00e2y d\u1ef1ng OLX v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3.  <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i s\u1ebd n\u00f3i, tr\u01b0\u1edbc h\u1ebft, d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i so v\u1edbi tr\u01b0\u1edbc \u0111\u00e2y, v\u00ec v\u1edbi m\u00e3 kh\u00f4ng, m\u00e3 th\u1ea5p AI, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec kh\u00f4ng c\u1ea7n ti\u1ec1n. V\u00ec v\u1eady, th\u1ef1c s\u1ef1 c\u00f3 nhi\u1ec1u c\u1ea1nh tranh h\u01a1n, v\u00ec n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t \u00fd t\u01b0\u1edfng hay v\u1ec1 vi\u1ec7c sao ch\u00e9p n\u00f3, vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u hi\u1ec3n nhi\u00ean, \u0111\u00fang kh\u00f4ng? Nh\u01b0 chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u00e3 t\u0103ng l\u00ean kh\u00e1 \u0111\u00e1ng k\u1ec3.  <\/p>\n\n<p>V\u00e0 v\u00ec v\u1eady vi\u1ec7c t\u00ecm ra c\u00e1ch b\u1ea1n c\u00f3 m\u1ed9t k\u00eanh thu h\u00fat kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng, l\u1eb7p l\u1ea1i, b\u1ec1n v\u1eefng. V\u00e0 \u0111\u1ed1i v\u1edbi t\u00f4i, kh\u00f4ng quan tr\u1ecdng n\u00f3 l\u00e0 g\u00ec. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 tr\u1ea3 ti\u1ec1n. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 h\u1eefu c\u01a1. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng, nh\u01b0ng n\u00f3 c\u1ea7n ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng. N\u00f3 ph\u1ea3i phong ph\u00fa, c\u00f3 th\u1ec3 sao ch\u00e9p, t\u00f4i ngh\u0129 l\u00e0 kh\u00e1 kh\u00f3. V\u00e0 sau \u0111\u00f3 h\u1ea7u h\u1ebft, nhi\u1ec1u danh m\u1ee5c ti\u00eau d\u00f9ng \u0111\u00e3 b\u1ecb chi\u1ebfm l\u0129nh.      <\/p>\n\n<p>V\u00ec v\u1eady, b\u1ea1n c\u1ea7n c\u00f3 nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn r\u1ea5t m\u1edbi, s\u00e1ng t\u1ea1o ho\u1eb7c b\u1ea1n c\u1ea7n chuy\u1ec3n sang B2B.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Hi\u1ec3u r\u1ed3i. H\u1ee3p l\u00fd. chuy\u1ec3n sang c\u00e2u h\u1ecfi ch\u00ednh cu\u1ed1i c\u00f9ng c\u1ee7a t\u00f4i tr\u01b0\u1edbc khi ch\u00fang ta c\u1ed1 g\u1eafng k\u1ebft th\u00fac. ni\u1ec1m tin tr\u00e1i ng\u01b0\u1ee3c n\u00e0o m\u00e0 b\u1ea1n c\u00f3, v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a th\u1ecb tr\u01b0\u1eddng ho\u1eb7c \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m? M\u00e0 h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi s\u1ebd kh\u00f4ng \u0111\u1ed3ng \u00fd.    <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> T\u00f4i ngh\u0129 h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi hi\u1ec7n t\u1ea1i \u0111\u1ec1u nh\u01b0, t\u1ea5t c\u1ea3 l\u00e0 v\u1ec1 AI m\u1ecdi l\u00fac.<\/p>\n\n<p>V\u00e0 t\u00f4i ngh\u0129 c\u00f3 m\u1ed9t bong b\u00f3ng trong AI n\u01a1i c\u00f3, AI s\u1ebd thay \u0111\u1ed5i th\u1ebf gi\u1edbi, nh\u01b0ng gi\u1ed1ng nh\u01b0 m\u1ecdi cu\u1ed9c c\u00e1ch m\u1ea1ng c\u00f4ng ngh\u1ec7 kh\u00e1c, n\u00f3 s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian h\u01a1n \u0111\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ebf gi\u1edbi h\u01a1n m\u1ecdi ng\u01b0\u1eddi ngh\u0129, b\u1edfi v\u00ec tr\u01b0\u1edbc khi ch\u00ednh ph\u1ee7 \u1ea4n \u0110\u1ed9 s\u1eed d\u1ee5ng AI m\u1ed9t c\u00e1ch th\u00f4ng minh, ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, m\u1ed9t c\u00f4ng ty l\u1edbn, t\u00f4i ngh\u0129 s\u1ebd m\u1ea5t m\u1ed9t th\u1eddi gian d\u00e0i, d\u00e0i, d\u00e0i n\u01a1i ch\u1eafc ch\u1eafn ch\u00ednh ph\u1ee7, M\u1ef9 v\u00e0 Ph\u00e1p, v.v.<\/p>\n\n<p>V\u00e0 \u0111\u00f3 l\u00e0 ph\u1ea7n l\u1edbn GDP, nh\u01b0ng trong t\u01b0\u01a1ng lai, khi n\u00f3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng, n\u00f3 s\u1ebd bi\u1ebfn \u0111\u1ed5i x\u00e3 h\u1ed9i nhi\u1ec1u h\u01a1n m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng. N\u00f3 b\u1ecb \u0111\u00e1nh gi\u00e1 qu\u00e1 cao trong ng\u1eafn h\u1ea1n. N\u00f3 b\u1ecb \u0111\u00e1nh gi\u00e1 th\u1ea5p trong d\u00e0i h\u1ea1n. nh\u01b0ng \u0111\u00f3 l\u00e0 kho\u1ea3ng 10, 15, 20 n\u0103m n\u1eefa. V\u00e0 v\u00ec v\u1eady m\u1ecdi ng\u01b0\u1eddi \u0111\u00e3 vi\u1ebft ra c\u00e1c th\u1ecb tr\u01b0\u1eddng.    <\/p>\n\n<p>V\u00ec v\u1eady, ngay b\u00e2y gi\u1edd \u0111i\u1ec1u tr\u00e1i ng\u01b0\u1ee3c \u0111\u1ec3 l\u00e0m l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u \u0111\u00f3, \u0111i\u1ec1u kh\u00f4ng tr\u00e1i ng\u01b0\u1ee3c l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o AI. \u0110i\u1ec1u tr\u00e1i ng\u01b0\u1ee3c l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng nh\u01b0 m\u1ed9t c\u01b0\u1ee3c v\u00e0o AI, b\u1edfi v\u00ec t\u00f4i th\u00e0 l\u00e0m AI \u1ee9ng d\u1ee5ng h\u01a1n l\u00e0 th\u1ef1c s\u1ef1 l\u00e0m LLM tr\u1ef1c ti\u1ebfp c\u1ea1nh tranh \u1edf m\u1ee9c gi\u00e1 \u0111i\u00ean r\u1ed3. \u0111\u1ed1i v\u1edbi t\u00f4i, \u0111\u00f3 l\u00e0 m\u1ed9t c\u01b0\u1ee3c tr\u00e1i ng\u01b0\u1ee3c.  <\/p>\n\n<p>Nhi\u1ec1u ng\u01b0\u1eddi gi\u1ed1ng nh\u01b0, \u1ed2, c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 \u0111\u01b0\u1ee3c l\u00e0m xong h\u1ebft r\u1ed3i. V\u00e0 t\u00f4i kh\u00f4ng \u0111\u1ed3ng \u00fd. N\u1ebfu b\u1ea1n \u0111\u00e3 nh\u00ecn v\u00e0o chu\u1ed7i cung \u1ee9ng B2B v\u00e0 SMB c\u00f3 t\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp d\u01b0\u1edbi 5%, th\u01b0\u1eddng d\u01b0\u1edbi 1%, ch\u00fang ta \u0111ang \u1edf ng\u00e0y kh\u00f4ng. M\u1ecdi th\u1ee9 c\u1ea7n \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng. V\u00e0 \u0111\u00e2y l\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 v\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 v\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 \u0111\u00f4 la c\u1ee7a n\u1ec1n kinh t\u1ebf m\u00e0 h\u1ecd c\u1ea7n \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a.    <\/p>\n\n<p><strong>Prashant choubey:<\/strong> Ch\u00ednh x\u00e1c. V\u00e2ng. C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. V\u1edbi \u0111i\u1ec1u \u0111\u00f3, ch\u00fang t\u00f4i chuy\u1ec3n sang v\u00f2ng nhanh, trong \u0111\u00f3 t\u00f4i s\u1ebd h\u1ecfi b\u1ea1n s\u00e1u c\u00e2u h\u1ecfi nhanh v\u1ec1 vi\u1ec7c \u0111\u1ea7u t\u01b0 m\u00e0 b\u1ea1n \u0111ang l\u00e0m, v\u00e0 b\u1ea1n ph\u1ea3i \u0111\u01b0a ra s\u00e1u c\u00e2u tr\u1ea3 l\u1eddi nhanh, \u0111\u01b0\u1ee3c ch\u1ee9? <\/p>\n\n<p><strong>Fabrice grinda:<\/strong> c\u1ee9 l\u00e0m \u0111i!<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t v\u1eddi. V\u1eady c\u00e2u h\u1ecfi \u0111\u1ea7u ti\u00ean l\u00e0 b\u1ea1n \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u00e0nh v\u00e0 khu v\u1ef1c n\u00e0o? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> M\u1ef9, Ch\u00e2u \u00c2u, \u1ea4n \u0110\u1ed9, M\u1ef9 Latinh. V\u00e0 c\u00e1c ng\u00e0nh, b\u1ea5t k\u1ef3 ng\u00e0nh n\u00e0o b\u1eb1ng th\u1ecb tr\u01b0\u1eddng, kinh doanh hi\u1ec7u \u1ee9ng m\u1ea1ng. <\/p>\n\n<p><strong>Prashant Choubey:<\/strong> \u0110\u01b0\u1ee3c r\u1ed3i. giai \u0111o\u1ea1n \u0111\u1ea7u t\u01b0 \u0111i\u1ec3n h\u00ecnh l\u00e0 g\u00ec? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> M\u1ed7i giai \u0111o\u1ea1n \u0111\u1ec1u kh\u00f3 kh\u0103n, nh\u01b0ng nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u ti\u00ean kh\u00f3 kh\u0103n h\u01a1n v\u00ec b\u1ea1n kh\u00f4ng bi\u1ebft li\u1ec7u b\u1ea1n c\u00f3 \u0111ang l\u00e0m t\u1ed1t hay kh\u00f4ng trong 10 n\u0103m. B\u1ea1n \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ea1t gi\u1ed1ng v\u00e0 m\u1ea5t 15 n\u0103m \u0111\u1ec3 c\u00f4ng ty ra c\u00f4ng ch\u00fang. <\/p>\n\n<p>V\u00ec v\u1eady, b\u1ea1n th\u1ef1c s\u1ef1 kh\u00f4ng bi\u1ebft li\u1ec7u b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3 ch\u01b0a.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> \u0110\u01b0\u1ee3c r\u1ed3i. Nh\u01b0ng \u1edf giai \u0111o\u1ea1n n\u00e0o, b\u1ea1n th\u00edch tham gia v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> \u1ed2, t\u00f4i th\u00edch \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ea1t gi\u1ed1ng v\u00e0 A.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> H\u1ea1t gi\u1ed1ng v\u00e0 A, \u0111\u01b0\u1ee3c r\u1ed3i.<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> H\u1ea1t gi\u1ed1ng v\u00e0 A. T\u00f4i l\u00e0m m\u1ed9t s\u1ed1 B, t\u00f4i l\u00e0m m\u1ed9t s\u1ed1 h\u1ea1t gi\u1ed1ng tr\u01b0\u1edbc, nh\u01b0ng, ho\u1eb7c b\u00e1nh m\u00ec v\u00e0 b\u01a1 l\u00e0 h\u1ea1t gi\u1ed1ng v\u00e0 A.<\/p>\n\n<p><strong>Prashant choubey:<\/strong> Hi\u1ec3u r\u1ed3i. Hi\u1ec3u r\u1ed3i. b\u1ea1n c\u00f3 d\u1eabn \u0111\u1ea7u c\u00e1c v\u00f2ng kh\u00f4ng?<\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> Ch\u00fang t\u00f4i kh\u00f4ng d\u1eabn \u0111\u1ea7u c\u00e1c v\u00f2ng; ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 th\u00e2n thi\u1ec7n, c\u00f3 gi\u00e1 tr\u1ecb gia t\u0103ng, vi\u1ebft 12 s\u00e9c tr\u1ecb gi\u00e1 340k.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> \u0110\u01b0\u1ee3c r\u1ed3i, hi\u1ec3u r\u1ed3i. C\u00e2u h\u1ecfi ti\u1ebfp theo b\u1ea1n c\u0169ng \u0111\u00e3 \u0111\u1ec1 c\u1eadp, \u0111\u00f3 l\u00e0 k\u00edch th\u01b0\u1edbc v\u0103n b\u1ea3n \u0111i\u1ec3n h\u00ecnh. C\u00e2u h\u1ecfi ti\u1ebfp theo l\u00e0, n\u01a1i n\u00e0o m\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp c\u00f3 th\u1ec3 li\u00ean h\u1ec7 trong tr\u01b0\u1eddng h\u1ee3p c\u00f3 c\u00e1ch tr\u1ef1c ti\u1ebfp?  <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 li\u00ean h\u1ec7 v\u1edbi t\u00f4i l\u00e0, truy c\u1eadp LinkedIn c\u1ee7a t\u00f4i v\u00e0 g\u1eedi email cho t\u00f4i.<\/p>\n\n<p>T\u00f4i s\u1ebd xem x\u00e9t n\u00f3, ho\u1eb7c, t\u1ed1t h\u01a1n n\u1eefa l\u00e0, b\u1ea1n g\u1eedi email cho t\u00f4i n\u1ebfu b\u1ea1n c\u00f3 email c\u1ee7a t\u00f4i, ho\u1eb7c n\u1ebfu b\u1ea1n bi\u1ebft ai \u0111\u00f3 bi\u1ebft t\u00f4i v\u00e0 b\u1ea1n c\u00f3 m\u1ed9t l\u1eddi gi\u1edbi thi\u1ec7u \u1ea5m \u00e1p, nh\u01b0ng n\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3 c\u00f3 m\u1ed9t l\u1eddi gi\u1edbi thi\u1ec7u \u1ea5m \u00e1p, h\u00e3y truy c\u1eadp LinkedIn email c\u1ee7a t\u00f4i, n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng.<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t v\u1eddi. n\u01a1i n\u00e0o m\u00e0 th\u00ednh gi\u1ea3 c\u1ee7a ch\u00fang t\u00f4i c\u00f3 th\u1ec3 theo d\u00f5i b\u1ea1n? <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 theo d\u00f5i t\u00f4i, th\u00e0nh th\u1eadt m\u00e0 n\u00f3i, l\u00e0 blog c\u1ee7a t\u00f4i, FabriceGrinda.com<\/p>\n\n<p><strong>Prashant Choubey:<\/strong> Tuy\u1ec7t v\u1eddi. T\u00f4i s\u1ebd \u0111\u1ea3m b\u1ea3o \u0111\u01b0a li\u00ean k\u1ebft \u0111\u00f3 v\u00e0o ghi ch\u00fa ch\u01b0\u01a1ng tr\u00ecnh b\u00ean d\u01b0\u1edbi. C\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u v\u00ec \u0111\u00e3 d\u00e0nh th\u1eddi gian cho \u0111i\u1ec1u n\u00e0y. Fabrice, th\u1eadt vui khi c\u00f3 b\u1ea1n tr\u00ean podcast v\u00e0 y\u00eau th\u00edch t\u1ea5t c\u1ea3 nh\u1eefng hi\u1ec3u bi\u1ebft c\u1ee7a b\u1ea1n v\u1ec1 h\u00e0nh tr\u00ecnh c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c th\u1ecb tr\u01b0\u1eddng. V\u00ec v\u1eady, c\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u v\u00e0 ch\u00fac b\u1ea1n \u0111\u1ea7u t\u01b0 vui v\u1ebb.    <\/p>\n\n<p><strong>Fabrice Grinda:<\/strong> C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 m\u1eddi t\u00f4i.<\/p>\n\n<p><strong>Prashant choubey:<\/strong> c\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00f4i \u0111\u00e3 c\u00f3 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n tuy\u1ec7t v\u1eddi v\u1edbi Prashant. Ch\u00fang t\u00f4i \u0111i s\u00e2u v\u00e0o h\u00e0nh tr\u00ecnh c\u1ee7a t\u00f4i, t\u1eeb vi\u1ec7c r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 theo \u0111u\u1ed5i gi\u1ea5c m\u01a1 kh\u1edfi nghi\u1ec7p, \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221; khi ra m\u1eaft OLX \u1edf h\u01a1n 100 qu\u1ed1c gia c\u00f9ng l\u00fac. T\u00f4i th\u1eb3ng th\u1eafn chia s\u1ebb v\u1ec1 vi\u1ec7c su\u00fdt ph\u00e1 s\u1ea3n, vay ti\u1ec1n tr\u00ean th\u1ebb t\u00edn d\u1ee5ng \u0111\u1ec3 tr\u1ea3 l\u01b0\u01a1ng nh\u00e2n vi\u00ean, v\u00e0 s\u1ef1 ki\u00ean c\u01b0\u1eddng c\u1ea7n c\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty \u0111\u1ea1t doanh thu 200 tri\u1ec7u \u0111\u00f4 la. B\u1ea1n c\u0169ng s\u1ebd nghe c\u00e2u chuy\u1ec7n ch\u01b0a k\u1ec3<\/p>\n","protected":false},"author":9,"featured_media":62306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[253],"tags":[],"class_list":["post-62439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-phong-van-tro-chuyen-ben-lo-suoi"],"acf":[],"contentUpdated":"Cu\u1ed9c tr\u00f2 chuy\u1ec7n VC10X v\u1edbi Prashant Choubey. Categories - Ph\u1ecfng v\u1ea5n &amp; Tr\u00f2 chuy\u1ec7n b\u00ean l\u00f2 s\u01b0\u1edfi. Date-Posted - 2025-11-20T17:24:49 . \n T\u00f4i \u0111\u00e3 c\u00f3 m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n tuy\u1ec7t v\u1eddi v\u1edbi Prashant. Ch\u00fang t\u00f4i \u0111i s\u00e2u v\u00e0o h\u00e0nh tr\u00ecnh c\u1ee7a t\u00f4i, t\u1eeb vi\u1ec7c r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 theo \u0111u\u1ed5i gi\u1ea5c m\u01a1 kh\u1edfi nghi\u1ec7p, \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221; khi ra m\u1eaft OLX \u1edf h\u01a1n 100 qu\u1ed1c gia c\u00f9ng l\u00fac. \n T\u00f4i th\u1eb3ng th\u1eafn chia s\u1ebb v\u1ec1 vi\u1ec7c su\u00fdt ph\u00e1 s\u1ea3n, vay ti\u1ec1n tr\u00ean th\u1ebb t\u00edn d\u1ee5ng \u0111\u1ec3 tr\u1ea3 l\u01b0\u01a1ng nh\u00e2n vi\u00ean, v\u00e0 s\u1ef1 ki\u00ean c\u01b0\u1eddng c\u1ea7n c\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty \u0111\u1ea1t doanh thu 200 tri\u1ec7u \u0111\u00f4 la.\n B\u1ea1n c\u0169ng s\u1ebd nghe c\u00e2u chuy\u1ec7n ch\u01b0a k\u1ec3 v\u1ec1 vi\u1ec7c t\u00f4i \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n &#8220;Alibaba.com&#8221; t\u1eeb Jack Ma khi \u0111\u00f3 c\u00f2n ch\u01b0a n\u1ed5i ti\u1ebfng, v\u00e0 kh\u1ea3 n\u0103ng nh\u1eadn bi\u1ebft m\u1eabu h\u00ecnh \u0111\u00e3 gi\u00fap t\u00f4i tr\u1edf th\u00e0nh nh\u00e0 \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng g\u00e3 kh\u1ed5ng l\u1ed3 t\u01b0\u01a1ng lai nh\u01b0 Alibaba, Vinted v\u00e0 Flexport.\n Ch\u00fang t\u00f4i n\u00f3i v\u1ec1:\n T\u1ea1i sao t\u00f4i r\u1eddi b\u1ecf c\u00f4ng vi\u1ec7c danh gi\u00e1 t\u1ea1i McKinsey \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp.\n Chi\u1ebfn l\u01b0\u1ee3c r\u1ee7i ro cao \u0111\u00e3 bi\u1ebfn OLX th\u00e0nh hi\u1ec7n t\u01b0\u1ee3ng to\u00e0n c\u1ea7u.\n B\u00e0i h\u1ecdc t\u1eeb vi\u1ec7c su\u00fdt m\u1ea5t t\u1ea5t c\u1ea3 v\u00e0 v\u1ef1c d\u1eady m\u1ea1nh m\u1ebd h\u01a1n.\n Nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m ch\u00ednh ph\u00e2n bi\u1ec7t c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng v\u1edbi nh\u1eefng c\u00f4ng ty th\u1ea5t b\u1ea1i.\n Quan \u0111i\u1ec3m tr\u00e1i chi\u1ec1u c\u1ee7a t\u00f4i v\u1ec1 bong b\u00f3ng AI hi\u1ec7n t\u1ea1i v\u00e0 n\u01a1i c\u00f3 c\u01a1 h\u1ed9i th\u1ef1c s\u1ef1.\n T\u01b0\u01a1ng lai c\u1ee7a c\u00e1c s\u00e0n giao d\u1ecbch v\u00e0 c\u01a1 h\u1ed9i ngh\u00ecn t\u1ef7 \u0111\u00f4 la ti\u1ebfp theo.\n N\u1ebfu mu\u1ed1n, b\u1ea1n c\u00f3 th\u1ec3 nghe t\u1eadp \u0111\u00f3 trong tr\u00ecnh ph\u00e1t podcast \u0111\u01b0\u1ee3c nh\u00fang.\n Ngo\u00e0i video YouTube v\u00e0 tr\u00ecnh ph\u00e1t podcast nh\u00fang \u1edf tr\u00ean, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 nghe podcast tr\u00ean iTunes v\u00e0 Spotify .\n M\u1ed1c th\u1eddi gian:\n (00:00) &#8211; Gi\u1edbi thi\u1ec7u\n (03:02) &#8211; H\u00e0nh tr\u00ecnh t\u1eeb McKinsey \u0111\u1ebfn vi\u1ec7c tr\u1edf th\u00e0nh doanh nh\u00e2n\n (04:48) &#8211; Chi\u1ebfn l\u01b0\u1ee3c m\u1edf r\u1ed9ng to\u00e0n c\u1ea7u v\u00e0 l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng c\u1ee7a OLX\n (07:33) &#8211; C\u00e1ch ti\u1ebfp c\u1eadn g\u1ecdi v\u1ed1n v\u00e0 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m cho OLX\n (09:44) &#8211; X\u00e2y d\u1ef1ng Zingy \u0111\u1ea1t doanh thu 200 tri\u1ec7u \u0111\u00f4 la sau khi su\u00fdt ph\u00e1 s\u1ea3n\n (11:16) &#8211; Kh\u1edfi \u0111\u1ed9ng Zingy v\u1edbi c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 nh\u1ecf t\u0103ng d\u1ea7n\n (12:32) &#8211; Chuy\u1ec3n \u0111\u1ed5i t\u1eeb ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh sang nh\u00e0 \u0111\u1ea7u t\u01b0\n (14:16) &#8211; \u0110\u01b0\u1ee3c Forbes b\u00ecnh ch\u1ecdn l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 1\n (16:11) &#8211; Khu\u00f4n kh\u1ed5 \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i th\u1ecb tr\u01b0\u1eddng\n (17:32) &#8211; Nh\u1eadn di\u1ec7n m\u1eabu h\u00ecnh trong c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng v\u00e0 th\u1ea5t b\u1ea1i\n (19:09) &#8211; \u0110i\u1ec1u ki\u1ec7n v\u00e0 \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng hi\u1ec7n t\u1ea1i\n (22:30) &#8211; C\u00e1ch AI \u0111ang thay \u0111\u1ed5i h\u00e0nh vi mua s\u1eafm tr\u00ean c\u00e1c s\u00e0n giao d\u1ecbch\n (24:42) &#8211; T\u1ea1i sao c\u00e1c s\u00e0n giao d\u1ecbch B2B \u0111ang h\u1ea5p d\u1eabn hi\u1ec7n nay\n (26:18) &#8211; T\u00e1c \u0111\u1ed9ng c\u1ee7a AI \u0111\u1ebfn kh\u1ea3 n\u0103ng ph\u00f2ng th\u1ee7 v\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi c\u1ee7a s\u00e0n giao d\u1ecbch\n (27:41) &#8211; C\u00e2u chuy\u1ec7n \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o Alibaba, Airbnb v\u00e0 Flexport\n (29:58) &#8211; Xu h\u01b0\u1edbng s\u00e0n giao d\u1ecbch xuy\u00ean bi\u00ean gi\u1edbi v\u00e0 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp\n (32:27) &#8211; Ch\u00eanh l\u1ec7ch qu\u1ed1c t\u1ebf v\u00e0 \u0111\u1ed5i m\u1edbi m\u00f4 h\u00ecnh kinh doanh\n (34:10) &#8211; Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng trong c\u00e1c s\u00e0n giao d\u1ecbch\n (36:00) &#8211; T\u1ef7 l\u1ec7 hoa h\u1ed3ng trong c\u00e1c s\u00e0n giao d\u1ecbch t\u1eeb giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u1ebfn tr\u01b0\u1edfng th\u00e0nh\n (39:12) &#8211; \u0110\u1ed9c quy\u1ec1n s\u00e0n giao d\u1ecbch v\u00e0 quy\u1ec1n \u0111\u1ecbnh gi\u00e1\n (41:06) &#8211; \u0110\u1ecbnh gi\u00e1 c\u1ee7a Zomato v\u00e0 \u00fd ngh\u0129a \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng c\u00f4ng\n (45:45) &#8211; Th\u00e1ch th\u1ee9c l\u1edbn nh\u1ea5t cho c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp s\u00e0n giao d\u1ecbch hi\u1ec7n nay\n (46:35) &#8211; Ni\u1ec1m tin tr\u00e1i chi\u1ec1u: \u0110\u1ea7u t\u01b0 v\u00e0o s\u00e0n giao d\u1ecbch thay v\u00ec AI\n (48:08) &#8211; Tr\u1ea3 l\u1eddi nhanh: L\u0129nh v\u1ef1c \u0111\u1ea7u t\u01b0, giai \u0111o\u1ea1n v\u00e0 quy m\u00f4 \u0111\u1ea7u t\u01b0\n (49:26) &#8211; C\u00e1ch li\u00ean h\u1ec7 v\u1edbi Fabrice v\u00e0 l\u1eddi k\u1ebft\n B\u1ea3n ghi ch\u00e9p\n Fabrice Grinda: T\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n t\u1eeb con s\u1ed1 0 l\u00ean 200 tri\u1ec7u trong b\u1ed1n n\u0103m. C\u00f3 l\u00e3i, kh\u00f4ng c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m. B\u1edfi v\u00ec v\u00e0o n\u0103m 2001, 2002, t\u00f4i \u0111\u00e3 ph\u1ea3i van xin v\u00e0 c\u1ea7u c\u1ea1nh c\u00e1c qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, l\u00e0m \u01a1n cho t\u00f4i ti\u1ec1n, t\u00f4i s\u1eafp ch\u1ebft \u0111\u00e2y.   T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 t\u1eebng xu cu\u1ed1i c\u00f9ng m\u00e0 t\u00f4i c\u00f3. T\u00f4i \u0111\u00e3 vay 100.000 \u0111\u00f4 la tr\u00ean th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng 27 l\u1ea7n. Nh\u01b0ng v\u00e0o n\u0103m 2001, kh\u00f4ng c\u00f3 qu\u1ef9 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m n\u00e0o mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t s\u1ef1 ki\u1ec7n c\u00f4ng ngh\u1ec7.\n Prashant Choubey: OLX \u0111\u00e3 tr\u1edf th\u00e0nh g\u00e3 kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean h\u01a1n 30 qu\u1ed1c gia. H\u00e3y chia s\u1ebb v\u1edbi ch\u00fang t\u00f4i v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221;, ra m\u1eaft \u0111\u1ed3ng th\u1eddi \u1edf h\u01a1n 100 qu\u1ed1c gia. \n Fabrice Grinda: Ch\u00fang t\u00f4i kh\u00f4ng bi\u1ebft n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00ec v\u1eady ch\u00fang t\u00f4i ngh\u0129, \u00fd t\u01b0\u1edfng n\u00e0y ho\u1ea1t \u0111\u1ed9ng t\u1ed1t. N\u00f3 d\u1ec5 x\u00e2y d\u1ef1ng.   \n T\u1ea1i sao ch\u00fang ta kh\u00f4ng ra m\u1eaft \u1edf 100 qu\u1ed1c gia? Ch\u00fang t\u00f4i \u0111\u00e3 chi 50.000 \u0111\u00f4 la \u1edf 100 qu\u1ed1c gia. \n Prashant Choubey: Khi \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o c\u00e1c c\u00f4ng ty nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport, t\u1ea5t c\u1ea3 gi\u1edd \u0111\u00e2y \u0111\u1ec1u l\u00e0 nh\u1eefng c\u00f4ng ty kh\u1ed5ng l\u1ed3, b\u1ea1n \u0111\u00e3 nh\u00ecn th\u1ea5y \u0111i\u1ec1u g\u00ec \u1edf h\u1ecd m\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00e1c \u0111\u00e3 b\u1ecf l\u1ee1 \u1edf nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u00f3? \u1ed2! \n Xin ch\u00e0o m\u1ecdi ng\u01b0\u1eddi, t\u00f4i l\u00e0 Prashant v\u00e0 t\u00f4i s\u1ebd l\u00e0 ng\u01b0\u1eddi d\u1eabn ch\u01b0\u01a1ng tr\u00ecnh cho podcast VC10X.\n V\u00e0 h\u00f4m nay ch\u00fang ta c\u00f3 m\u1ed9t v\u1ecb kh\u00e1ch \u0111\u1eb7c bi\u1ec7t, Fabrice Grinda. Fabrice l\u00e0 m\u1ed9t doanh nh\u00e2n huy\u1ec1n tho\u1ea1i v\u00e0 l\u00e0 m\u1ed9t trong nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n th\u00e0nh c\u00f4ng nh\u1ea5t th\u1ebf gi\u1edbi. Fabrice l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp OLX. G\u00e3 kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng. Anh \u1ea5y c\u0169ng \u0111\u00e3 x\u00e2y d\u1ef1ng c\u00f4ng ty \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh, Zingy, \u0111\u1ea1t doanh thu h\u01a1n 200 tri\u1ec7u \u0111\u00f4 la sau khi su\u00fdt ph\u00e1 s\u1ea3n.    \n V\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, anh \u1ea5y \u0111\u01b0\u1ee3c Forbes b\u00ecnh ch\u1ecdn l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 1 th\u1ebf gi\u1edbi. Anh \u1ea5y l\u00e0 ng\u01b0\u1eddi \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng g\u00e3 kh\u1ed5ng l\u1ed3 nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport v\u00e0 c\u00f3 h\u01a1n 350 l\u1ea7n tho\u00e1i v\u1ed1n t\u1eeb danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh. Trong t\u1eadp n\u00e0y, ch\u00fang ta s\u1ebd \u0111i s\u00e2u v\u00e0o h\u00e0nh tr\u00ecnh \u0111\u00e1ng kinh ng\u1ea1c c\u1ee7a anh \u1ea5y. Ch\u00fang ta s\u1ebd nghe v\u1ec1 vi\u1ec7c anh \u1ea5y \u0111\u00e3 r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t doanh nh\u00e2n h\u00e0ng lo\u1ea1t nh\u01b0 th\u1ebf n\u00e0o.   \n Anh \u1ea5y s\u1ebd h\u01b0\u1edbng d\u1eabn ch\u00fang ta qua chi\u1ebfn l\u01b0\u1ee3c &#8220;m\u00ec \u1ed1ng tr\u00ean t\u01b0\u1eddng&#8221; \u0111i\u00ean r\u1ed3 m\u00e0 anh \u1ea5y \u0111\u00e3 s\u1eed d\u1ee5ng \u0111\u1ec3 ra m\u1eaft OLX \u1edf h\u01a1n 100 qu\u1ed1c gia c\u00f9ng m\u1ed9t l\u00fac. Ch\u00fang ta c\u0169ng s\u1ebd nghe c\u00e2u chuy\u1ec7n tuy\u1ec7t v\u1eddi v\u1ec1 vi\u1ec7c anh \u1ea5y \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n Alibaba.com t\u1eeb Jack Ma tr\u01b0\u1edbc khi ai bi\u1ebft \u0111\u1ebfn \u00f4ng \u1ea5y. V\u00ec v\u1eady, kh\u00f4ng l\u00e3ng ph\u00ed th\u00eam th\u1eddi gian n\u1eefa, h\u00e3y \u0111i th\u1eb3ng v\u00e0o v\u1ea5n \u0111\u1ec1.   \n T\u1eadp n\u00e0y \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 b\u1edfi c\u00f4ng ty s\u1ea3n xu\u1ea5t podcast c\u1ee7a ri\u00eang t\u00f4i c\u00f3 t\u00ean l\u00e0 Podcast NX, n\u01a1i t\u00f4i gi\u00fap c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, qu\u1ea3n l\u00fd t\u00e0i s\u1ea3n, ng\u01b0\u1eddi ph\u00e2n b\u1ed5 v\u1ed1n v\u00e0 c\u00e1c v\u0103n ph\u00f2ng gia \u0111\u00ecnh b\u1eaft \u0111\u1ea7u podcast ri\u00eang c\u1ee7a h\u1ecd v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd.\n Podcast NX \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi l\u1ecbch tr\u00ecnh b\u1eadn r\u1ed9n c\u1ee7a c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, n\u01a1i ch\u00fang t\u00f4i x\u1eed l\u00fd m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a vi\u1ec7c s\u1ea3n xu\u1ea5t podcast, \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o \u0111\u1ea7u t\u01b0. N\u1ebfu b\u1ea1n \u0111ang t\u00ecm c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1ea1nh m\u1ebd, vi\u1ec7c b\u1eaft \u0111\u1ea7u m\u1ed9t podcast n\u00ean n\u1eb1m trong danh s\u00e1ch \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb duy nh\u1ea5t m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ec3 hi\u1ec7n m\u1ea1ng l\u01b0\u1edbi m\u1ea1nh m\u1ebd c\u1ee7a m\u00ecnh, n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 ti\u1ebfp c\u1eadn c\u00e1c \u0111\u1ed1i t\u00e1c h\u1ea1n ch\u1ebf v\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp v\u00e0 ph\u00e1t tri\u1ec3n m\u1ea1ng l\u01b0\u1edbi \u0111\u00f3 h\u01a1n n\u1eefa. V\u00e0 tr\u00e1i v\u1edbi nh\u1eefng g\u00ec h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi nghe, v\u1eabn c\u00f2n r\u1ea5t s\u1edbm \u0111\u1ec3 b\u1eaft \u0111\u1ea7u m\u1ed9t podcast. C\u00f3 \u00edt nh\u1ea5t 10 l\u1ea7n nhi\u1ec1u b\u1ea3n tin h\u01a1n v\u00e0 1000 l\u1ea7n nhi\u1ec1u blog h\u01a1n so v\u1edbi s\u1ed1 l\u01b0\u1ee3ng podcast tr\u00ean th\u1ebf gi\u1edbi n\u00e0y. B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 d\u1ecbch v\u1ee5 podcast c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i podcast10x.com.   \n T\u00f4i s\u1ebd \u0111\u1ea3m b\u1ea3o th\u00eam li\u00ean k\u1ebft v\u00e0o ph\u1ea7n m\u00f4 t\u1ea3 b\u00ean d\u01b0\u1edbi. H\u00e3y th\u01b0\u1edfng th\u1ee9c t\u1eadp n\u00e0y. \n Prashant Choubey: Ch\u00e0o Fabrice, th\u1eadt tuy\u1ec7t khi c\u00f3 anh tr\u00ean VC10x, anh kh\u1ecfe ch\u1ee9?\n Fabrice Grinda: T\u00f4i \u0111ang l\u00e0m r\u1ea5t t\u1ed1t. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 m\u1eddi t\u00f4i.\n Prashant Choubey: V\u00e2ng, th\u1eadt vinh h\u1ea1nh khi c\u00f3 anh \u1edf \u0111\u00e2y. \u0110\u1ec3 b\u1eaft \u0111\u1ea7u, ch\u00fang ta c\u00f3 th\u1ec3 nghe v\u1ec1 h\u00e0nh tr\u00ecnh tuy\u1ec7t v\u1eddi c\u1ee7a anh t\u1eeb m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp \u0111\u1ebfn m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 nh\u01b0 hi\u1ec7n nay kh\u00f4ng? \n \u0110i\u1ec1u g\u00ec \u0111\u00e3 th\u00fac \u0111\u1ea9y anh r\u1eddi McKinsey \u1edf tu\u1ed5i 23 \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t doanh nh\u00e2n v\u00e0 m\u1ed9t doanh nh\u00e2n r\u1ea5t th\u00e0nh c\u00f4ng? V\u00e0 nh\u1eefng ng\u00e0y l\u00e0m t\u01b0 v\u1ea5n ban \u0111\u1ea7u \u0111\u00f3 \u0111\u00e3 gi\u00fap \u00edch nh\u01b0 th\u1ebf n\u00e0o trong h\u00e0nh tr\u00ecnh tr\u1edf th\u00e0nh nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a anh sau \u0111\u00f3? H\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi \u0111i\u1ec1u \u0111\u00f3.  \n Fabrice Grinda: T\u00f4i c\u00f3 l\u1ebd h\u01a1i kh\u00f4ng truy\u1ec1n th\u1ed1ng v\u00ec t\u00f4i \u0111\u1ebfn McKinsey khi bi\u1ebft r\u1eb1ng t\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7.\n Th\u1ef1c ra, t\u00f4i \u0111\u00e3 v\u00e0o \u0111\u1ea1i h\u1ecdc v\u1edbi \u00fd \u0111\u1ecbnh tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7. Nh\u01b0ng chuy\u1ec7n x\u1ea3y ra l\u00e0 t\u00f4i \u0111\u00e3 h\u1ecdc \u1edf Princeton, ho\u00e0n th\u00e0nh kh\u00f3a h\u1ecdc, v\u00e0 t\u1ed1t nghi\u1ec7p. L\u00fac \u0111\u00f3 t\u00f4i 21 tu\u1ed5i. T\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7, nh\u01b0ng t\u00f4i nh\u00fat nh\u00e1t. T\u00f4i h\u01b0\u1edbng n\u1ed9i. T\u00f4i ch\u01b0a t\u1eebng qu\u1ea3n l\u00fd ai c\u1ea3. T\u00f4i th\u1ef1c s\u1ef1 kh\u00f4ng bi\u1ebft g\u00ec v\u1ec1 kinh doanh.      \n H\u00e3y \u0111\u1ebfn McKinsey. N\u00f3 gi\u1ed1ng nh\u01b0 tr\u01b0\u1eddng kinh doanh, nh\u01b0ng h\u1ecd tr\u1ea3 l\u01b0\u01a1ng cho b\u1ea1n. V\u00e0 t\u00f4i \u0111\u00e3 \u1edf \u0111\u00f3 hai n\u0103m, h\u1ecdc \u0111\u01b0\u1ee3c m\u1ecdi th\u1ee9 c\u1ea7n h\u1ecdc. V\u00e0 r\u1ed3i, \u0111\u01b0\u1ee3c r\u1ed3i, t\u00f4i \u0111\u00e3 h\u1ecdc nh\u1eefng g\u00ec c\u1ea7n h\u1ecdc. T\u00f4i c\u00f3 th\u1ec3 vi\u1ebft m\u1ed9t b\u00e0i thuy\u1ebft tr\u00ecnh v\u00e0 k\u1ec3 m\u1ed9t c\u00e2u chuy\u1ec7n, t\u00f4i gi\u1ecfi h\u01a1n v\u1ec1 k\u1ef9 n\u0103ng giao ti\u1ebfp b\u1eb1ng l\u1eddi n\u00f3i v\u00e0 v\u0103n b\u1ea3n, v\u1ec1 n\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang.    \n Gi\u1edd th\u00ec h\u00e3y x\u00e2y d\u1ef1ng m\u1ed9t startup th\u00f4i. V\u00e0 r\u00f5 r\u00e0ng v\u1edbi t\u00f4i, \u0111\u00e3 \u0111\u1ebfn l\u00fac r\u1eddi \u0111i v\u00e0 \u0111\u1ebfn l\u00fac ti\u1ebfn t\u1edbi x\u00e2y d\u1ef1ng c\u00e1c startup, \u0111i\u1ec1u m\u00e0 t\u00f4i v\u1ed1n \u0111\u1ecbnh l\u00e0m t\u1eeb \u0111\u1ea7u. \n Prashant Choubey: Tuy\u1ec7t v\u1eddi. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u1eady ngay t\u1eeb \u0111\u1ea7u, anh \u0111\u00e3 bi\u1ebft m\u00ecnh mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp startup, \u0111\u00fang kh\u00f4ng?  \n Fabrice Grinda: \u1eea, t\u00f4i \u0111\u00e3 bi\u1ebft \u0111i\u1ec1u \u0111\u00f3 t\u1eeb khi t\u00f4i 10 tu\u1ed5i. Khi t\u00f4i 10 tu\u1ed5i, t\u00f4i c\u00f3 chi\u1ebfc PC \u0111\u1ea7u ti\u00ean v\u00e0o n\u0103m 1984. \u0110\u00f3 l\u00e0 m\u1ed9t chi\u1ebfc Compact, 8088. V\u00e0 t\u00f4i \u0111\u00e3 theo d\u00f5i cu\u1ed9c \u0111\u1eddi c\u1ee7a Bill Gates v\u00e0 Steve Jobs. V\u00e0 r\u00f5 r\u00e0ng t\u00f4i mu\u1ed1n noi g\u01b0\u01a1ng h\u1ecd. V\u00e0 t\u00f4i \u1edf Ph\u00e1p. T\u00f4i \u0111\u00e3 h\u1ecdc \u1edf tr\u01b0\u1eddng h\u00e0ng \u0111\u1ea7u v\u1edbi b\u1ea1n b\u00e8 v\u00e0 h\u1ecd h\u1ecfi &#8216;Khi l\u1edbn l\u00ean b\u1ea1n mu\u1ed1n l\u00e0m g\u00ec?&#8217;      \n V\u00e0 t\u00f4i n\u00f3i t\u00f4i mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp c\u00f4ng ngh\u1ec7, gi\u1ed1ng nh\u01b0 h\u00ecnh m\u1eabu c\u1ee7a t\u00f4i. H\u1ecd h\u1ecfi &#8216;C\u00e1i g\u00ec c\u01a1?&#8217;  B\u1ea1n s\u1ebd ph\u1ea3n b\u1ed9i nh\u1eefng l\u00fd t\u01b0\u1edfng c\u1ee7a c\u00e1ch m\u1ea1ng x\u00e3 h\u1ed9i ch\u1ee7 ngh\u0129a Ph\u00e1p. V\u00ec v\u1eady t\u00f4i b\u1eadt c\u01b0\u1eddi. H\u1ecd kh\u00f4ng \u0111\u00f9a. T\u00f4i n\u00f3i, \u0111\u01b0\u1ee3c th\u00f4i, gi\u1ea5c m\u01a1 M\u1ef9, t\u00f4i \u0111\u1ebfn \u0111\u00e2y. V\u00e0 th\u1ebf l\u00e0 t\u00f4i r\u1eddi \u0111i l\u00fac 17 tu\u1ed5i \u0111\u1ec3 \u0111\u1ebfn Princeton v\u00e0, kh\u00f4ng bao gi\u1edd nh\u00ecn l\u1ea1i.    \n Prashant Choubey: Wow, \u0111\u00f3 l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u00e1ng kinh ng\u1ea1c, V\u00e0 OLX, m\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt trong s\u01a1 y\u1ebfu l\u00fd l\u1ecbch c\u1ee7a anh, OLX \u0111\u00e3 tr\u1edf th\u00e0nh g\u00e3 kh\u1ed5ng l\u1ed3 rao v\u1eb7t to\u00e0n c\u1ea7u v\u1edbi h\u01a1n 350 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng tr\u00ean h\u01a1n 30 qu\u1ed1c gia. H\u00e3y k\u1ec3 cho ch\u00fang t\u00f4i v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c &#8216;m\u00ec \u00dd tr\u00ean t\u01b0\u1eddng&#8217;, ra m\u1eaft \u0111\u1ed3ng th\u1eddi \u1edf h\u01a1n 100 qu\u1ed1c gia. Nh\u1eefng b\u00e0i h\u1ecdc ch\u00ednh t\u1eeb c\u00e1c th\u1ecb tr\u01b0\u1eddng th\u1ea5t b\u1ea1i so v\u1edbi nh\u1eefng th\u1ecb tr\u01b0\u1eddng th\u00e0nh c\u00f4ng l\u00e0 g\u00ec?  \n V\u00e2ng, v\u00e0o n\u0103m 2005, t\u00f4i \u0111\u00e3 \u0111\u1ebfn g\u1eb7p Craig tr\u01b0\u1edbc ti\u00ean \u1edf M\u1ef9 v\u00e0 n\u00f3i &#8216;N\u00e0y, Craigslist r\u1ea5t tuy\u1ec7t. N\u00f3 \u0111ang cung c\u1ea5p m\u1ed9t d\u1ecbch v\u1ee5 c\u00f4ng cho nh\u00e2n lo\u1ea1i, nh\u01b0ng n\u00f3 c\u00f3 th\u1ec3 t\u1ed1t h\u01a1n. B\u1ea1n n\u00ean ki\u1ec3m duy\u1ec7t n\u1ed9i dung. B\u1ea1n kh\u00f4ng n\u00ean c\u00f3 spam, l\u1eeba \u0111\u1ea3o, m\u1ea1i d\u00e2m. V\u00e0 nh\u00e2n ti\u1ec7n, \u0111\u1ed1i t\u01b0\u1ee3ng ch\u00ednh cho vi\u1ec7c n\u00e0y l\u00e0 ph\u1ee5 n\u1eef.&#8217;    \n H\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh trong t\u1ea5t c\u1ea3 c\u00e1c giao d\u1ecbch mua s\u1eafm c\u1ee7a gia \u0111\u00ecnh, \u0111\u00fang kh\u00f4ng? H\u1ecd ch\u1ecdn ng\u00f4i nh\u00e0 b\u1ea1n s\u1ed1ng, ng\u01b0\u1eddi gi\u1eef tr\u1ebb b\u1ea1n thu\u00ea, chi\u1ebfc xe b\u1ea1n mua. V\u00ec v\u1eady b\u1ea1n c\u1ea7n t\u1ea1o ra m\u1ed9t trang web th\u00e2n thi\u1ec7n v\u1edbi ph\u1ee5 n\u1eef. B\u1ea1n \u0111ang l\u00e0m \u0111i\u1ec1u ho\u00e0n to\u00e0n ng\u01b0\u1ee3c l\u1ea1i, nh\u01b0ng anh \u1ea5y kh\u00f4ng quan t\u00e2m. Anh \u1ea5y kh\u00f4ng mu\u1ed1n t\u00f4i l\u00e0m \u0111i\u1ec1u \u0111\u00f3, v\u00e0 t\u00f4i n\u00f3i, t\u00f4i s\u1ebd l\u00e0m mi\u1ec5n ph\u00ed, nh\u00e2n ti\u1ec7n.    \n T\u00f4i n\u00f3i, h\u00e3y \u0111\u1ec3 t\u00f4i \u0111i\u1ec1u h\u00e0nh n\u00f3 mi\u1ec5n ph\u00ed. Anh \u1ea5y kh\u00f4ng s\u1eb5n l\u00f2ng \u0111\u1ec3 t\u00f4i l\u00e0m \u0111i\u1ec1u \u0111\u00f3, h\u00e3y t\u1ea1o ra, \u0111\u1ec3 t\u00f4i xem li\u1ec7u t\u00f4i c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t phi\u00ean b\u1ea3n t\u1ed1t h\u01a1n c\u1ee7a Craigslist kh\u00f4ng. Gi\u1edd v\u1ea5n \u0111\u1ec1 trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, t\u1ea5t nhi\u00ean, \u0111i\u1ec1u t\u00f4i y\u00eau th\u00edch l\u00e0 ch\u00fang c\u00f3 c\u00e1i g\u1ecdi l\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi. C\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua th\u00ec c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n v\u00e0 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n ngh\u0129a l\u00e0 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua.   \n V\u00e0 v\u00ec v\u1eady n\u1ebfu ai \u0111\u00f3 \u0111\u00e3 c\u00f3 m\u1ea1ng l\u01b0\u1edbi \u0111\u00f3, n\u1ebfu t\u00f4i ch\u1ecdn Craigslist, ph\u00e1 v\u1ee1 \u0111i\u1ec1u \u0111\u00f3 r\u1ea5t, r\u1ea5t kh\u00f3. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i kh\u00f4ng bi\u1ebft n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00ec v\u1eady ch\u00fang t\u00f4i ngh\u0129, \u00dd t\u01b0\u1edfng n\u00e0y ho\u1ea1t \u0111\u1ed9ng t\u1ed1t, n\u00f3 d\u1ec5 x\u00e2y d\u1ef1ng. T\u1ea1i sao ch\u00fang ta kh\u00f4ng ra m\u1eaft \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia? Ch\u00fang t\u00f4i chi 50 ngh\u00ecn \u0111\u00f4 la \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia trong SEM \u0111u\u00f4i d\u00e0i, BMW X3 \u0111\u1ecf, Delhi ho\u1eb7c Mumbai, 30.000 d\u1eb7m, v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111ang tr\u1ea3 m\u1ed9t xu cho m\u1ed7i l\u1ea7n nh\u1ea5p chu\u1ed9t.    \n V\u00e0 ch\u00fang t\u00f4i \u0111\u1ebfn g\u1eb7p nh\u1eefng ng\u01b0\u1eddi c\u00f3 danh s\u00e1ch \u0111\u1ec3 xem li\u1ec7u h\u1ecd c\u00f3 th\u1ec3 li\u1ec7t k\u00ea kh\u00f4ng. V\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i xem li\u1ec7u ch\u00fang t\u00f4i c\u00f3 th\u1ec3 k\u1ebft n\u1ed1i cung c\u1ea7u kh\u00f4ng v\u00e0 n\u00f3 th\u1ef1c s\u1ef1 ho\u1ea1t \u0111\u1ed9ng \u1edf hai qu\u1ed1c gia, \u0111\u00f3 l\u00e0 Pakistan v\u00e0 B\u1ed3 \u0110\u00e0o Nha, v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t t\u1ed1t, nh\u01b0ng h\u01a1i k\u00e9m \u1edf \u1ea4n \u0110\u1ed9 v\u00e0 Brazil. V\u00ec v\u1eady ch\u00fang t\u00f4i \u0111\u00e3 gi\u1ea3m t\u1eeb m\u1ed9t tr\u0103m qu\u1ed1c gia xu\u1ed1ng c\u00f2n b\u1ed1n.  \n V\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i tr\u1edf n\u00ean r\u1ea5t l\u1edbn \u1edf b\u1ed1n n\u01b0\u1edbc n\u00e0y, v\u00e0 sau \u0111\u00f3 ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng l\u1ee3i nhu\u1eadn, \u0111\u1eb7c bi\u1ec7t l\u00e0 t\u1eeb Brazil, v\u00e0 sau \u0111\u00f3 m\u1edf r\u1ed9ng t\u1eeb m\u1ed9t tr\u0103m qu\u1ed1c gia xu\u1ed1ng b\u1ed1n r\u1ed3i l\u1ea1i l\u00ean ba m\u01b0\u01a1i. B\u00e2y gi\u1edd, \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi, t\u1ea1i sao nh\u1eefng n\u01b0\u1edbc n\u00e0y ho\u1ea1t \u0111\u1ed9ng khi nh\u1eefng n\u01b0\u1edbc kh\u00e1c kh\u00f4ng, t\u00f4i ngh\u0129 \u0111\u00f3 l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a vi\u1ec7c thi\u1ebfu c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, v\u00ec v\u1eady kh\u00f4ng c\u00f3 c\u00e1c trang rao v\u1eb7t l\u1edbn \u0111\u00e3 \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp. \n Kh\u1ea3 n\u0103ng mua qu\u1ea3ng c\u00e1o r\u1ebb. V\u00ec v\u1eady kh\u00f4ng c\u00f3 nhi\u1ec1u c\u1ea1nh tranh trong vi\u1ec7c mua qu\u1ea3ng c\u00e1o tr\u00ean Google v\u00e0 Facebook v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3. v\u00e0 th\u1eb3ng th\u1eafn m\u00e0 n\u00f3i l\u00e0 may m\u1eafn. V\u00e0 v\u00ec v\u1eady, b\u1ea1n bi\u1ebft \u0111\u1ea5y, t\u1ea1i sao B\u1ed3 \u0110\u00e0o Nha tr\u1edf n\u00ean r\u1ea5t l\u1edbn, kh\u00f4ng r\u00f5 l\u1eafm. T\u00f4i ngh\u0129 c\u00f3 l\u1ebd ch\u00fang t\u00f4i \u0111\u00e3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c tinh th\u1ea7n v\u0103n h\u00f3a si\u00eau cool. M\u1ecdi ng\u01b0\u1eddi b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng n\u00f3 v\u00e0 n\u00f3 c\u1ea5t c\u00e1nh, nh\u01b0ng m\u1ed9t khi ch\u00fang t\u00f4i th\u1ea5y \u0111i\u1ec1u g\u00ec \u0111\u00f3 ho\u1ea1t \u0111\u1ed9ng, ch\u00fang t\u00f4i s\u1ebd t\u0103ng g\u1ea5p \u0111\u00f4i v\u00e0 ti\u1ebfp t\u1ee5c.     \n Yeah tuy\u1ec7t \u0111\u1ed1i. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u00e0 \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c r\u1ea5t ph\u1ed5 bi\u1ebfn m\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp th\u01b0\u1eddng theo \u0111u\u1ed5i. \u0110\u01b0\u1ee3c r\u1ed3i, ch\u00fang ta s\u1ebd ra m\u1eaft \u1edf nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng c\u00f9ng m\u1ed9t l\u00fac v\u00e0 sau \u0111\u00f3 xem th\u1ecb tr\u01b0\u1eddng n\u00e0o ho\u1ea1t \u0111\u1ed9ng v\u00e0 sau \u0111\u00f3 \u0111i s\u00e2u v\u00e0o nh\u1eefng th\u1ecb tr\u01b0\u1eddng \u0111\u00f3. \u0110\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng. \u0110\u00f3 l\u00e0 quy\u1ebft \u0111\u1ecbnh c\u1ee7a anh \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3.    \n V\u00e0 anh c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a VC v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3 khi anh ra m\u1eaft \u1edf t\u1ea5t c\u1ea3 c\u00e1c qu\u1ed1c gia n\u00e0y v\u00e0 th\u1eed nghi\u1ec7m n\u00f3 kh\u00f4ng? V\u00e2ng. \n Fabrice Grinda: T\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 10 tri\u1ec7u t\u1eeb VC. Nh\u01b0ng chuy\u1ec7n x\u1ea3y ra l\u00e0 c\u00f4ng ty tr\u01b0\u1edbc \u0111\u00f3 c\u1ee7a t\u00f4i, Zingy. T\u00f4i \u0111\u00e3 ph\u00e1t tri\u1ec3n t\u1eeb 0 l\u00ean 200 tri\u1ec7u trong b\u1ed1n n\u0103m, v\u00ec v\u1eady n\u00f3 l\u00e0 1 5 5200 c\u00f3 l\u00e3i kh\u00f4ng c\u00f3 s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a VC.  \n N\u00f3i n\u0103m 2001, 2002. T\u00f4i \u0111ang van xin v\u00e0 c\u1ea7u xin c\u00e1c VC, l\u00e0m \u01a1n cho t\u00f4i ti\u1ec1n. T\u00f4i \u0111ang ch\u1ebft d\u1edf.   T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 t\u1eebng xu cu\u1ed1i c\u00f9ng m\u00e0 t\u00f4i c\u00f3. T\u00f4i \u0111\u00e3 vay 100.000 \u0111\u00f4 la tr\u00ean th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng 27 l\u1ea7n. Nh\u01b0ng v\u00e0o n\u0103m 2001, kh\u00f4ng VC n\u00e0o mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7, internet \u0111\u00e3 ch\u1ebft. nh\u01b0ng cu\u1ed1i c\u00f9ng, khi ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u c\u00f3 l\u00e3i, m\u1ecdi VC \u0111\u1ec1u n\u00f3i, t\u00f4i mu\u1ed1n \u0111\u1ea7u t\u01b0. \n V\u00e0 v\u00ec v\u1eady t\u00f4i kh\u00f4ng mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00ec t\u00f4i kh\u00f4ng c\u00f2n c\u1ea7n ti\u1ec1n n\u1eefa. T\u00f4i nh\u01b0 ki\u1ec3u, c\u00e1c anh \u0111\u00e3 \u1edf \u0111\u00e2u ba n\u0103m tr\u01b0\u1edbc? v\u00e0 cu\u1ed1i c\u00f9ng t\u00f4i b\u00e1n c\u00f4ng ty v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t kho\u1ea3n tho\u00e1i v\u1ed1n r\u1ea5t \u0111\u1eb9p. V\u00e0 v\u00ec v\u1eady t\u1ea5t c\u1ea3 c\u00e1c VC \u0111\u00e3 b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i \u0111\u1ea7u t\u01b0 \u0111\u1ec1u n\u00f3i, b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec b\u1ea1n l\u00e0m ti\u1ebfp theo, t\u00f4i s\u1ebd h\u1ed7 tr\u1ee3 b\u1ea1n. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 10 tri\u1ec7u \u1edf m\u1ee9c \u0111\u1ecbnh gi\u00e1 28 tri\u1ec7u tr\u00ean m\u1ed9t b\u00e0i thuy\u1ebft tr\u00ecnh PowerPoint.    \n khi ra m\u1eaft OLX, v\u00e0 \u0111\u00f3 l\u00e0 l\u00fd do 100 qu\u1ed1c gia, nh\u00e2n v\u1edbi 50 ngh\u00ecn, \u0111\u00f3 l\u00e0 5 tri\u1ec7u, \u0111\u00fang kh\u00f4ng? V\u00e0 v\u00ec v\u1eady t\u00f4i c\u00f3 5 tri\u1ec7u \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c b\u00e0i ki\u1ec3m tra \u0111\u1ec3 xem n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u. V\u00e0 l\u00fd do \u0111\u00f3 l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c m\u00e0 t\u00f4i \u0111\u00e3 s\u1eed d\u1ee5ng, nh\u01b0ng n\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2y l\u00e0 rao v\u1eb7t, b\u1ea1n c\u1ea7n ph\u1ea3i k\u1ebft n\u1ed1i cung v\u00e0 c\u1ea7u, nh\u01b0ng ch\u00fang t\u00f4i kh\u00f4ng th\u1ef1c s\u1ef1 th\u1ef1c hi\u1ec7n thanh to\u00e1n v\u00e0 v\u1eadn chuy\u1ec3n v\u00e0 h\u1eadu c\u1ea7n, v.v.  \n V\u00ec v\u1eady n\u00f3 th\u1ef1c s\u1ef1 d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 \u0111i to\u00e0n c\u1ea7u theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3. Facebook kh\u00e1 d\u1ec5 d\u00e0ng \u0111\u1ec3 \u0111i to\u00e0n c\u1ea7u v\u00ec n\u00f3 l\u00e0 c\u00f9ng m\u1ed9t n\u1ec1n t\u1ea3ng \u1edf m\u1ecdi n\u01a1i trong m\u1ecdi ng\u00f4n ng\u1eef ho\u1eb7c Instagram ho\u1eb7c TikTok ho\u1eb7c b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec. V\u00e0 \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng \u0111\u00fang. n\u1ebfu b\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng Uber, b\u1ea1n c\u1ea7n, ho\u1eb7c Ola ho\u1eb7c b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec, ho\u1eb7c n\u1ebfu b\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng Zomato, b\u1ea1n c\u1ea7n, giao h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, nh\u00e0 h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng.   \n \u00dd t\u00f4i l\u00e0, sau \u0111\u00f3 b\u1ea1n c\u1ea7n m\u1ed9t \u0111\u1ed9i ng\u0169 r\u1ea5t \u0111\u1ecba ph\u01b0\u01a1ng. B\u1ea1n kh\u00f4ng th\u1ec3 x\u00e2y d\u1ef1ng \u0111i\u1ec1u \u0111\u00f3 \u1edf m\u1ed9t tr\u0103m qu\u1ed1c gia. V\u00ec v\u1eady n\u00f3 ph\u1ee5 thu\u1ed9c v\u00e0o \u00fd t\u01b0\u1edfng b\u1ea1n c\u00f3, nh\u01b0ng \u0111\u00fang, t\u00f4i \u0111\u00e3 c\u00f3 ti\u1ec1n t\u1eeb VC. T\u00f4i t\u1ea1o ra FOMO v\u00e0 v\u00ec v\u1eady t\u00f4i c\u00f3 10 tri\u1ec7u h\u1ed7 tr\u1ee3 t\u1eeb VC.   \n Prashant Choubey: Ho\u00e0n to\u00e0n \u0111\u00fang, v\u00e0 Zingy l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n r\u1ea5t th\u00fa v\u1ecb kh\u00e1c m\u00e0 ch\u00fang ta n\u00ean \u0111\u1ec1 c\u1eadp, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, sau khi g\u1ea7n nh\u01b0 ph\u00e1 s\u1ea3n v\u1edbi startup \u0111\u1ea7u ti\u00ean, b\u1ea1n \u0111\u00e3 x\u00e2y d\u1ef1ng Zingy l\u00ean h\u01a1n 200 tri\u1ec7u doanh thu v\u00e0 b\u00e1n n\u00f3 v\u1edbi gi\u00e1 80 tri\u1ec7u \u0111\u00f4 la ti\u1ec1n m\u1eb7t, \u0111\u00fang kh\u00f4ng? \n \u0110i\u1ec1u g\u00ec \u0111\u00e3 gi\u1eef b\u1ea1n ti\u1ebfp t\u1ee5c trong giai \u0111o\u1ea1n t\u1ed1i t\u0103m nh\u1ea5t c\u1ee7a h\u00e0nh tr\u00ecnh \u0111\u00f3 v\u00e0 b\u1ea1n khuy\u00ean c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp ng\u00e0y nay nh\u01b0 th\u1ebf n\u00e0o khi h\u1ecd \u0111ang ch\u00eanh v\u00eanh tr\u00ean b\u1edd v\u1ef1c s\u1ed1ng c\u00f2n c\u1ee7a startup c\u1ee7a h\u1ecd?\n Fabrice Grinda: Theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, c\u00f3 m\u1ed9t c\u00e2u n\u00f3i trong ti\u1ebfng Ph\u00e1p, \u0111\u00f3 l\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 c\u1ea1o m\u1ed9t qu\u1ea3 tr\u1ee9ng. T\u00f4i kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ec3 m\u1ea5t. m\u1ed9t tr\u0103m ph\u1ea7n tr\u0103m gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n r\u00f2ng c\u1ee7a t\u00f4i n\u1eb1m trong c\u00f4ng ty.  \n Ch\u00fang t\u00f4i b\u1ecb ki\u1ec7n t\u1eeb tr\u00e1i sang ph\u1ea3i b\u1edfi c\u00e1c h\u00e3ng thu \u00e2m. T\u00f4i gi\u1ed1ng nh\u01b0, b\u1ea1n bi\u1ebft kh\u00f4ng? N\u00f3 t\u1ed1n nhi\u1ec1u ti\u1ec1n h\u01a1n \u0111\u1ec3 \u0111\u00f3ng c\u1eeda t\u00f4i h\u01a1n l\u00e0 \u0111\u1ec3 t\u00f4i ho\u1ea1t \u0111\u1ed9ng. V\u00e0 nh\u00e2n ti\u1ec7n, t\u00f4i c\u00f3 th\u1ec3 ki\u1ebfm ti\u1ec1n cho b\u1ea1n. T\u00f4i c\u0169ng \u0111ang x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3, \u0111\u00fang kh\u00f4ng? T\u00f4i kh\u00f4ng l\u00e0m b\u1ea5t k\u1ef3 \u0111i\u1ec1u g\u00ec trong s\u1ed1 n\u00e0y \u0111\u1ec3 ki\u1ebfm ti\u1ec1n.   \n T\u00f4i l\u00e0m nh\u1eefng \u0111i\u1ec1u n\u00e0y v\u00ec t\u00f4i th\u00edch x\u00e2y d\u1ef1ng, \u0111\u00e2y l\u00e0 c\u00e1ch t\u00f4i th\u1ec3 hi\u1ec7n s\u1ef1 s\u00e1ng t\u1ea1o c\u1ee7a m\u00ecnh. T\u00f4i ngh\u0129 t\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i. T\u00f4i ngh\u0129 cu\u1ed9c s\u1ed1ng l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i v\u00e0 t\u00f4i ngh\u0129 x\u00e2y d\u1ef1ng m\u1ed9t startup l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i v\u00e0 \u0111\u00f3 l\u00e0 m\u1ed9t tr\u00f2 ch\u01a1i t\u00f4i mu\u1ed1n ch\u01a1i. V\u00e0 mi\u1ec5n l\u00e0 h\u1ecd c\u1ea3m th\u1ea5y tr\u00f2 ch\u01a1i \u0111\u00e1ng \u0111\u1ec3 ch\u01a1i. N\u00f3 \u0111\u00e1ng \u0111\u1ec3 ti\u1ebfp t\u1ee5c ngay c\u1ea3 khi ch\u00fang t\u00f4i b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng, ngay c\u1ea3 khi ch\u00fang t\u00f4i h\u1ebft ti\u1ec1n, v.v.    \n T\u00f4i c\u00f3 th\u1ec3 th\u1ea5y ti\u1ec1m n\u0103ng \u1edf \u0111\u00e2y, \u0111\u00fang kh\u00f4ng? \u0110\u00f3 l\u00e0 m\u1ed9t danh m\u1ee5c tr\u1ecb gi\u00e1 h\u00e0ng t\u1ef7 \u0111\u00f4 la \u1edf c\u00e1c qu\u1ed1c gia kh\u00e1c. C\u00f3 r\u1ea5t nhi\u1ec1u l\u00fd do t\u1ea1i sao t\u00f4i ngh\u0129 n\u00f3 s\u1ebd l\u1edbn. n\u1ebfu ch\u00fang t\u00f4i th\u1ef1c hi\u1ec7n t\u1ed1t, c\u00f3 nh\u1eefng l\u00fac b\u1ea1n c\u1ea7n ng\u1eebng ch\u01a1i tr\u00f2 ch\u01a1i, \u0111\u00fang kh\u00f4ng? n\u1ebfu v\u0169 tr\u1ee5 \u0111ang n\u00f3i v\u1edbi b\u1ea1n \u0111i\u1ec1u n\u00e0y kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng, kh\u00f4ng c\u00f3 s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng.    \n B\u1ea1n s\u1ebd kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 d\u00f9 th\u1ebf n\u00e0o \u0111i n\u1eefa, th\u00ec t\u1ea5t nhi\u00ean, b\u1ea1n mu\u1ed1n ti\u1ebfp t\u1ee5c v\u00e0 ch\u01a1i m\u1ed9t tr\u00f2 ch\u01a1i kh\u00e1c.\n Prashant Choubey: Ho\u00e0n to\u00e0n \u0111\u00fang. V\u1eady b\u1ea1n \u0111ang n\u00f3i r\u1eb1ng Zingy \u0111\u00e3 t\u1ef1 l\u1ef1c t\u1eeb \u0111\u1ea7u \u0111\u1ebfn h\u01a1n 200 tri\u1ec7u doanh thu, \u0111\u00fang kh\u00f4ng? \n Fabrice Grinda: T\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 1,4 tri\u1ec7u, nh\u01b0ng t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng n\u00f3 theo t\u1eebng \u0111\u1ee3t 10K, t\u00f4i s\u1ebd g\u1eb7p ai \u0111\u00f3 v\u00e0 n\u00f3i xin h\u00e3y, theo d\u00f5i startup c\u1ee7a t\u00f4i, t\u00f4i s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c 10K \u1edf \u0111\u00e2y, 10K \u1edf \u0111\u00f3, tr\u1ea3 l\u01b0\u01a1ng, n\u1ebfu t\u00f4i kh\u00f4ng t\u00ecm th\u1ea5y ti\u1ec1n, b\u1ecf l\u1ee1 b\u1ea3ng l\u01b0\u01a1ng, t\u00ecm th\u00eam 20K, tr\u1ea3 l\u01b0\u01a1ng, v.v. \n V\u00ec v\u1eady, t\u00f4i \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 1,4 tri\u1ec7u, nh\u01b0ng \u0111\u00f3 l\u00e0 l\u1ea7n huy \u0111\u1ed9ng ph\u1ee9c t\u1ea1p nh\u1ea5t trong cu\u1ed9c \u0111\u1eddi t\u00f4i v\u00ec t\u1ea5t c\u1ea3 \u0111\u1ec1u theo t\u1eebng \u0111\u1ee3t 5k. \n Prashant Choubey: Hi\u1ec3u r\u1ed3i. V\u00e0 \u1edf giai \u0111o\u1ea1n n\u00e0o th\u00ec Zingy \u0111\u00e3 \u1edf giai \u0111o\u1ea1n r\u1ea5t s\u1edbm khi b\u1ea1n huy \u0111\u1ed9ng v\u1ed1n n\u00e0y hay sau \u0111\u00f3? \n Fabrice Grinda: Ch\u00e0, t\u1eebng ch\u00fat m\u1ed9t \u0111\u1ea7u ti\u00ean, t\u00f4i \u0111\u00e3 \u0111\u1eb7t t\u1eebng \u0111\u1ed3ng xu cu\u1ed1i c\u00f9ng t\u00f4i c\u00f3 v\u00e0o c\u00f4ng ty.\n V\u00ec v\u1eady, t\u00f4i \u0111\u00e3 c\u00f3 700 ngh\u00ecn c\u1ed9ng v\u1edbi s\u1ed1 d\u01b0 100 v\u1edbi th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a t\u00f4i. V\u00ec v\u1eady, \u0111\u1ea7u ti\u00ean t\u00f4i \u0111\u00e3 \u0111\u1eb7t 800 ngh\u00ecn v\u00e0o, sau \u0111\u00f3 t\u00f4i b\u1eaft \u0111\u1ea7u huy \u0111\u1ed9ng v\u00e0 l\u1ea1i ti\u1ebfp t\u1ee5c, cho \u0111\u1ebfn khi, b\u1ea1n bi\u1ebft \u0111\u1ea5y, cho \u0111\u1ebfn khi t\u00f4i h\u1ebft ti\u1ec1n, v\u1ec1 c\u01a1 b\u1ea3n. \n Prashant Choubey: \u0110\u01b0\u1ee3c r\u1ed3i. V\u00e0 sau m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, b\u1ea1n ch\u1ec9 ng\u1eebng huy \u0111\u1ed9ng v\u1ed1n cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. \n Fabrice Grinda: Ch\u00e0, v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, b\u1ea1n c\u00f3 l\u1ee3i nhu\u1eadn. C\u00f3 l\u1ee3i nhu\u1eadn l\u00e0 \u0111i\u1ec1u tuy\u1ec7t v\u1eddi. \n B\u1ea1n l\u00e0 ng\u01b0\u1eddi l\u00e0m ch\u1ee7 s\u1ed1 ph\u1eadn c\u1ee7a m\u00ecnh, \u0111\u00fang kh\u00f4ng? Gi\u1ed1ng nh\u01b0 t\u1ea5t c\u1ea3 nh\u1eefng nh\u00e0 s\u00e1ng l\u1eadp n\u00e0y th\u00f4ng b\u00e1o r\u1eb1ng t\u00f4i v\u1eeba huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c m\u1ed9t tr\u0103m tri\u1ec7u v\u1edbi \u0111\u1ecbnh gi\u00e1 n\u0103m tr\u0103m tri\u1ec7u. \u00dd t\u00f4i l\u00e0, \u0111\u00f3 l\u00e0 c\u00e1i t\u00f4i \u0111ang th\u00f4ng b\u00e1o. \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 \u00edch g\u00ec cho b\u1ea1n. \u0110\u00e2y l\u00e0 ti\u1ec1n \u0111\u1ed9c quy\u1ec1n. B\u1ea1n mu\u1ed1n g\u00ec l\u00e0 ti\u1ec1n th\u1eadt m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111i mua c\u00e0 ph\u00ea.     \n Nh\u01b0ng b\u1ea1n c\u00f3 ti\u1ec1n \u0111\u1ed9c quy\u1ec1n. N\u00f3 c\u00f3 mua cho b\u1ea1n c\u00e0 ph\u00ea hay xe h\u01a1i hay nh\u00e0 kh\u00f4ng? \n Prashant Choubey: V\u00e2ng, ho\u00e0n to\u00e0n \u0111\u00fang. Zingy \u0111\u00e3 x\u1ea3y ra. V\u00e0 sau \u0111\u00f3, OLX \u0111\u00e3 x\u1ea3y ra, t\u00f4i s\u1ebd n\u00f3i l\u00e0 hai th\u00e0nh c\u00f4ng.   Ph\u1ea3i. V\u00e0 sau \u0111\u00f3, b\u1ea1n \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, b\u1eaft \u0111\u1ea7u FJ Labs, hi\u1ec7n \u0111ang r\u1ea5t th\u00e0nh c\u00f4ng. V\u00e0. B\u1ea1n \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u0103n \u0111\u00f3n nh\u1ea5t, \u0111\u00fang kh\u00f4ng?  \n V\u00ec v\u1eady, h\u00e3y k\u1ec3 cho ch\u00fang t\u00f4i v\u1ec1 h\u00e0nh tr\u00ecnh \u0111\u1ea7u t\u01b0 \u0111\u00f3, n\u00f3 b\u1eaft \u0111\u1ea7u nh\u01b0 th\u1ebf n\u00e0o, nh\u1eefng kho\u1ea3n \u0111\u1ea7u t\u01b0 ban \u0111\u1ea7u b\u1ea1n \u0111\u00e3 th\u1ef1c hi\u1ec7n l\u00e0 g\u00ec? T\u00f4i bi\u1ebft c\u00f3 m\u1ed9t s\u1ed1 t\u00ean tu\u1ed5i l\u1edbn trong danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n, nh\u01b0ng r\u1ea5t mu\u1ed1n nghe t\u1eeb b\u1ea1n. \n Fabrice Grinda: V\u00e2ng. V\u00ec v\u1eady, h\u00e0nh tr\u00ecnh \u0111\u1ea7u t\u01b0 c\u1ee7a t\u00f4i b\u1eaft \u0111\u1ea7u t\u1eeb r\u1ea5t s\u1edbm. V\u00ec v\u1eady, khi t\u00f4i x\u00e2y d\u1ef1ng startup \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh v\u00e0o n\u0103m 1998, \u0111\u00f3 l\u00e0 m\u1ed9t eBay c\u1ee7a Ph\u00e1p, n\u00f3 \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Aucland. \n T\u00f4i l\u00e0 m\u1ed9t CEO internet n\u1ed5i ti\u1ebfng \u0111\u1ed1i m\u1eb7t v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. V\u00ec v\u1eady, r\u1ea5t nhi\u1ec1u nh\u00e0 s\u00e1ng l\u1eadp kh\u00e1c b\u1eaft \u0111\u1ea7u li\u00ean h\u1ec7 v\u00e0 n\u00f3i, Hey, b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea7u t\u01b0 kh\u00f4ng? V\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 suy ngh\u0129 r\u1ea5t k\u1ef9, li\u1ec7u t\u00f4i c\u00f3 n\u00ean tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n song song v\u1edbi vi\u1ec7c l\u00e0m CEO kh\u00f4ng? B\u1edfi v\u00ec \u0111\u00f3 l\u00e0 m\u1ed9t s\u1ef1 ph\u00e2n t\u00e2m kh\u1ecfi nhi\u1ec7m v\u1ee5 ch\u00ednh c\u1ee7a t\u00f4i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 CEO Fabrice. Nh\u01b0ng cu\u1ed1i c\u00f9ng t\u00f4i \u0111\u00e3 t\u1ef1 l\u1eadp lu\u1eadn ho\u1eb7c tranh lu\u1eadn v\u1edbi b\u1ea3n th\u00e2n, \u0111\u01b0\u1ee3c r\u1ed3i, n\u1ebfu t\u00f4i c\u00f3 th\u1ec3 truy\u1ec1n \u0111\u1ea1t nh\u1eefng b\u00e0i h\u1ecdc \u0111\u00e3 h\u1ecdc cho ng\u01b0\u1eddi kh\u00e1c, \u0111i\u1ec1u \u0111\u00f3 khi\u1ebfn t\u00f4i tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp t\u1ed1t h\u01a1n.    \n N\u1ebfu t\u00f4i c\u00f3 th\u1ec3 theo d\u00f5i nh\u1ecbp \u0111\u1eadp c\u1ee7a th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd gi\u00fap t\u00f4i tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp gi\u1ecfi h\u01a1n. V\u00ec v\u1eady, mi\u1ec5n l\u00e0 n\u00f3 kh\u00f4ng qu\u00e1 ph\u00e2n t\u00e2m. V\u00ec v\u1eady, n\u1ebfu t\u00f4i c\u00f3 th\u1ec3 quy\u1ebft \u0111\u1ecbnh trong m\u1ed9t gi\u1edd, n\u1ebfu t\u00f4i \u0111\u1ea7u t\u01b0 hay kh\u00f4ng, th\u00ec \u0111\u01b0\u1ee3c r\u1ed3i, h\u00e3y l\u00e0m \u0111i\u1ec1u \u0111\u00f3. V\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n t\u1eeb n\u0103m 1998. ngay t\u1eeb \u0111\u1ea7u h\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p c\u1ee7a m\u00ecnh.   \n V\u00e0 v\u00ec v\u1eady \u0111\u1ebfn n\u0103m 2013, khi t\u00f4i r\u1eddi OLX, t\u00f4i \u0111\u00e3 th\u1ef1c hi\u1ec7n 170 kho\u1ea3n \u0111\u1ea7u t\u01b0. T\u00f4i \u0111\u00e3 c\u00f3 h\u00e0ng ch\u1ee5c l\u1ea7n tho\u00e1t hi\u1ec3m. N\u00f3 \u0111\u00e3 ho\u1ea1t \u0111\u1ed9ng r\u1ea5t t\u1ed1t. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Alibaba. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Barberal. T\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o Delivery Hero. T\u00f4i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n r\u1ea5t th\u00e0nh c\u00f4ng. V\u00ec v\u1eady, ti\u1ebfp t\u1ee5c l\u00e0m \u0111i\u1ec1u \u0111\u00f3, ch\u1ec9 v\u1edbi nhi\u1ec1u k\u1ef9 n\u0103ng h\u01a1n, \u0111\u1ebfn r\u1ea5t t\u1ef1 nhi\u00ean.       \n Prashant Choubey: Ho\u00e0n to\u00e0n \u0111\u00fang. V\u00e0 th\u1ef1c t\u1ebf, b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c Forbes vinh danh l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 thi\u00ean th\u1ea7n s\u1ed1 m\u1ed9t to\u00e0n c\u1ea7u v\u00e0o m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3, \u0111\u00fang kh\u00f4ng? V\u1eady b\u1ea1n ngh\u0129 s\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn nh\u1ea5t gi\u1eefa vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111i\u1ec1u h\u00e0nh th\u00e0nh c\u00f4ng v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 th\u00e0nh c\u00f4ng l\u00e0 g\u00ec? Nh\u1eefng k\u1ef9 n\u0103ng n\u00e0o b\u1ea1n ngh\u0129 \u0111\u00e3 \u0111\u01b0\u1ee3c chuy\u1ec3n giao t\u1eeb vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp sang vi\u1ec7c tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 b\u00e2y gi\u1edd?   \n Fabrice Grinda: V\u00e2ng, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean l\u00e0 t\u00f4i kh\u00f4ng tham gia v\u00e0o m\u1ed9t qu\u1ef9 VC \u0111\u1ec3 giao d\u1ecbch c\u1ee7a m\u00ecnh an to\u00e0n h\u01a1n, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, t\u00f4i \u0111ang x\u00e2y d\u1ef1ng m\u1ed9t startup, c\u0169ng gi\u1ed1ng nh\u01b0 v\u1eady, \u0111\u1ecbnh ngh\u0129a chi\u1ebfn l\u01b0\u1ee3c, \u0111\u1ecbnh ngh\u0129a v\u0103n h\u00f3a, tuy\u1ec3n d\u1ee5ng nh\u00e2n s\u1ef1, huy \u0111\u1ed9ng v\u1ed1n t\u1eeb LPs, \u0111i\u1ec1u n\u00e0y kh\u00f4ng kh\u00e1c nhi\u1ec1u so v\u1edbi vi\u1ec7c huy \u0111\u1ed9ng ti\u1ec1n t\u1eeb VC. V\u00ec v\u1eady, nhi\u1ec1u k\u1ef9 n\u0103ng t\u1eeb vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty ho\u1eb7c c\u00f3 th\u1ec3 chuy\u1ec3n giao.  \n T\u1ea5t nhi\u00ean c\u00f4ng vi\u1ec7c kh\u00e1c nhau. \u0110\u00f3 l\u00e0 s\u1ef1 ph\u00e1n \u0111o\u00e1n. V\u00e0 tin t\u1ed1t l\u00e0 t\u00f4i \u0111\u00e3 c\u00f3 h\u00e0ng ng\u00e0n l\u1ea7n th\u1eed nghi\u1ec7m, \u0111\u1ea7u t\u01b0 tr\u01b0\u1edbc khi t\u00f4i x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty VC. V\u00ec v\u1eady, \u0111i\u1ec1u \u0111\u00f3 l\u00e0 kh\u00f4ng th\u1ec3 sao ch\u00e9p v\u00e0 kh\u00f4ng ph\u1ea3i nh\u00e0 \u0111i\u1ec1u h\u00e0nh n\u00e0o c\u0169ng l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 t\u1ed1t. V\u00e0 kh\u00f4ng ph\u1ea3i nh\u00e0 \u0111\u1ea7u t\u01b0 n\u00e0o c\u0169ng l\u00e0 nh\u00e0 \u0111i\u1ec1u h\u00e0nh t\u1ed1t, nh\u01b0ng trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a t\u00f4i, t\u00f4i \u0111\u00e3 l\u00e0m c\u1ea3 hai t\u1eeb \u0111\u1ea7u v\u00e0 \u0111i\u1ec1u \u0111\u00f3 \u0111\u1ebfn v\u1edbi t\u00f4i kh\u00e1 t\u1ef1 nhi\u00ean.     \n B\u00e2y gi\u1edd, trung b\u00ecnh, t\u00f4i s\u1ebd n\u00f3i r\u1eb1ng t\u00f4i th\u00edch l\u00e0m nh\u00e0 \u0111i\u1ec1u h\u00e0nh h\u01a1n l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0. Ch\u1ec9 l\u00e0 kh\u00f3 \u0111\u1ec3 bi\u1ec7n minh cho chi ph\u00ed c\u01a1 h\u1ed9i c\u1ee7a th\u1eddi gian, v\u00ec t\u00f4i \u0111\u00e3 r\u1ea5t th\u00e0nh c\u00f4ng. \u00dd t\u01b0\u1edfng c\u1ea7n ph\u1ea3i c\u00f3 ti\u1ec1m n\u0103ng l\u1edbn \u0111\u1ec3 ch\u1ec9 t\u00ecm th\u1eddi gian c\u1ee7a t\u00f4i. V\u00e0 t\u00f4i th\u1ea5y r\u1eb1ng c\u00f3 r\u1ea5t nhi\u1ec1u \u0111\u00f2n b\u1ea9y trong vi\u1ec7c l\u00e0m vi\u1ec7c v\u1edbi nhi\u1ec1u nh\u00e0 s\u00e1ng l\u1eadp.   \n T\u00f4i c\u00f3 th\u1ec3 mang l\u1ea1i nhi\u1ec1u \u0111i\u1ec1u t\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c. H\u1ecd l\u00e0m vi\u1ec7c ch\u0103m ch\u1ec9 v\u00e0 t\u00f4i c\u00f3 th\u1ec3 c\u1ed1 g\u1eafng ph\u1ea3n \u00e1nh qu\u1ef9 \u0111\u1ea1o c\u1ee7a h\u1ecd v\u00e0 gi\u00fap h\u1ecd huy \u0111\u1ed9ng v\u1ed1n v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u1eb1ng c\u00e1ch l\u00e0m c\u1ed1 v\u1ea5n. V\u00e0 theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3, t\u00f4i ti\u1ebfp x\u00fac v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n v\u00e0 theo c\u00e1ch ph\u00e2n t\u00e1n h\u01a1n nhi\u1ec1u so v\u1edbi khi t\u00f4i l\u00e0 m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp tr\u1ef1c ti\u1ebfp, nh\u01b0ng n\u00f3 c\u1ea3m th\u1ea5y theo m\u1ed9t c\u00e1ch n\u00e0o \u0111\u00f3 c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng h\u01a1n v\u00e0 c\u0169ng kh\u00e1 ph\u00f9 h\u1ee3p v\u1edbi s\u1ef1 t\u00f2 m\u00f2 tr\u00ed tu\u1ec7 c\u1ee7a t\u00f4i. T\u00f4i quan t\u00e2m \u0111\u1ebfn vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a th\u1ebf gi\u1edbi. V\u00e0 kh\u00f4ng c\u00f3 m\u1ed9t v\u1ea5n \u0111\u1ec1 n\u00e0o nh\u01b0 bi\u1ebfn \u0111\u1ed5i kh\u00ed h\u1eadu kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1. \u0110\u00f3 l\u00e0 h\u00e0ng ng\u00e0n v\u1ea5n \u0111\u1ec1. B\u1ea5t b\u00ecnh \u0111\u1eb3ng c\u01a1 h\u1ed9i kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1. \u0110\u00f3 l\u00e0 h\u00e0ng ng\u00e0n v\u1ea5n \u0111\u1ec1. V\u00e0 h\u00e0ng ng\u00e0n nh\u00e0 s\u00e1ng l\u1eadp \u0111ang c\u1ed1 g\u1eafng theo d\u00f5i c\u00e1c ng\u00e1ch ph\u1ee5 c\u1ee7a \u0111i\u1ec1u \u0111\u00f3.        \n V\u00e0 t\u00f4i th\u00edch tham gia v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft t\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a th\u1ebf gi\u1edbi.\n Prashant Choubey: Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0, th\u1ecb tr\u01b0\u1eddng l\u00e0, m\u1ed9t ph\u1ea7n n\u00e0o \u0111\u00f3 l\u00e0 s\u1edf tr\u01b0\u1eddng c\u1ee7a b\u1ea1n, chuy\u00ean m\u00f4n c\u1ee7a b\u1ea1n, \u0111\u00fang kh\u00f4ng? V\u1eady khung c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i th\u1ecb tr\u01b0\u1eddng l\u00e0 g\u00ec v\u00e0 n\u00f3 \u0111\u00e3 ph\u00e1t tri\u1ec3n nh\u01b0 th\u1ebf n\u00e0o?  \n Fabrice Grinda: C\u00f3 b\u1ed1n \u0111i\u1ec1u t\u00f4i xem x\u00e9t khi \u0111\u1ea7u t\u01b0 v\u00e0o, ch\u00fang t\u00f4i \u0111ang xem x\u00e9t \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c startup c\u1ee5 th\u1ec3.\n M\u1ed9t l\u00e0 \u0111\u1ed9i ng\u0169 m\u00e0 m\u1ecdi VC \u0111\u1ec1u n\u00f3i r\u1eb1ng t\u00f4i ch\u1ec9 \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u01b0\u1eddi phi th\u01b0\u1eddng. B\u00e2y gi\u1edd \u0111\u1ed1i v\u1edbi t\u00f4i, ng\u01b0\u1eddi phi th\u01b0\u1eddng l\u00e0 ng\u01b0\u1eddi v\u1eeba l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 t\u1ea7m nh\u00ecn, h\u00f9ng bi\u1ec7n nh\u01b0ng c\u0169ng bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n. V\u00ec v\u1eady, giao \u0111i\u1ec3m c\u1ee7a s\u01a1 \u0111\u1ed3 Venn c\u1ee7a nh\u1eefng ng\u01b0\u1eddi bi\u1ebft c\u00e1ch th\u1ef1c hi\u1ec7n v\u00e0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u00f3 t\u1ea7m nh\u00ecn.   Th\u1ee9 hai, t\u00f4i c\u00f3 th\u00edch c\u00f4ng vi\u1ec7c kinh doanh n\u00e0y kh\u00f4ng?\n B\u00e2y gi\u1edd, t\u00f4i c\u00f3 th\u00edch doanh nghi\u1ec7p nh\u01b0 m\u1ed9t s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a quy m\u00f4 th\u1ecb tr\u01b0\u1eddng t\u1ed5ng th\u1ec3 v\u00e0 kinh t\u1ebf \u0111\u01a1n v\u1ecb kh\u00f4ng? B\u1ea1n thu h\u1ed3i nhanh ch\u00f3ng nh\u01b0 th\u1ebf n\u00e0o tr\u00ean c\u01a1 s\u1edf bi\u00ean l\u1ee3i nhu\u1eadn \u0111\u00f3ng g\u00f3p? Chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea3i \u0111\u1ea7y \u0111\u1ee7 l\u00e0 bao nhi\u00eau. LTV c\u1ee7a b\u1ea1n so v\u1edbi CAC sau 18 th\u00e1ng, 36 th\u00e1ng, v.v. V\u00e0 \u1edf \u0111\u00f3. Kh\u00e1 t\u1ed1t. T\u00f4i c\u00f3 m\u1ed9t c\u1ea3m gi\u00e1c kh\u00e1 t\u1ed1t v\u1ec1 lo\u1ea1i ch\u1ec9 s\u1ed1 m\u00e0 t\u00f4i \u0111ang t\u00ecm ki\u1ebfm v\u1ec1 t\u0103ng tr\u01b0\u1edfng GMV \u1edf c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau, t\u1ef7 l\u1ec7 hi\u1ec7u qu\u1ea3, bi\u00ean l\u1ee3i nhu\u1eadn, v.v.      \n Thay \u0111\u1ed5i th\u00e0nh th\u1eadt theo ng\u00e0nh, nh\u01b0ng, r\u00f5 r\u00e0ng l\u00e0 ch\u00fang t\u00f4i c\u00f3 t\u1ea5t c\u1ea3 c\u00e1c ch\u1ec9 s\u1ed1 m\u00e0 ch\u00fang t\u00f4i \u0111ang t\u00ecm ki\u1ebfm. Th\u1ef1c t\u1ebf, t\u00f4i \u0111\u00e3 c\u00f4ng b\u1ed1 ch\u00fang tr\u00ean blog c\u1ee7a m\u00ecnh. S\u1ed1 ba &#8211; l\u00e0 \u0111\u1ecbnh gi\u00e1 c\u00f3 h\u1ee3p l\u00fd kh\u00f4ng? T\u00f4i ngh\u0129 n\u00f3 r\u1ebb. N\u00f3 kh\u00f4ng ho\u00e0n to\u00e0n h\u1ee3p l\u00fd trong \u00e1nh s\u00e1ng c\u1ee7a s\u1ef1 k\u00e9o, \u0111\u1ed9i ng\u0169, c\u01a1 h\u1ed9i. V\u00e0 sau \u0111\u00f3 s\u1ed1 b\u1ed1n, t\u00f4i c\u00f3 th\u00edch m\u1ed9t lu\u1eadn \u0111i\u1ec3m ph\u00f9 h\u1ee3p v\u1edbi t\u1ea7m nh\u00ecn c\u1ee7a t\u00f4i v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a th\u1ebf gi\u1edbi kh\u00f4ng, nh\u01b0 t\u01b0\u01a1ng lai c\u1ee7a di \u0111\u1ed9ng, t\u01b0\u01a1ng lai c\u1ee7a th\u1ef1c ph\u1ea9m, t\u01b0\u01a1ng lai c\u1ee7a b\u1ea5t \u0111\u1ed9ng s\u1ea3n, v.v.?     \n Prashant Choubey: V\u00e2ng, ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0 v\u1edbi h\u01a1n 355 l\u1ea7n tho\u00e1t kh\u1ecfi danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n v\u00e0 IRR 39 ph\u1ea7n tr\u0103m, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb m\u1ed9t s\u1ed1 nh\u1eadn d\u1ea1ng m\u1eabu xung quanh \u0111i\u1ec1u g\u00ec t\u00e1ch bi\u1ec7t c\u00e1c c\u00f4ng ty \u0111\u1ea1t \u0111\u01b0\u1ee3c tho\u00e1t ra c\u00f3 \u00fd ngh\u0129a v\u1edbi nh\u1eefng c\u00f4ng ty kh\u00f4ng? \n Fabrice Grinda: V\u00ec v\u1eady, c\u00e1c c\u00f4ng ty th\u1ea5t b\u1ea1i v\u00ec nhi\u1ec1u l\u00fd do. L\u00fd do s\u1ed1 m\u1ed9t h\u1ecd th\u1ea5t b\u1ea1i l\u00e0 h\u1ecd kh\u00f4ng t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. \n V\u00ec v\u1eady, \u00fd t\u01b0\u1edfng, ho\u1eb7c h\u1ecd t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng ch\u1ec9 k\u00e9o d\u00e0i \u0111\u1ebfn m\u1ed9t \u0111i\u1ec3m nh\u1ea5t \u0111\u1ecbnh v\u00e0 sau \u0111\u00f3 n\u00f3 kh\u00f4ng c\u00f2n m\u1edf r\u1ed9ng n\u1eefa. V\u00e0 v\u00ec v\u1eady c\u00f3 th\u1ec3 b\u1ea1n \u0111\u00e3 c\u00f3 m\u1ed9t k\u00eanh thu h\u00fat kh\u00e1ch h\u00e0ng ho\u1ea1t \u0111\u1ed9ng cho \u0111\u1ebfn, 10 tri\u1ec7u ho\u1eb7c m\u1ed9t tr\u0103m tri\u1ec7u, nh\u01b0ng n\u00f3 kh\u00f4ng ti\u1ebfp t\u1ee5c. V\u00e0 do \u0111\u00f3 b\u1ea1n kh\u00f4ng th\u1ec3 m\u1edf r\u1ed9ng v\u1edbi kinh t\u1ebf \u0111\u01a1n v\u1ecb c\u00f3 l\u1ee3i nhu\u1eadn \u0111\u00f3 l\u00e0 l\u00fd do s\u1ed1 m\u1ed9t, b\u1ea1n kh\u00f4ng t\u00ecm th\u1ea5y l\u1ee3i nhu\u1eadn s\u1ea3n ph\u1ea9m  \n L\u00fd do s\u1ed1 hai, n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t \u0111\u1ed3ng s\u00e1ng l\u1eadp, b\u1ea1n c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng h\u01a1n. Nh\u01b0ng n\u1ebfu b\u1ea1n c\u00e3i nhau v\u1edbi \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd th\u1ea5t b\u1ea1i. v\u00e0 sau \u0111\u00f3 s\u1ed1 ba, huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u ti\u1ec1n v\u1edbi gi\u00e1 qu\u00e1 cao, \u0111\u00fang kh\u00f4ng? \u0110\u1eb7c bi\u1ec7t l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp l\u1ea7n \u0111\u1ea7u, b\u1ea1n b\u1ecb c\u00e1m d\u1ed7 \u0111\u1ec3 l\u1ea5y \u0111\u1ecbnh gi\u00e1 cao nh\u1ea5t, huy \u0111\u1ed9ng nhi\u1ec1u v\u1ed1n nh\u1ea5t.   \n Nh\u01b0ng n\u1ebfu b\u1ea1n huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u v\u1ed1n v\u00e0 b\u1ea1n kh\u00f4ng ph\u00e1t tri\u1ec3n v\u00e0o \u0111\u1ecbnh gi\u00e1 v\u00ec b\u1ea1n kh\u00f4ng mu\u1ed1n l\u00e0m pha lo\u00e3ng, b\u1ea1n kh\u00f4ng mu\u1ed1n l\u00e0m, Dan ran. N\u00f3 s\u1ebd gi\u1ebft ch\u1ebft c\u00f4ng ty. V\u00e0 v\u00ec v\u1eady t\u00e1m ng\u01b0\u1eddi tr\u00e1nh \u0111i\u1ec1u n\u00e0y r\u00f5 r\u00e0ng t\u00ecm th\u1ea5y s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. H\u1ecd \u1ed5n v\u1edbi \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a h\u1ecd v\u00e0 h\u1ecd huy \u0111\u1ed9ng s\u1ed1 ti\u1ec1n \u0111\u00fang, c\u00e1c \u0111i\u1ec1u kho\u1ea3n \u0111\u00fang cho ph\u00e9p h\u1ecd ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng c\u00e1c danh m\u1ee5c \u0111\u1ee7 l\u1edbn v\u1edbi kinh t\u1ebf \u0111\u01a1n v\u1ecb t\u1ed1t \u0111\u1ec3 h\u1ecd \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3.   \n B\u00e2y gi\u1edd c\u00f3 m\u1ed9t y\u1ebfu t\u1ed1 may m\u1eafn, b\u1ea1n kh\u00f4ng bao gi\u1edd bi\u1ebft tr\u01b0\u1edbc n\u1ebfu \u00fd t\u01b0\u1edfng b\u1ea1n c\u00f3 k\u1ebft th\u00fac l\u1edbn h\u01a1n nhi\u1ec1u so v\u1edbi b\u1ea1n ngh\u0129 \u0111\u00fang kh\u00f4ng. Airbnb l\u00e0 nh\u1eefng chi\u1ebfc n\u1ec7m h\u01a1i trong ph\u00f2ng kh\u00e1ch c\u1ee7a m\u1ecdi ng\u01b0\u1eddi. Nghe c\u00f3 v\u1ebb nh\u01b0 m\u1ed9t \u00fd t\u01b0\u1edfng nh\u1ecf, nh\u01b0ng h\u1ecd \u0111\u00e3 \u0111i\u1ec1u ch\u1ec9nh n\u00f3, tr\u1edf th\u00e0nh m\u1ed9t \u00fd t\u01b0\u1edfng l\u1edbn h\u01a1n nhi\u1ec1u.  \n Prashant Choubey: Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0 t\u00f4i bi\u1ebft, FJ Labs c\u00f4ng b\u1ed1 c\u00e1c b\u00e1o c\u00e1o c\u1ee7a ri\u00eang m\u00ecnh, th\u01b0\u1eddng xuy\u00ean v\u1ec1 \u0111i\u1ec1u ki\u1ec7n th\u1ecb tr\u01b0\u1eddng nh\u01b0 th\u1ebf n\u00e0o v\u00e0 v\u00e2n v\u00e2n. v\u1eady b\u1ea1n c\u00f3 th\u1ec3 cho ch\u00fang t\u00f4i bi\u1ebft v\u1ec1 c\u00e1ch b\u1ea1n \u0111ang nh\u00ecn v\u00e0o th\u1ecb tr\u01b0\u1eddng th\u1ecb tr\u01b0\u1eddng ngay b\u00e2y gi\u1edd kh\u00f4ng? L\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0, b\u1ea1n nh\u00ecn nh\u1eadn \u0111\u1ecbnh gi\u00e1 t\u0103ng hay gi\u1ea3m nh\u01b0 th\u1ebf n\u00e0o? D\u1ec5 d\u00e0ng x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i hay nh\u1eefng th\u00e1ch th\u1ee9c m\u00e0 b\u1ea1n \u0111ang th\u1ea5y ngay b\u00e2y gi\u1edd l\u00e0 g\u00ec?    \n Fabrice Grinda: V\u00ec v\u1eady, ch\u01b0a bao gi\u1edd d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t th\u1ecb tr\u01b0\u1eddng, b\u00e2y gi\u1edd b\u1ea1n c\u00f3 c\u00e1c c\u00f4ng c\u1ee5 c\u00f3 s\u1eb5n v\u00e0 m\u00e3 th\u1ea5p, kh\u00f4ng m\u00e3 AI. D\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ecdi th\u1ee9, d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 t\u00ecm kh\u00e1ch h\u00e0ng, d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 t\u00edch h\u1ee3p AI \u0111\u1ec3 d\u1ecbch danh s\u00e1ch \u0111\u1ec3 c\u00f3 danh s\u00e1ch t\u1ef1 \u0111\u1ed9ng d\u1eef li\u1ec7u \u1ea3nh v\u00e0 n\u00f3 t\u1ea1o ra ti\u00eau \u0111\u1ec1, m\u00f4 t\u1ea3, danh m\u1ee5c, n\u00f3 \u0111\u1ec1 xu\u1ea5t gi\u00e1. \n V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u th\u00fa v\u1ecb ng\u00e0y nay v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng. V\u00e0 c\u00f3 r\u1ea5t nhi\u1ec1u th\u1ecb tr\u01b0\u1eddng ch\u01b0a \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng. B\u00e2y gi\u1edd, r\u00f5 r\u00e0ng, n\u1ebfu b\u1ea1n \u1edf ph\u00eda ng\u01b0\u1eddi ti\u00eau d\u00f9ng, nhi\u1ec1u th\u1ee9 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. Nh\u01b0 b\u1ea1n c\u00f3 Flipkart, b\u1ea1n c\u00f3 Zomato, b\u1ea1n c\u00f3 Ola, b\u1ea1n c\u00f3 Airbnb. Nh\u01b0ng n\u1ebfu b\u1ea1n \u1edf ph\u00eda B2B, r\u1ea5t \u00edt \u0111i\u1ec1u \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, \u0111\u00fang kh\u00f4ng?    \n N\u1ebfu b\u1ea1n mu\u1ed1n mua h\u00f3a ch\u1ea5t d\u1ea7u m\u1ecf, kh\u00f4ng c\u00f3 trang web n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y danh s\u00e1ch nh\u1eefng g\u00ec c\u00f3 s\u1eb5n. Kh\u00f4ng c\u00f3 k\u1ebft n\u1ed1i v\u1edbi nh\u00e0 m\u00e1y \u0111\u1ec3 hi\u1ec3u s\u1ef1 ch\u1eadm tr\u1ec5 s\u1ea3n xu\u1ea5t v\u00e0 kh\u1ea3 n\u0103ng s\u1ea3n xu\u1ea5t. N\u1ebfu kh\u00f4ng c\u00f3 \u0111\u1eb7t h\u00e0ng tr\u1ef1c tuy\u1ebfn, kh\u00f4ng c\u00f3 thanh to\u00e1n tr\u1ef1c tuy\u1ebfn. Kh\u00f4ng c\u00f3 theo d\u00f5i \u0111\u01a1n h\u00e0ng c\u1ee7a b\u1ea1n. Kh\u00f4ng c\u00f3 t\u00e0i ch\u00ednh.    \n V\u00e0 \u0111i\u1ec1u n\u00e0y, nh\u1eefng \u0111i\u1ec1u n\u00e0y x\u1ea3y ra trong m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p v\u00e0 m\u1ecdi l\u0129nh v\u1ef1c. T\u01b0\u01a1ng t\u1ef1, n\u1ebfu b\u1ea1n ngh\u0129 v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c SMB c\u1eeda h\u00e0ng m\u1eb9 v\u00e0 c\u1eeda h\u00e0ng ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, M\u1ecdi th\u1ee9 \u0111\u1ec1u b\u1eb1ng b\u00fat v\u00e0 gi\u1ea5y, kh\u00f4ng ai th\u1ef1c s\u1ef1 t\u1ef1 \u0111\u1ed9ng h\u00f3a \u1edf \u0111\u00f3. C\u00f3 nh\u1eefng c\u01a1 h\u1ed9i l\u1edbn trong c\u00e1c th\u1ecb tr\u01b0\u1eddng v\u00e0 B2B, c\u1ea3 cho doanh nghi\u1ec7p l\u1edbn, cho \u0111\u1ea7u v\u00e0o v\u00e0 cho SMBs.  \n B\u00e2y gi\u1edd, v\u1ec1 xu h\u01b0\u1edbng l\u00e0 g\u00ec? Ch\u00e0, ngay b\u00e2y gi\u1edd trong \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m, t\u1ea5t c\u1ea3 l\u00e0 AI m\u1ecdi l\u00fac. V\u00ec v\u1eady, t\u1ea5t c\u1ea3 c\u00e1c VC ho\u1eb7c lemmings, h\u1ecd ch\u1ec9 mu\u1ed1n \u0111\u1ea7u t\u01b0 v\u00e0o AI. T\u00f4i ngh\u0129 75 ph\u1ea7n tr\u0103m c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 cho n\u1eeda \u0111\u1ea7u n\u0103m, khi AI 95 ph\u1ea7n tr\u0103m c\u1ee7a l\u00f4 YC l\u00e0 AI, t\u1ea5t c\u1ea3 l\u00e0 AI m\u1ecdi l\u00fac. m\u00e0, v\u00e0 r\u00f5 r\u00e0ng c\u00f3 m\u1ed9t bong b\u00f3ng AI \u0111ang di\u1ec5n ra b\u00e2y gi\u1edd.    \n AI s\u1ebd bi\u1ebfn \u0111\u1ed5i th\u1ebf gi\u1edbi theo c\u00e1ch c\u00f3 \u00fd ngh\u0129a h\u01a1n ch\u00fang ta mong \u0111\u1ee3i, nh\u01b0ng n\u00f3 s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian h\u01a1n m\u1ecdi ng\u01b0\u1eddi ngh\u0129. V\u00e0 r\u1ea5t nhi\u1ec1u c\u00f4ng ty ch\u1ebft d\u1ecdc \u0111\u01b0\u1eddng, v\u00ec qu\u00e1 nhi\u1ec1u ng\u01b0\u1eddi \u0111ang l\u00e0m c\u00f9ng m\u1ed9t vi\u1ec7c v\u00e0 huy \u0111\u1ed9ng ti\u1ec1n v\u1edbi gi\u00e1 cao h\u01a1n k\u1ebft qu\u1ea3 l\u00e0, c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang \u1edf tr\u00ean g\u00e1c x\u00e9p, \u0111\u1ecbnh gi\u00e1 r\u1ea5t h\u1ee3p l\u00fd. \n H\u1ecd \u0111ang tr\u1edf l\u1ea1i n\u01a1i h\u1ecd \u0111\u00e3 \u1edf v\u00e0o n\u0103m 2019. V\u00e0, nh\u01b0ng \u0111i\u1ec1u th\u00fa v\u1ecb l\u00e0 t\u00f4i ngh\u0129 c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 m\u1ed9t c\u00e1ch th\u00f4ng minh h\u01a1n \u0111\u1ec3 ch\u01a1i, \u0111\u00fang kh\u00f4ng? b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t trong nh\u1eefng LLMs. v\u00e0 sau \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 \u0111ang ch\u01a1i tr\u00f2 ch\u01a1i c\u1ee7a c\u00e1c v\u1ecb vua v\u00e0 b\u1ea1n c\u1ea7n h\u00e0ng tr\u0103m tri\u1ec7u v\u1ed1n, v\u00e0 nh\u1eefng ng\u01b0\u1eddi chi\u1ebfn th\u1eafng s\u1edbm nh\u01b0 \u0111\u00e1ng y\u00eau ho\u1eb7c con tr\u1ecf c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng l\u00e2u d\u00e0i khi GPT b\u1eaft \u0111\u1ea7u ph\u00e1t h\u00e0nh c\u00e1c c\u00f4ng c\u1ee5 ph\u00e1t tri\u1ec3n v\u00e0 GitHub \u0111\u00e3 \u0111\u1ed3ng phi c\u00f4ng,   \n v\u00ec v\u1eady t\u00f4i ngh\u0129 s\u1ebd c\u00f3 r\u1ea5t nhi\u1ec1u x\u00e1c ch\u1ebft \u1edf \u0111\u00f3, nh\u01b0ng h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng b\u1ea1n \u0111ang \u0111i\u1ec1u tra m\u1ed9t th\u1ecb tr\u01b0\u1eddng v\u00e0 sau \u0111\u00f3 b\u1ea1n s\u1eed d\u1ee5ng AI \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n \u0111\u00e1ng k\u1ec3. B\u1ea1n c\u1ea3i thi\u1ec7n quy tr\u00ecnh ni\u00eam y\u1ebft. B\u1ea1n c\u1ea3i thi\u1ec7n h\u1ec7 th\u1ed1ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng? B\u1ea1n c\u1ea3i thi\u1ec7n quy tr\u00ecnh mua h\u00e0ng. T\u00f4i ngh\u0129 AI \u1ee9ng d\u1ee5ng c\u00f3 l\u1ebd l\u00e0 c\u00e1ch t\u1ed1t h\u01a1n \u0111\u1ec3 ch\u01a1i n\u00f3 v\u00e0 b\u1ea1n ch\u01a1i n\u00f3 v\u1edbi \u0111\u1ecbnh gi\u00e1 h\u1ee3p l\u00fd h\u01a1n.    \n Nh\u01b0ng v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 s\u00e1ng l\u1eadp, kh\u00f3 h\u01a1n \u0111\u1ec3 huy \u0111\u1ed9ng v\u1ed1n trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111\u1eb7c bi\u1ec7t l\u00e0 BB h\u01a1n l\u00e0 trong AI. v\u00e0 k\u1ebft qu\u1ea3 l\u00e0, b\u1ea1n c\u1ea7n huy \u0111\u1ed9ng \u0111\u1ee7 ti\u1ec1n \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ebfn l\u01b0\u1ee3t ti\u1ebfp theo v\u00e0 \u0111\u1ecbnh gi\u00e1 h\u1ee3p l\u00fd h\u01a1n, \u0111i\u1ec1u n\u00e0y c\u0169ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n \u00edt c\u00f3 kh\u1ea3 n\u0103ng th\u1ea5t b\u1ea1i h\u01a1n v\u00ec b\u1ea1n kh\u00f4ng ph\u00e1t tri\u1ec3n v\u00e0o \u0111\u1ecbnh gi\u00e1 c\u1ee7a m\u00ecnh. \n Prashant Choubey: Ch\u1eafc ch\u1eafn r\u1ed3i. \u0110i\u1ec1u \u0111\u00f3 kh\u00e1 th\u00fa v\u1ecb. V\u00e0 b\u1ea1n c\u00f3 ngh\u0129 r\u1eb1ng c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u0169ng s\u1ebd ph\u00e1t tri\u1ec3n v\u1edbi AI tham gia v\u00ec b\u00e2y gi\u1edd h\u00e0nh vi mua s\u1eafm c\u1ee7a m\u1ecdi ng\u01b0\u1eddi c\u0169ng \u0111ang thay \u0111\u1ed5i. Tr\u01b0\u1edbc \u0111\u00e2y h\u1ecd th\u01b0\u1eddng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 n\u00f3i. B\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u0111\u1ebfn Flipkart ho\u1eb7c Amazon m\u00e0 \u0111i \u0111\u1ebfn \u0111\u00f3, t\u00ecm ki\u1ebfm nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n v\u00e0 l\u1ea5y n\u00f3.    \n Nh\u01b0ng b\u00e2y gi\u1edd \u0111i\u1ec1u g\u00ec \u0111ang x\u1ea3y ra l\u00e0 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ea7u ti\u00ean tr\u00ean LLMs r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u n\u00e0o t\u1ed1t nh\u1ea5t \u0111\u1ec3 mua v\u00e0 \u0111i\u1ec1u g\u00ec \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a t\u00f4i&#8230;\n Fabrice Grinda: \u0111i\u1ec1u \u0111\u00f3 th\u1ef1c ra kh\u00f4ng \u0111\u00fang, nh\u00e2n ti\u1ec7n, nh\u1eefng g\u00ec b\u1ea1n v\u1eeba n\u00f3i.\n Prashant choubey: \u0111\u01b0\u1ee3c r\u1ed3i.\n Fabrice Grinda: C\u00f3 ba h\u00e0nh vi mua s\u1eafm tr\u00ean c\u00e1c th\u1ecb tr\u01b0\u1eddng. M\u1ed9t l\u00e0 n\u1ebfu b\u1ea1n bi\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm, b\u1ea1n ch\u1ec9 c\u1ea7n v\u00e0o Google. N\u1ebfu b\u1ea1n v\u00e0o Flipkart ho\u1eb7c Amazon v\u00e0 b\u1ea1n ch\u1ec9 c\u1ea7n \u0111\u1eb7t n\u00f3 v\u00e0o, b\u00f9m, b\u1ea1n c\u00f3 n\u00f3.  \n kh\u00f4ng c\u00f3 l\u00fd do g\u00ec \u0111\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t LLM \u1edf \u0111\u00f3. V\u00e0 nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec h\u1ecd \u0111ang t\u00ecm ki\u1ebfm \u0111\u00f4i khi. \u0110\u00f3 l\u00e0 m\u1ed9t danh m\u1ee5c t\u00ecm ki\u1ebfm l\u1edbn. S\u1ed1 hai, nhi\u1ec1u ng\u01b0\u1eddi s\u1ebd \u0111i v\u00e0 duy\u1ec7t nh\u01b0 gi\u1ea3i tr\u00ed. N\u1ebfu b\u1ea1n v\u00e0o OLX, b\u1ea1n th\u01b0\u1eddng kh\u00f4ng bi\u1ebft nh\u1eefng g\u00ec b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm. B\u1ea1n ch\u1ec9 \u0111ang duy\u1ec7t qua danh s\u00e1ch.     \n \u0110\u00f3 l\u00e0 m\u1ed9t lo\u1ea1i mua s\u1eafm c\u1eeda s\u1ed5, v\u00e0 \u0111\u00f4i khi b\u1ea1n t\u00ecm th\u1ea5y m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 v\u00e0 sau \u0111\u00f3 b\u1ea1n c\u00f3 n\u00f3. LLMs kh\u00f4ng \u0111\u00f3ng vai tr\u00f2 \u1edf \u0111\u00e2y v\u00ec kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n. B\u00e2y gi\u1edd LLMs \u0111\u00f3ng vai tr\u00f2 trong, xem x\u00e9t c\u00e1c giao d\u1ecbch mua. \u1ed2, t\u00f4i \u0111ang chuy\u1ec3n \u0111\u1ebfn Delhi, nh\u01b0ng t\u00f4i kh\u00f4ng bi\u1ebft c\u00e1c khu ph\u1ed1. \u0110\u00e2y l\u00e0 ng\u00e2n s\u00e1ch t\u00f4i c\u00f3.    \n T\u00f4i c\u1ea7n nh\u1eefng ph\u00f2ng ng\u1ee7 n\u00e0y. B\u1ea1n \u0111\u1ec1 xu\u1ea5t g\u00ec? \u0110\u00e2u l\u00e0 s\u1ef1 \u0111\u00e1nh \u0111\u1ed5i? Ho\u1eb7c t\u00f4i, t\u00f4i mu\u1ed1n mua m\u1ed9t chi\u1ebfc xe m\u1edbi, nh\u01b0ng t\u00f4i kh\u00f4ng bi\u1ebft, \u0111\u01b0a ra nh\u1eefng \u0111i\u1ec1u n\u00e0y l\u00e0 c\u00e1ch s\u1eed d\u1ee5ng c\u1ee7a t\u00f4i. B\u1ea1n s\u1ebd \u0111\u1ec1 xu\u1ea5t c\u00e1i n\u00e0o? LLMs \u0111\u00f3ng vai tr\u00f2, nh\u01b0ng ngay c\u1ea3 khi \u0111\u00f3 kh\u00f4ng r\u00f5 r\u00e0ng r\u1eb1ng n\u00f3 k\u1ebft th\u00fac tr\u00ean m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n, JPT so v\u1edbi tr\u00ean m\u1ed9t Carvana, Carvana c\u00f3 m\u1ecdi th\u00f4ng tin v\u1ec1 m\u1ecdi chi\u1ebfc xe, Amazon \u0111\u00e3 ra m\u1eaft m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 g\u1ecdi l\u00e0 Rufus.     \n V\u00e0 n\u1ebfu b\u1ea1n mu\u1ed1n h\u1ecfi Rufus, \u0111\u00f4i gi\u00e0y n\u00e0o \u0111\u1ec3 mua ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, n\u00f3 th\u1ef1c s\u1ef1 gi\u1ecfi v\u1ec1 n\u00f3. V\u00ec v\u1eady, kh\u00f4ng ph\u1ea3i, ngay c\u1ea3 khi \u0111\u00f3 l\u00e0 r\u00f5 r\u00e0ng. N\u1ebfu t\u00f4i nh\u00ecn v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng, ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 trong bao nhi\u00eau l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ebfn t\u1eeb LLMs, n\u00f3 r\u1ea5t nh\u1ecf, nh\u1ecf, nh\u1ecf. N\u00f3 l\u00e0 1%. th\u1eadm ch\u00ed kh\u00f4ng ph\u1ea3i b\u00e2y gi\u1edd. N\u00f3 c\u00f3 \u0111ang ph\u00e1t tri\u1ec3n kh\u00f4ng? Ch\u1eafc ch\u1eafn, nh\u01b0ng n\u00f3 th\u1ef1c s\u1ef1 l\u00e0 nhi\u1ec1u h\u01a1n l\u1ea5y ch\u1eafc ch\u1eafn t\u1eeb Google h\u01a1n l\u00e0 \u0111i\u1ec1u n\u00e0y l\u1ea5y chia s\u1ebb t\u1eeb, th\u1ecb tr\u01b0\u1eddng.      \n V\u00ec v\u1eady, t\u00f4i kh\u00f4ng ngh\u0129 r\u1eb1ng h\u1ecd ph\u00e1 v\u1ee1 c\u00e1c th\u1ecb tr\u01b0\u1eddng, m\u00e0 c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng chi\u1ebfm h\u1ea7u h\u1ebft. H\u1ecd \u0111ang th\u1ef1c hi\u1ec7n vi\u1ec7c th\u1ef1c hi\u1ec7n, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, h\u1ecd c\u00f3 thanh kho\u1ea3n, v.v. V\u00ec v\u1eady, th\u1ecb ph\u1ea7n v\u00ed, t\u00f4i ngh\u0129 r\u1eb1ng c\u00e1c LMS c\u00f3 th\u1ec3 n\u1eafm b\u1eaft kh\u00f4ng nhi\u1ec1u h\u01a1n th\u1ecb ph\u1ea7n v\u00ed Google n\u1eafm b\u1eaft.  \n Prashant choubey: Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. V\u00e0 b\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp r\u1eb1ng b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh c\u00e1c th\u1ecb tr\u01b0\u1eddng B2B v\u1eabn \u0111ang \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u, \u0111\u00fang kh\u00f4ng? V\u1eady \u0111i\u1ec1u g\u00ec l\u00e0m cho c\u00e1c th\u1ecb tr\u01b0\u1eddng B2B \u0111\u1eb7c bi\u1ec7t h\u1ea5p d\u1eabn b\u00e2y gi\u1edd? V\u00e0 ch\u00fang kh\u00e1c bi\u1ec7t nh\u01b0 th\u1ebf n\u00e0o so v\u1edbi c\u00e1c th\u1ecb tr\u01b0\u1eddng B2C?   \n Fabrice Grinda: L\u00fd do h\u1ecd h\u1ea5p d\u1eabn b\u00e2y gi\u1edd l\u00e0 c\u00f3 m\u1ed9t s\u1ef1 thay \u0111\u1ed5i th\u1ebf h\u1ec7 n\u01a1i nh\u1eefng ng\u01b0\u1eddi \u0111ang \u0111i\u1ec1u h\u00e0nh h\u1ecd ho\u1eb7c, \u0111ang \u0111i\u1ec1u h\u00e0nh c\u00e1c RFP t\u1ea1i m\u1ed9t c\u00f4ng ty h\u00f3a ch\u1ea5t, h\u1ecd \u0111\u00e3 \u1edf \u0111\u1ed9 tu\u1ed5i s\u00e1u m\u01b0\u01a1i v\u00e0 b\u1ea3y m\u01b0\u01a1i v\u00e0 h\u1ecd \u0111ang ngh\u1ec9 h\u01b0u v\u00e0 h\u1ecd \u0111ang \u0111\u01b0\u1ee3c thay th\u1ebf b\u1edfi th\u1ebf h\u1ec7 millennials. V\u00e0 \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1 \u0111ang x\u1ea3y ra trong c\u00e1c SMB. c\u00e1c ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a c\u00e1c SMB n\u00e0y \u0111ang ngh\u1ec9 h\u01b0u. Con c\u00e1i c\u1ee7a h\u1ecd kh\u00f4ng ti\u1ebfp qu\u1ea3n. \u0110\u00f3 l\u00e0 n\u01a1i h\u1ecd \u0111ang b\u00e1n ch\u00fang cho m\u1ed9t qu\u1ef9 \u0111\u1ea7u t\u01b0 t\u01b0 nh\u00e2n.    \n V\u00e0 v\u00ec v\u1eady, nh\u1eefng ng\u01b0\u1eddi n\u00e0y th\u00edch s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 tr\u1ef1c tuy\u1ebfn v\u00e0 RFP v\u00e0 h\u1ecd \u0111ang c\u1ed1 g\u1eafng l\u00e0m cho ch\u00fang hi\u1ec7u qu\u1ea3 h\u01a1n. V\u00ec v\u1eady, khi qu\u1ef9 \u0111\u1ea7u t\u01b0 t\u01b0 nh\u00e2n mua ti\u1ec7m gi\u1eb7t l\u00e0, r\u00f5 r\u00e0ng l\u00e0 h\u1ecd s\u1ebd mang v\u00e0o c\u00e0ng nhi\u1ec1u c\u00f4ng c\u1ee5 c\u00e0ng t\u1ed1t \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 nh\u1ea5t c\u00f3 th\u1ec3 ho\u1eb7c ph\u00e1 v\u1ee1 ph\u1ea7n m\u1ec1m v\u00e0 qu\u1ea3n l\u00fd h\u00e0ng t\u1ed3n kho v\u00e0 qu\u1ea3n l\u00fd giao h\u00e0ng, v.v., nh\u1eefng c\u00f4ng c\u1ee5 m\u00e0 ai \u0111\u00f3 70 ho\u1eb7c 60 tu\u1ed5i kh\u00f4ng quen s\u1eed d\u1ee5ng.  \n V\u00e0 v\u00ec v\u1eady, c\u00f3 m\u1ed9t l\u00fd do r\u1ea5t t\u1ed1t t\u1ea1i sao b\u00e2y gi\u1edd. S\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa nh\u1eefng ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00e0 nhi\u1ec1u ng\u01b0\u1eddi \u0111i\u1ec1u h\u00e0nh nh\u1eefng th\u1ee9 n\u00e0y th\u01b0\u1eddng \u0111\u1ebfn t\u1eeb ng\u00e0nh c\u00f4ng nghi\u1ec7p. B\u1edfi v\u00ec n\u1ebfu b\u1ea1n c\u1ea7n t\u1ea1o ra s\u1ef1 thay \u0111\u1ed5i h\u00e0nh vi, b\u1ea1n c\u1ea7n Dow Chemical thay \u0111\u1ed5i c\u00e1ch h\u1ecd mua ho\u1eb7c b\u00e1n h\u00f3a ch\u1ea5t d\u1ea7u m\u1ecf c\u1ee7a h\u1ecd, s\u1ebd h\u1eefu \u00edch n\u1ebfu b\u1ea1n \u0111\u00e3 \u1edf trong ng\u00e0nh v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111i n\u00f3i chuy\u1ec7n v\u1edbi CEO v\u00e0 n\u00f3i, N\u00e0y, t\u00f4i \u0111\u00e3 t\u1ea1o ra c\u00e1i n\u00e0y, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng n\u00f3.  \n N\u00f3 s\u1ebd ti\u1ebft ki\u1ec7m cho b\u1ea1n r\u1ea5t nhi\u1ec1u ti\u1ec1n so v\u1edbi n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t sinh vi\u00ean t\u1ed1t nghi\u1ec7p Stanford 23 tu\u1ed5i, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, h\u1ed3 s\u01a1 l\u00e0 m\u1ed9t ng\u01b0\u1eddi 40 tu\u1ed5i, 45 tu\u1ed5i \u0111\u1ebfn t\u1eeb ng\u00e0nh c\u00f4ng nghi\u1ec7p. \n Prashant choubey: Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. \u0110\u00f3 ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t g\u00f3c nh\u00ecn nh\u1ecf v\u00e0, AI \u0111ang thay \u0111\u1ed5i c\u01a1 b\u1ea3n nh\u01b0 th\u1ebf n\u00e0o, kh\u1ea3 n\u0103ng ph\u00f2ng th\u1ee7 c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi? \n C\u00e1c ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u1ed1ng c\u00f3 tr\u1edf n\u00ean k\u00e9m gi\u00e1 tr\u1ecb h\u01a1n b\u00e2y gi\u1edd hay v\u1eabn nh\u01b0 c\u0169?\n Fabrice Grinda: Kh\u00f4ng, v\u1eabn nh\u01b0 c\u0169. V\u1eabn l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng chi\u1ebfm ph\u1ea7n l\u1edbn. V\u00e0 n\u1ebfu b\u1ea1n c\u00f3 thanh kho\u1ea3n, b\u1ea1n kh\u00f4ng m\u1ea5t thanh kho\u1ea3n. N\u1ebfu c\u00f3 g\u00ec, AI l\u00e0m cho b\u1ea1n m\u1ea1nh m\u1ebd h\u01a1n v\u00ec v\u1eady h\u00e3y \u0111\u1ec3 t\u00f4i cho b\u1ea1n m\u1ed9t v\u00ed d\u1ee5. Ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t th\u1ecb tr\u01b0\u1eddng th\u1eddi trang \u1edf Ch\u00e2u \u00c2u g\u1ecdi l\u00e0 Vinted.    \n H\u1ecd \u0111ang l\u00e0m r\u1ea5t t\u1ed1t. H\u1ecd nh\u01b0 t\u1eeb 10 t\u1ef7 GMV, m\u1ed9t t\u1ef7 doanh thu r\u00f2ng, si\u00eau l\u1ee3i nhu\u1eadn. V\u00e0 v\u00ec v\u1eady h\u1ecd \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi chi\u1ebfn th\u1eafng ho\u1eb7c \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u \u1edf m\u1ed7i qu\u1ed1c gia m\u00e0 h\u1ecd c\u00f3 m\u1eb7t. Sau \u0111\u00f3, h\u1ecd th\u00eam AI \u0111\u1ec3 d\u1ecbch c\u00e1c danh s\u00e1ch gi\u1eefa b\u1ea5t k\u1ef3 ng\u00f4n ng\u1eef Ba Lan v\u00e0 \u0110\u1ee9c v\u00e0 Ph\u00e1p n\u00e0o.   \n V\u00ec v\u1eady, sau \u0111\u00f3 b\u1ea1n c\u00f3 nhi\u1ec1u danh s\u00e1ch h\u01a1n \u1edf m\u1ed7i qu\u1ed1c gia. Sau \u0111\u00f3, h\u1ecd d\u1ecbch c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n. V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 \u0111ang \u1edf Ph\u00e1p. Nh\u01b0ng th\u1ef1c ra b\u1ea1n \u0111ang n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t ng\u01b0\u1eddi b\u00e1n \u1edf Lithuania. B\u1ea1n th\u1eadm ch\u00ed kh\u00f4ng nh\u1eadn ra \u0111i\u1ec1u \u0111\u00f3. H\u1ecd t\u00edch h\u1ee3p thanh to\u00e1n v\u00e0 v\u1eadn chuy\u1ec3n, sau \u0111\u00f3 h\u1ecd gi\u1ea3m chi ph\u00ed ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ef1 \u0111\u1ed9ng h\u00f3a ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, sau \u0111\u00f3 h\u1ecd t\u1ef1 \u0111\u1ed9ng h\u00f3a qu\u00e1 tr\u00ecnh li\u1ec7t k\u00ea.     \n V\u00ec v\u1eady, b\u1ea1n c\u00f3 th\u1ec3 ch\u1ee5p \u1ea3nh v\u00e0 n\u00f3 s\u1ebd cho b\u1ea1n bi\u1ebft, \u0111\u00e2y l\u00e0 ti\u00eau \u0111\u1ec1 s\u1ea3n ph\u1ea9m, m\u00f4 t\u1ea3, danh m\u1ee5c gi\u00e1. V\u00ec v\u1eady, n\u00f3 l\u00e0m cho m\u1ecdi th\u1ee9 tr\u1edf n\u00ean \u0111\u01a1n gi\u1ea3n. T\u1ef7 l\u1ec7 t\u1eeb th\u0103m quan \u0111\u1ebfn li\u1ec7t k\u00ea t\u0103ng l\u00ean. T\u1ef7 l\u1ec7 t\u1eeb th\u0103m quan \u0111\u1ebfn mua h\u00e0ng t\u0103ng l\u00ean v\u00e0 chi ph\u00ed giao d\u1ecbch gi\u1ea3m xu\u1ed1ng. V\u00ec v\u1eady, n\u00f3 l\u00e0m cho h\u1ecd hi\u1ec7u qu\u1ea3 h\u01a1n r\u1ea5t nhi\u1ec1u. V\u00e0 v\u00ec v\u1eady n\u00f3 l\u00e0m cho ng\u01b0\u1eddi chi\u1ebfn th\u1eafng th\u1eafng nhi\u1ec1u h\u01a1n.     \n Mi\u1ec5n l\u00e0 h\u1ecd \u00e1p d\u1ee5ng n\u00f3, \u0111\u00fang kh\u00f4ng? V\u00ec v\u1eady, n\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u0169, t\u00f4i nghi ng\u1edd r\u1eb1ng b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi ti\u00ean phong trong vi\u1ec7c \u00e1p d\u1ee5ng AI, nh\u01b0ng c\u00e1c th\u1ecb tr\u01b0\u1eddng giao d\u1ecbch nhanh \u0111\u00e3 r\u1ea5t t\u1ed1t. \n Prashant choubey: Ch\u00ednh x\u00e1c. V\u00e2ng. Th\u1eadt th\u00fa v\u1ecb khi c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111ang s\u1eed d\u1ee5ng AI \u0111\u1ec3 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 c\u1ea3i thi\u1ec7n quy tr\u00ecnh n\u1ed9i b\u1ed9 c\u1ee7a h\u1ecd, \u0111\u00fang kh\u00f4ng?\n \u0110\u00e3 \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o c\u00e1c c\u00f4ng ty nh\u01b0 Alibaba, Airbnb v\u00e0 Flexport, t\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 nh\u1eefng c\u00f4ng ty l\u1edbn b\u00e2y gi\u1edd. B\u1ea1n \u0111\u00e3 th\u1ea5y g\u00ec \u1edf h\u1ecd m\u00e0 ng\u01b0\u1eddi kh\u00e1c b\u1ecf l\u1ee1 \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u \u0111\u00f3? \n Fabrice Grinda: M\u1ed7i c\u00f4ng ty \u0111\u1ec1u kh\u00e1c nhau. T\u00f4i \u0111\u00e3 h\u1ecdc t\u1ea1i \u0110\u1ea1i h\u1ecdc S\u01b0 ph\u1ea1m B\u1eafc Kinh v\u00e0o n\u0103m 94. T\u00f4i h\u1ecdc ti\u1ebfng Quan Tho\u1ea1i v\u00e0 khi t\u00f4i ra m\u1eaft c\u00f4ng ty \u0111\u1ea7u ti\u00ean c\u1ee7a m\u00ecnh, Aucland. T\u00ean m\u00e3 l\u00e0 Alibaba, v\u00ec v\u1eady t\u00f4i \u0111\u00e3 c\u1ed1 g\u1eafng mua t\u00ean mi\u1ec1n Alibaba.com t\u1eeb Jack Ma, ng\u01b0\u1eddi r\u00f5 r\u00e0ng \u0111\u00e3 t\u1eeb ch\u1ed1i.   \n T\u00f4i kh\u00f4ng bi\u1ebft \u00f4ng \u1ea5y l\u00e0 ai, v\u00e0 t\u00f4i lu\u00f4n theo d\u00f5i Jack v\u00e0 Taobao t\u1eeb xa. V\u00e0 v\u00ec v\u1eady khi c\u01a1 h\u1ed9i \u0111\u1ebfn v\u00e0o n\u0103m 2009 ho\u1eb7c 2010, 2011 \u0111\u1ec3 mua m\u1ed9t s\u1ed1 c\u1ed5 ph\u1ea7n, r\u00f5 r\u00e0ng l\u00e0 h\u1ecd c\u00f3 \u0111i\u1ec1u g\u00ec \u0111\u00f3 k\u1ef3 di\u1ec7u. H\u1ecd v\u1eeba b\u1eadt ch\u1ebf \u0111\u1ed9 ki\u1ebfm ti\u1ec1n. \u0110\u1ea7u t\u01b0 c\u00f3 \u00fd ngh\u0129a. Flexport, Brian l\u00e0 m\u1ed9t ng\u00f4i sao v\u00e0 \u00fd t\u01b0\u1edfng s\u1eeda ch\u1eefa logistics qu\u1ed1c t\u1ebf, m\u1ed9t l\u0129nh v\u1ef1c th\u1ef1c s\u1ef1 kh\u00f4ng c\u00f3 danh m\u1ee5c, c\u00f3 \u00fd ngh\u0129a r\u1ea5t l\u1edbn v\u00e0 l\u00e0m cho n\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n.    \n V\u00ec v\u1eady, th\u1ecb tr\u01b0\u1eddng B2B xu\u1ea5t s\u1eafc. V\u00e0 c\u00f4ng ty kh\u00e1c m\u00e0 b\u1ea1n \u0111\u00e3 \u0111\u1ec1 c\u1eadp l\u00e0 g\u00ec? \n Prashant Choubey: V\u00e2ng. Airbnb.  V\u00e2ng. V\u00e0\n Fabrice Grinda: Airbnb, r\u1ea5t nhanh ch\u00f3ng, t\u00f4i nh\u1eadn ra h\u1ecd c\u00f3 hi\u1ec7u \u1ee9ng m\u1ea1ng l\u01b0\u1edbi to\u00e0n c\u1ea7u v\u00ec m\u1ecdi ng\u01b0\u1eddi \u0111ang du l\u1ecbch qu\u1ed1c t\u1ebf. V\u00e0 v\u00ec v\u1eady khi h\u1ecd th\u1eafng m\u1ed9t qu\u1ed1c gia, h\u1ecd b\u1eaft \u0111\u1ea7u th\u1eafng c\u00e1c qu\u1ed1c gia kh\u00e1c. v\u00e0 t\u00f4i r\u1ea5t th\u00edch \u0111i\u1ec1u \u0111\u00f3.  \n T\u00f4i \u0111\u00e3 l\u00e0 ng\u01b0\u1eddi d\u00f9ng Airbnb r\u1ea5t s\u1edbm v\u00e0 l\u00e0 ng\u01b0\u1eddi d\u00f9ng m\u1ea1nh. T\u00f4i \u0111\u00e3 cho thu\u00ea ch\u1ed7 c\u1ee7a m\u00ecnh. T\u00f4i \u0111\u00e3 thu\u00ea ch\u1ed7 tr\u00ean \u0111\u00f3. T\u00f4i \u0111\u00e3 s\u1ed1ng trong Airbnb trong ba n\u0103m. N\u0103m 2012. Khi t\u00f4i t\u1eeb b\u1ecf t\u1ea5t c\u1ea3 t\u00e0i s\u1ea3n c\u1ee7a m\u00ecnh cho t\u1eeb thi\u1ec7n, t\u00f4i \u0111\u00e3 s\u1ed1ng trong Airbnb t\u1eeb 2012 \u0111\u1ebfn 2015. V\u00ec v\u1eady, t\u00f4i l\u00e0 m\u1ed9t ng\u01b0\u1eddi d\u00f9ng m\u1ea1nh. V\u00ec v\u1eady, r\u00f5 r\u00e0ng \u0111\u1ed1i v\u1edbi t\u00f4i, t\u00f4i c\u1ea7n \u0111\u1ea7u t\u01b0.       \n Prashant Choubey: Tuy\u1ec7t v\u1eddi. Nh\u1eefng c\u00e2u chuy\u1ec7n tuy\u1ec7t v\u1eddi \u1edf \u0111\u00f3, \u0111\u00fang kh\u00f4ng? B\u1ea1n \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng xuy\u00ean bi\u00ean gi\u1edbi v\u00e0 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp nh\u01b0 l\u00e0 xu h\u01b0\u1edbng ch\u00ednh c\u1ee7a n\u0103m 2025. T\u1ea1i sao b\u1ea1n ngh\u0129 r\u1eb1ng nh\u1eefng l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 n\u00e0y s\u1ebd c\u00f3 nh\u1eefng kho\u1ea3nh kh\u1eafc \u0111\u1ed9t ph\u00e1 b\u00e2y gi\u1edd?   \n Fabrice Grinda: C\u00f3 m\u1ed9t s\u1ef1 chuy\u1ec3n d\u1ecbch \u0111\u1ecba ch\u00ednh tr\u1ecb l\u1edbn \u0111ang di\u1ec5n ra, \u0111\u00fang kh\u00f4ng? N\u01a1i m\u1ecdi ng\u01b0\u1eddi s\u1ebd ph\u1ea3i di chuy\u1ec3n v\u00ec Chi\u1ebfn tranh L\u1ea1nh th\u1ee9 hai gi\u1eefa Nga, Trung Qu\u1ed1c, Iran, B\u1eafc Tri\u1ec1u Ti\u00ean, m\u1ed9t b\u00ean v\u00e0 ph\u01b0\u01a1ng T\u00e2y b\u00ean kia, m\u1ecdi ng\u01b0\u1eddi ph\u1ea3i di chuy\u1ec3n chu\u1ed7i cung \u1ee9ng c\u1ee7a h\u1ecd ra kh\u1ecfi Trung Qu\u1ed1c. \n V\u00e0 r\u00f5 r\u00e0ng l\u00e0 c\u00f3 m\u1ed9t xu h\u01b0\u1edbng h\u01b0\u1edbng t\u1edbi c\u00e1i m\u00e0 t\u00f4i g\u1ecdi l\u00e0 French shoring, di chuy\u1ec3n chu\u1ed7i cung \u1ee9ng ra kh\u1ecfi Trung Qu\u1ed1c, ch\u1ee7 y\u1ebfu v\u00e0o \u1ea4n \u0110\u1ed9, v\u00e0 v\u00ec v\u1eady t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng ty \u1edf \u1ea4n \u0110\u1ed9 \u0111ang c\u1ed1 g\u1eafng xu\u1ea5t kh\u1ea9u v\u00e0 \u0111ang gi\u00fap cung c\u1ea5p h\u00e0ng t\u1ed3n kho cho c\u00e1c c\u00f4ng ty qu\u1ed1c t\u1ebf, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u1edf Ch\u00e2u \u00c2u v\u00e0 M\u1ef9.\n V\u00ec v\u1eady, Ziod l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 \u0111i\u1ec1u \u0111\u00f3 cho ng\u00e0nh may m\u1eb7c. H\u1ecd \u0111ang th\u1ef1c hi\u1ec7n RFQs v\u00ec r\u00f5 r\u00e0ng l\u00e0 ng\u01b0\u1eddi b\u00e1n l\u1ebb nh\u1ecf l\u1ebb \u0111ang c\u1ed1 g\u1eafng ch\u1ec9 s\u1ea3n xu\u1ea5t qu\u1ea7n \u00e1o, anh ta kh\u00f4ng th\u1ef1c s\u1ef1 bi\u1ebft c\u00e1ch n\u00f3i chuy\u1ec7n v\u1edbi Zara v\u00e0 H&amp;M v\u00e0 tr\u1ea3 l\u1eddi RFQs v\u00e0 x\u1eed l\u00fd h\u1ea3i quan v\u00e0 v\u1eadn chuy\u1ec3n v\u00e0 \u0111\u1ecbnh gi\u00e1. V\u00e0 v\u00ec v\u1eady Ziod s\u1ebd l\u00e0m t\u1ea5t c\u1ea3 \u0111i\u1ec1u \u0111\u00f3 cho h\u1ecd v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c \u0111\u01a1n \u0111\u1eb7t h\u00e0ng l\u1edbn cho h\u1ecd.  \n V\u00e0 sau \u0111\u00f3 h\u1ecd ch\u1ec9 c\u1ea7n th\u1ef1c hi\u1ec7n v\u1edbi m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t. \u0110\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1c s\u00e0n giao d\u1ecbch xuy\u00ean bi\u00ean gi\u1edbi m\u00e0 \u1ea4n \u0110\u1ed9 hi\u1ec7n l\u00e0 n\u01a1i xu\u1ea5t s\u1eafc nh\u1ea5t hi\u1ec7n nay. \n Prashant Choubey: Ch\u00ednh x\u00e1c. C\u00f2n v\u1ec1 th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp th\u00ec sao? \n Fabrice Grinda: Th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp ph\u00e1t tri\u1ec3n m\u1ea1nh h\u01a1n nhi\u1ec1u \u1edf Trung Qu\u1ed1c so v\u1edbi ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi.\n Ch\u1ee7 y\u1ebfu l\u00e0 v\u00ec n\u00f3 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi c\u00e1c n\u1ec1n t\u1ea3ng ch\u00ednh. Taobao Live chi\u1ebfm kho\u1ea3ng 25% th\u01b0\u01a1ng m\u1ea1i tr\u00ean Taobao. C\u00f2n \u1edf M\u1ef9, Amazon, eBay ch\u01b0a bao gi\u1edd tri\u1ec3n khai live m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3. V\u00ec v\u1eady, n\u00f3 \u0111\u00e3 b\u1ecb chi\u1ebfm l\u0129nh b\u1edfi nh\u1eefng g\u00ec kh\u00f4ng c\u00f3 trong m\u1ed9t s\u1ed1 danh m\u1ee5c nh\u1ea5t \u0111\u1ecbnh. Nh\u01b0ng gi\u1edd \u0111\u00e2y ch\u00fang ta \u0111ang th\u1ea5y nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p s\u1eed d\u1ee5ng h\u01a1n.    \n Ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t c\u00f4ng ty t\u00ean l\u00e0 Palm Street v\u00e0 h\u1ecd \u0111ang b\u00e1n c\u00e1c lo\u1ea1i c\u00e2y hi\u1ebfm th\u00f4ng qua th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp, v\u00ec vi\u1ec7c mua c\u00e2y hi\u1ebfm r\u1ea5t h\u1ee3p l\u00fd. C\u00f3 m\u1ed9t c\u00e2u chuy\u1ec7n xung quanh ch\u00fang, c\u00e1ch ch\u0103m s\u00f3c ch\u00fang, ch\u00fang \u0111\u1ebfn t\u1eeb \u0111\u00e2u, v.v., th\u00f4ng qua ph\u01b0\u01a1ng ti\u1ec7n \u0111\u00f3. V\u00e0 v\u00ec v\u1eady ch\u00fang t\u00f4i \u0111ang th\u1ea5y nh\u1eefng doanh nghi\u1ec7p nh\u1ecf n\u00e0y \u0111ang th\u1ef1c hi\u1ec7n hai bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp m\u1ed7i tu\u1ea7n.  \n V\u00e0 h\u1ecd cu\u1ed1i c\u00f9ng b\u00e1n \u0111\u01b0\u1ee3c kho\u1ea3ng 10.000 \u0111\u00f4 la m\u1ed7i th\u00e1ng tr\u00ean bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp. V\u00ec v\u1eady, h\u1ecd \u0111ang l\u00e0m r\u1ea5t, r\u1ea5t t\u1ed1t. V\u00e0 v\u00ec v\u1eady n\u00f3 \u0111ang x\u1ea3y ra trong ng\u00e0y c\u00e0ng nhi\u1ec1u l\u0129nh v\u1ef1c, t\u1eebng ch\u00fat m\u1ed9t.  \n Prashant choubey: Ch\u00ednh x\u00e1c. V\u00e2ng. \u0110i\u1ec1u t\u00f4i \u0111ang quan s\u00e1t l\u00e0 c\u00e1c qu\u1ed1c gia ho\u1eb7c khu v\u1ef1c kh\u00e1c nhau tr\u00ean th\u1ebf gi\u1edbi c\u00f3 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng ho\u1eb7c th\u01b0\u01a1ng m\u1ea1i kh\u00e1c nhau. B\u1ea1n bi\u1ebft c\u00e1ch mua s\u1eafm c\u1ee7a h\u1ecd kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o d\u1ef1a tr\u00ean khu v\u1ef1c h\u1ecd \u0111\u1ebfn. \n Ph\u1ea3i. V\u00e0 b\u1ea1n c\u00f3 m\u1ed9t ph\u1ea1m vi to\u00e0n c\u1ea7u trong ho\u1ea1t \u0111\u1ed9ng \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y nh\u1eefng xu h\u01b0\u1edbng n\u00e0y \u1edf m\u1ed9t khu v\u1ef1c. V\u00e0 b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i, th\u1ea5y r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, c\u00f3 l\u1ebd \u0111i\u1ec1u n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c sao ch\u00e9p \u1edf c\u00e1c khu v\u1ef1c kh\u00e1c. V\u00e0 b\u1ea1n \u0111i \u0111\u1ea7u t\u01b0 s\u1edbm v\u00e0o nh\u1eefng c\u00f4ng ty \u0111\u00f3. \u0110\u00f3 c\u00f3 ph\u1ea3i l\u00e0 \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c v\u1ec1 c\u00e1ch b\u1ea1n \u0111ang l\u00e0m kh\u00f4ng?   \n Fabrice Grinda: \u0110\u00fang, \u0111\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch ch\u00fang t\u00f4i \u0111ang l\u00e0m. Ch\u00fang t\u00f4i \u0111ang th\u1ea5y m\u1ed9t xu h\u01b0\u1edbng \u1edf m\u1ed9t qu\u1ed1c gia v\u00e0 ch\u00fang t\u00f4i ngh\u0129, \u1ed2, \u0111i\u1ec1u n\u00e0y th\u00fa v\u1ecb. N\u1ebfu n\u00f3 ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2u \u0111\u00f3, c\u00f3 l\u1ebd n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng \u1edf n\u01a1i kh\u00e1c. H\u00e3y xem c\u00f3 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng \u1edf m\u1ed9t qu\u1ed1c gia kh\u00e1c kh\u00f4ng. N\u00f3 kh\u00f4ng ph\u1ea3i, t\u00f4i s\u1ebd n\u00f3i ph\u1ea7n l\u1edbn nh\u1eefng g\u00ec ch\u00fang t\u00f4i \u0111\u1ea7u t\u01b0 v\u00e0o l\u00e0 \u0111\u1ed5i m\u1edbi m\u00f4 h\u00ecnh kinh doanh nhi\u1ec1u h\u01a1n.    \n Th\u00eam c\u00e1c l\u1edbp m\u1edbi c\u1ee7a c\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c nhau \u0111\u1ed1i v\u1edbi thi\u1ebft k\u1ebf th\u1ecb tr\u01b0\u1eddng, s\u00e0n giao d\u1ecbch ho\u1eb7c m\u00f4 h\u00ecnh kinh doanh ho\u1eb7c AI. Ch\u00fang t\u00f4i th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 ch\u00eanh l\u1ec7ch qu\u1ed1c t\u1ebf. Ch\u00fang t\u00f4i ngh\u0129, \u1ed2, th\u01b0\u01a1ng m\u1ea1i tr\u1ef1c ti\u1ebfp ho\u1ea1t \u0111\u1ed9ng \u1edf \u0111\u00e2y. H\u00e3y l\u00e0m n\u00f3 \u1edf n\u01a1i kh\u00e1c, m\u1eb7c d\u00f9 n\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t ph\u1ea7n l\u1edbn trong nh\u1eefng g\u00ec ch\u00fang t\u00f4i l\u00e0m.   \n Prashant choubey: Hi\u1ec3u r\u1ed3i. V\u00e2ng. T\u00f4i ch\u1ec9 ngh\u0129 \u0111\u00f3 l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 v\u00ec, ngay c\u1ea3 OLX, \u0111\u00e3 c\u00f3 Craigslist li\u1ec1n k\u1ec1 v\u1edbi n\u00f3.\n V\u00e0 sau \u0111\u00f3 b\u1ea1n th\u1ea5y r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, c\u00f3 nh\u1eefng th\u1ecb tr\u01b0\u1eddng kh\u00e1c ch\u01b0a \u0111\u01b0\u1ee3c khai th\u00e1c b\u1edfi b\u1ea5t k\u1ef3 ng\u01b0\u1eddi ch\u01a1i n\u00e0o kh\u00e1c. V\u00e0 c\u00f3 m\u1ed9t c\u01a1 h\u1ed9i \u1edf \u0111\u00f3. \n Fabrice Grinda: V\u00e2ng. \u0110\u00f3 ch\u1eafc ch\u1eafn l\u00e0 ch\u1ee7 \u0111\u1ec1 l\u00fac \u0111\u00f3. Nh\u01b0ng hi\u1ec7n t\u1ea1i, h\u1ea7u h\u1ebft c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec1u \u1edf M\u1ef9 ph\u1ea3i kh\u00f4ng? V\u00e0 \u1edf M\u1ef9 b\u1ea1n c\u1ea7n ph\u1ea3i \u0111\u1ed5i m\u1edbi. B\u1ea1n kh\u00f4ng th\u1ec3, kh\u00f4ng c\u00f3 c\u00e1ch n\u00e0o \u0111\u1ec3 sao ch\u00e9p.   \n h\u1ea7u h\u1ebft nh\u1eefng th\u1ee9 ch\u00fang t\u00f4i \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u00e0y n\u00e0y l\u00e0 nh\u1eefng \u0111\u1ed5i m\u1edbi m\u1edbi, m\u00f4 h\u00ecnh kinh doanh m\u1edbi, c\u00e1ch ti\u1ebfp c\u1eadn m\u1edbi.\n Prashant Choubey: \u0110i\u1ec1u \u0111\u00f3 th\u00fa v\u1ecb. \u0110i\u1ec1u th\u00fa v\u1ecb v\u1ec1 c\u00e1c s\u00e0n giao d\u1ecbch l\u00e0 ch\u00fang c\u00f3 m\u1ed9t \u0111i\u1ec3m u\u1ed1n, trong nh\u1eefng ng\u00e0y \u0111\u1ea7u, r\u1ea5t kh\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t s\u00e0n giao d\u1ecbch v\u00ec c\u00f3 hai b\u00ean c\u1ee7a ph\u01b0\u01a1ng tr\u00ecnh. \n \u00cdt nh\u1ea5t hai b\u00ean c\u00f3 th\u1ec3 nhi\u1ec1u h\u01a1n. V\u00e0 sau \u0111\u00f3 b\u1ea1n \u0111\u01b0a c\u1ea3 hai b\u00ean \u0111\u00f3 l\u00ean n\u1ec1n t\u1ea3ng v\u00e0 t\u01b0\u01a1ng t\u00e1c m\u1ed9t c\u00e1ch c\u00f3 \u00fd ngh\u0129a \u0111\u1ec3 c\u1ea3 hai b\u00ean \u0111\u1ec1u nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb t\u1eeb n\u1ec1n t\u1ea3ng, \u0111\u00fang kh\u00f4ng? V\u00e0 ban \u0111\u1ea7u n\u00f3 c\u1ef1c k\u1ef3 kh\u00f3 kh\u0103n, v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng nh\u01b0 b\u1ea1n bi\u1ebft, \u0111\u00fang kh\u00f4ng? Nh\u01b0ng sau m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00f3 \u0111\u1ea1t \u0111\u1ebfn \u0111i\u1ec3m u\u1ed1n v\u00e0 t\u1ef1 n\u00f3 c\u00f3 cu\u1ed9c s\u1ed1ng ri\u00eang v\u00e0 sau \u0111\u00f3 h\u00e3y g\u1ecdi \u0111\u00f3 l\u00e0 PMF ho\u1eb7c g\u00ec \u0111\u00f3 Nh\u01b0ng n\u00f3 b\u00f9ng n\u1ed5 t\u1eeb \u0111\u00f3, v\u1eady, l\u00e0m th\u1ebf n\u00e0o c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp trong giai \u0111o\u1ea1n \u0111\u1ea7u gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng \u0111\u00f3, b\u1eaft \u0111\u1ea7u n\u1ec1n t\u1ea3ng \u0111\u00f3 v\u00e0 \u0111\u01b0a ng\u01b0\u1eddi m\u1edbi v\u00e0o. C\u00e1ch ti\u1ebfp c\u1eadn GTM l\u00fd t\u01b0\u1edfng cho h\u1ecd m\u00e0 b\u1ea1n \u0111\u00e3 th\u1ea5y, c\u00e1c startup trong danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n th\u1ef1c hi\u1ec7n m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u01b0 v\u1ea5n cho h\u1ecd.    \n Fabrice Grinda: Th\u01b0\u1eddng th\u00ec b\u1ea1n b\u1eaft \u0111\u1ea7u t\u1eadp trung v\u00e0o ngu\u1ed3n cung v\u00ec ngu\u1ed3n cung \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh \u0111\u1ec3 c\u00f3 m\u1eb7t tr\u00ean n\u1ec1n t\u1ea3ng. N\u1ebfu b\u1ea1n \u0111\u1ebfn g\u1eb7p m\u1ed9t ng\u01b0\u1eddi b\u00e1n, b\u1ea1n n\u00f3i, N\u00e0y, t\u00f4i c\u00f3 th\u1ec3 c\u00f3 ng\u01b0\u1eddi mua mi\u1ec5n ph\u00ed. B\u1ea1n c\u00f3 mu\u1ed1n \u1edf \u0111\u00e2y kh\u00f4ng? N\u00f3 mi\u1ec5n ph\u00ed. N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 hoa h\u1ed3ng, n\u1ebfu n\u00f3 ho\u1ea1t \u0111\u1ed9ng, h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi n\u00f3i c\u00f3. Nh\u01b0ng \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ch\u1ecdn l\u1ecdc ngu\u1ed3n cung, ch\u1ec9 mang l\u1ea1i r\u1ea5t \u00edt th\u1ee9 ch\u1ea5t l\u01b0\u1ee3ng cao, c\u00f3 s\u1ef1 tham gia.     \n B\u1edfi v\u00ec h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng t\u00f4i mu\u1ed1n x\u00e2y d\u1ef1ng m\u1ed9t s\u00e0n giao d\u1ecbch th\u1ee3 kh\u00f3a \u1edf Delhi. T\u00f4i c\u00f3 th\u1ec3 thu\u00ea m\u1ed9t \u0111\u1ed9i ng\u0169, g\u1ecdi cho t\u1ea5t c\u1ea3 h\u1ecd, c\u00f3 100% h\u1ecd tr\u00ean n\u1ec1n t\u1ea3ng, nh\u01b0ng sau \u0111\u00f3 t\u00f4i kh\u00f4ng c\u00f3 nhu c\u1ea7u cho h\u1ecd, v\u00ec v\u1eady h\u1ecd kh\u00f4ng gi\u00e0u. H\u1ecd s\u1ebd b\u1ecf \u0111i. H\u1ecd s\u1ebd kh\u00f4ng tr\u1ea3 l\u1eddi, v.v. Thay v\u00e0o \u0111\u00f3, b\u1ea1n ch\u1ecdn m\u1ed9t v\u00e0 m\u1ed9t m\u00e3 b\u01b0u ch\u00ednh.    \n B\u1ea1n mang l\u1ea1i \u0111\u1ee7 nhu c\u1ea7u \u0111\u1ec3 anh \u1ea5y r\u1ea5t h\u00e0i l\u00f2ng. V\u00e0 khi b\u1ea1n \u0111\u1ea1i di\u1ec7n cho 25% doanh thu c\u1ee7a anh \u1ea5y, v\u00e0 sau \u0111\u00f3 b\u1ea1n mang th\u00eam m\u1ed9t ng\u01b0\u1eddi n\u1eefa. V\u00e0 v\u00ec v\u1eady b\u1ea1n, b\u1ea1n, b\u1ea1n b\u1eaft \u0111\u1ea7u cung c\u1ea5p, mang l\u1ea1i nhu c\u1ea7u, th\u00eam m\u1ed9t ch\u00fat ngu\u1ed3n cung n\u1eefa, mang l\u1ea1i nhu c\u1ea7u, lu\u00f4n lu\u00f4n k\u1ebft h\u1ee3p c\u1ea3 hai. Sai l\u1ea7m l\u1edbn nh\u1ea5t b\u1ea1n c\u00f3 th\u1ec3 m\u1eafc ph\u1ea3i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp s\u00e0n giao d\u1ecbch l\u00e0 b\u1ea1n c\u00f3 qu\u00e1 nhi\u1ec1u ngu\u1ed3n cung \u0111\u1ebfn n\u1ed7i nhu c\u1ea7u c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 \u0111\u1ee7 nhu c\u1ea7u khi\u1ebfn t\u1ef7 l\u1ec7 b\u00e1n qua r\u1ea5t th\u1ea5p.   \n V\u00ec v\u1eady, n\u1ebfu b\u1ea1n \u0111ang b\u00e1n h\u00e0ng \u0111\u00e3 qua s\u1eed d\u1ee5ng, b\u1ea1n c\u00f3 t\u00ednh thanh kho\u1ea3n. N\u1ebfu \u00edt nh\u1ea5t x\u00e1c su\u1ea5t b\u00e1n \u0111\u01b0\u1ee3c m\u1eb7t h\u00e0ng b\u1ea1n \u0111ang ni\u00eam y\u1ebft l\u00e0 20%, 25 \u0111\u1ebfn 20, 25% \u1edf m\u1ee9c th\u1ea5p. \u00cdt h\u01a1n th\u1ebf, c\u00f3 l\u1ebd b\u1ea1n kh\u00f4ng c\u00f3 t\u00ednh thanh kho\u1ea3n. N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t s\u00e0n giao d\u1ecbch d\u1ecbch v\u1ee5, b\u1ea1n mu\u1ed1n \u0111\u1ea1i di\u1ec7n cho \u00edt nh\u1ea5t 20% thu nh\u1eadp c\u1ee7a lao \u0111\u1ed9ng tr\u00ean s\u00e0n giao d\u1ecbch.   \n V\u00e0 v\u00ec v\u1eady sau \u0111\u00f3 b\u1ea1n c\u00f3 s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. Th\u1eadm ch\u00ed c\u00f2n nhi\u1ec1u h\u01a1n, sau \u0111\u00f3 b\u1ea1n c\u00f3 hi\u1ec7u \u1ee9ng m\u1ea1ng. Sau \u0111\u00f3 b\u1ea1n c\u00f3 ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n n\u01a1i b\u1ea1n c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n v\u00e0 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n v\u1edbi h\u1ecd ho\u1eb7c ng\u01b0\u1eddi b\u00e1n cho \u0111\u1ebfn l\u00fac \u0111\u00f3 b\u1ea1n c\u1ea7n ph\u1ea3i l\u00e0m cho n\u00f3 x\u1ea3y ra v\u1ec1 c\u01a1 b\u1ea3n.  \n Prashant Choubey: Ho\u00e0n to\u00e0n \u0111\u00fang. V\u1eady, ch\u00fang ta c\u00f3 gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 g\u00e0 v\u00e0 tr\u1ee9ng, \u00edt nh\u1ea5t l\u00e0 trong c\u00e1c s\u00e0n giao d\u1ecbch, ngu\u1ed3n cung ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u1ebfn tr\u01b0\u1edbc v\u00e0 sau \u0111\u00f3 b\u1ea1n x\u00e2y d\u1ef1ng t\u1eeb \u0111\u00f3 v\u00e0 \u0111\u01b0a ng\u01b0\u1eddi mua v\u00e0o. \n Fabrice Grinda: Kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111\u00fang. \u00dd t\u00f4i l\u00e0, n\u00f3 \u0111\u00fang trong 99% tr\u01b0\u1eddng h\u1ee3p. C\u00f3 m\u1ed9t v\u00e0i tr\u01b0\u1eddng h\u1ee3p b\u1ea1n l\u00e0m nhu c\u1ea7u tr\u01b0\u1edbc; nh\u01b0ng, trong h\u1ea7u h\u1ebft c\u00e1c tr\u01b0\u1eddng h\u1ee3p, b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c ngu\u1ed3n cung ch\u1ec9 v\u00ec n\u00f3 d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c, \u0111\u00fang kh\u00f4ng? H\u1ecd \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh \u0111\u1ec3 \u1edf \u0111\u00f3.   \n Prashant Choubey: Ho\u00e0n to\u00e0n \u0111\u00fang. T\u00f4i ho\u00e0n to\u00e0n \u0111\u1ed3ng \u00fd. C\u00f3 m\u1ed9t thu\u1eadt ng\u1eef l\u00e0 t\u1ef7 l\u1ec7 hoa h\u1ed3ng, \u0111\u00fang kh\u00f4ng?  \n Trong c\u00e1c s\u00e0n giao d\u1ecbch, \u0111\u00f3 l\u00e0 ph\u1ea7n b\u1ea1n s\u1ebd l\u1ea5y t\u1eeb t\u1ed5ng doanh thu \u0111\u01b0\u1ee3c t\u1ea1o ra cho c\u00e1c nh\u00e0 cung c\u1ea5p tr\u00ean n\u1ec1n t\u1ea3ng, \u0111\u00fang kh\u00f4ng? B\u1ea1n th\u1ea5y \u0111i\u1ec1u \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o trong nh\u1eefng ng\u00e0y \u0111\u1ea7u? B\u1ea1n c\u00f3 th\u1ea5y c\u00e1c s\u00e0n giao d\u1ecbch khi h\u1ecd \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u. B\u1ea1n bi\u1ebft \u0111\u1ea5y, l\u1ea5y \u00edt h\u01a1n t\u1eeb c\u00e1c nh\u00e0 cung c\u1ea5p c\u1ee7a h\u1ecd v\u00e0 sau \u0111\u00f3 khi n\u1ec1n t\u1ea3ng m\u1ea1nh l\u00ean, c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi mua h\u01a1n.   \n C\u00f3 nhi\u1ec1u gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u h\u01a1n. Sau \u0111\u00f3 h\u1ecd b\u1eaft \u0111\u1ea7u t\u0103ng t\u1ef7 l\u1ec7 hoa h\u1ed3ng \u0111\u00f3 v\u00e0 \u0111\u00e2u l\u00e0 t\u1ef7 l\u1ec7 chung, t\u1ef7 l\u1ec7 ch\u1ecdn trong giai \u0111o\u1ea1n \u0111\u1ea7u khi n\u00f3 ch\u01b0a \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp v\u00e0 sau \u0111\u00f3 \u0111\u1ebfn giai \u0111o\u1ea1n tr\u01b0\u1edfng th\u00e0nh. H\u00e3y n\u00f3i, b\u1ea1n bi\u1ebft \u0111\u1ea5y, kh\u00f4ng ph\u1ea3i \u0111\u1ebfn giai \u0111o\u1ea1n Airbnb, m\u00e0 th\u1eadm ch\u00ed tr\u01b0\u1edbc \u0111\u00f3 l\u00e0 t\u1ef7 l\u1ec7 ti\u00eau chu\u1ea9n. B\u1ea1n \u0111ang th\u1ea5y khi h\u1ecd t\u1ea1o ra trong c\u00e1c s\u00e0n giao d\u1ecbch.   \n Fabrice Grinda: C\u00e2u tr\u1ea3 l\u1eddi cho ch\u00fang t\u00f4i l\u00e0 t\u00f9y thu\u1ed9c v\u00e0o c\u00e1ch b\u1ea1n \u0111o l\u01b0\u1eddng li\u1ec7u t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 l\u1ea5y l\u00e0 b\u1ea1n \u0111o l\u01b0\u1eddng \u0111\u1ed9 co gi\u00e3n c\u1ee7a cung v\u00e0 c\u1ea7u v\u00e0 b\u1ea1n l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed tr\u00ean ph\u00eda \u00edt co gi\u00e3n h\u01a1n, b\u00e2y gi\u1edd tr\u00ean h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng b\u1ea1n l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed t\u1eeb ba \u0111\u1ebfn hai m\u01b0\u01a1i l\u0103m ph\u1ea7n tr\u0103m tr\u00ean ph\u00eda cung v\u00e0 nh\u01b0ng c\u00f3 m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p b\u1ea1n l\u1ea5y tr\u00ean ph\u00eda mua v\u00ec \u0111\u00f3 l\u00e0 n\u01a1i h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb b\u1ea1n mu\u1ed1n.\n T\u00f4i mu\u1ed1n t\u00ednh ph\u00ed nh\u1eefng ng\u01b0\u1eddi \u0111ang nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb. V\u00ec v\u1eady, Vinted t\u00ednh ph\u00ed ng\u01b0\u1eddi mua v\u00ec h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb t\u1eeb k\u00fd qu\u1ef9 v\u00e0 v\u1eadn chuy\u1ec3n. Nh\u01b0ng n\u1ebfu b\u1ea1n ch\u1ecdn t\u1ea1i nh\u00e0, h\u1ecd t\u00ednh ph\u00ed ng\u01b0\u1eddi b\u00e1n, \u0111i\u1ec1u n\u00e0y l\u00e0 h\u1ecd \u0111\u01b0\u1ee3c l\u1ee3i t\u1eeb vi\u1ec7c l\u1ea5y h\u00e0ng t\u1ea1i nh\u00e0. B\u00e2y gi\u1edd, \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi c\u1ee7a b\u1ea1n, t\u00f4i s\u1ebd b\u1eaft \u0111\u1ea7u v\u1edbi t\u1ef7 l\u1ec7 thu ph\u00ed th\u1ea5p, nh\u01b0ng kh\u00f4ng ph\u1ea3i l\u00e0 kh\u00f4ng c\u00f3 v\u00ec b\u1ea1n mu\u1ed1n \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi s\u1eb5n s\u00e0ng tr\u1ea3 ti\u1ec1n.   \n h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng ti\u00eau d\u00f9ng, t\u00f4i s\u1ebd b\u1eaft \u0111\u1ea7u \u1edf m\u1ee9c 10 v\u1edbi m\u1ee5c ti\u00eau l\u00e0 \u0111\u1ea1t 15, 20 trong d\u00e0i h\u1ea1n, c\u00f2n \u1edf ph\u00eda B2B, r\u1ea5t kh\u00e1c. M\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p b\u1ea1n kh\u00f4ng th\u1ec3 l\u1ea5y b\u1ea5t k\u1ef3 t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o v\u00ec \u0111\u01a1n \u0111\u1eb7t h\u00e0ng qu\u00e1 l\u1edbn. N\u00f3 qu\u00e1 nh\u1ea1y c\u1ea3m v\u1ec1 gi\u00e1 m\u00e0 b\u1ea1n s\u1eed d\u1ee5ng c\u00e1c m\u00f4 h\u00ecnh kinh doanh kh\u00e1c nhau.  \n V\u00ec v\u1eady, t\u00f4i s\u1ebd. B\u1edfi v\u00ec b\u1ea1n c\u00f3 m\u1ed9t th\u1ecb tr\u01b0\u1eddng, kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i l\u00e0 m\u00f4 h\u00ecnh kinh doanh, t\u1ef7 l\u1ec7 thu ph\u00ed, m\u00f4 h\u00ecnh kinh doanh c\u00f3 th\u1ec3 l\u00e0 qu\u1ea3ng c\u00e1o t\u1ef1 ph\u1ee5c v\u1ee5, \u0111\u00fang kh\u00f4ng? ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 t\u1ea1i m\u1ed9t c\u00f4ng ty g\u1ecdi l\u00e0 top sort v\u00e0 h\u1ecd cho ph\u00e9p ng\u01b0\u1eddi b\u00e1n mua qu\u1ea3ng c\u00e1o \u0111\u1ec3 c\u1ea3i thi\u1ec7n v\u1ecb tr\u00ed, trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, 5 ph\u1ea7n tr\u0103m GMV l\u00e0 th\u00f4ng qua nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y t\u1ef1 ph\u1ee5c v\u1ee5.  \n B\u1ea1n c\u00f3 th\u1ec3 b\u00e1n t\u00e0i tr\u1ee3. B\u1ea1n c\u00f3 th\u1ec3 b\u00e1n ph\u00ed li\u1ec7t k\u00ea.  V\u00e2ng. c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 ki\u1ebfm ti\u1ec1n t\u1eeb m\u1ed9t th\u1ecb tr\u01b0\u1eddng m\u00e0 t\u1ef7 l\u1ec7 thu ph\u00ed ch\u1ec9 l\u00e0 m\u1ed9t trong s\u1ed1 \u0111\u00f3. \u0110i\u1ec1u \u0111\u00f3 n\u00f3i r\u1eb1ng. N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3, h\u00e3y c\u1ed1 g\u1eafng c\u00f3 m\u1ed9t t\u1ef7 l\u1ec7 thu ph\u00ed, t\u1ef7 l\u1ec7 thu ph\u00ed B2B \u0111i\u1ec3n h\u00ecnh l\u00e0 1 \u0111\u1ebfn 3%, c\u00f3 th\u1ec3 l\u00ean \u0111\u1ebfn 5, 6, 7, v\u00e0 t\u1ef7 l\u1ec7 thu ph\u00ed ti\u00eau d\u00f9ng \u0111i\u1ec3n h\u00ecnh l\u00e0 10, l\u00ean \u0111\u1ebfn 15, 20.  \n Prashant choubey: Hi\u1ec3u r\u1ed3i. V\u00e2ng. C\u1ea3m \u01a1n b\u1ea1n \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. \u0110i\u1ec1u \u0111\u00f3 s\u1ebd h\u1eefu \u00edch cho ng\u01b0\u1eddi nghe c\u1ee7a ch\u00fang t\u00f4i. M\u1ed9t \u0111i\u1ec1u m\u00e0 t\u00f4i \u0111\u00e3 th\u1ea5y l\u00e0 khi c\u00e1c th\u1ecb tr\u01b0\u1eddng n\u00e0y \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp, h\u00e3y l\u1ea5y Airbnb l\u00e0m v\u00ed d\u1ee5, ho\u1eb7c h\u00e3y l\u1ea5y Zomato \u1edf th\u1ecb tr\u01b0\u1eddng \u1ea4n \u0110\u1ed9, trong kh\u00f4ng gian th\u1ef1c ph\u1ea9m v\u00e0 nh\u00e0 h\u00e0ng. \u0110i\u1ec1u n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ed9c quy\u1ec1n v\u00e0 h\u1ecd \u0111\u1ea1t \u0111\u1ebfn giai \u0111o\u1ea1n \u0111\u00f3, \u0111\u00fang kh\u00f4ng?   \n Ch\u1ec9 c\u00f3 m\u1ed9t ho\u1eb7c hai ng\u01b0\u1eddi chi\u1ebfn th\u1eafng nhi\u1ec1u nh\u1ea5t trong c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u m\u00e0 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 y\u00eau th\u00edch. Tuy\u1ec7t \u0111\u1ed1i. Nh\u01b0ng t\u1eeb quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u0169ng c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u tr\u1edf n\u00ean b\u00f3c l\u1ed9t \u1edf giai \u0111o\u1ea1n \u0111\u00f3, b\u1edfi v\u00ec khi b\u1ea1n ki\u1ec3m so\u00e1t to\u00e0n b\u1ed9 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed9t danh m\u1ee5c c\u1ee5 th\u1ec3, b\u1ea1n c\u00f3 th\u1ec3 y\u00eau c\u1ea7u b\u1ea5t k\u1ef3 t\u1ef7 l\u1ec7 thu ph\u00ed n\u00e0o m\u00e0 b\u1ea1n mu\u1ed1n v\u00e0 c\u00e1c nh\u00e0 cung c\u1ea5p v\u1eabn ph\u1ea3i ch\u1ecbu.\n Fabrice Grinda: \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng ho\u00e0n to\u00e0n \u0111\u00fang. V\u00ec v\u1eady, tr\u01b0\u1edbc h\u1ebft, v\u00ec c\u00f3 c\u00e1c \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean, v\u00ec c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng b\u1edfi ng\u01b0\u1eddi b\u00e1n, c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n c\u00f3 c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi mua. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao t\u00f4i ngh\u0129 r\u1eb1ng c\u00e1c c\u00f4ng ty LLM \u0111\u01b0\u1ee3c b\u1ea3o v\u1ec7, b\u1edfi v\u00ec cu\u1ed1i c\u00f9ng, ngay c\u1ea3 LLM c\u0169ng ch\u1ec9 g\u1eedi b\u1ea1n \u0111\u1ebfn nh\u00e0 cung c\u1ea5p \u0111\u1ed9c quy\u1ec1n chi\u1ebfm \u01b0u th\u1ebf. b\u1ea1n kh\u00f4ng th\u1ec3 v\u00e0o v\u00e0 l\u1ea5y nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n v\u00ec c\u00f3 m\u1ed9t \u0111i\u1ec3m m\u00e0 n\u00f3 kh\u00f4ng kinh t\u1ebf \u0111\u1ec3 c\u00f3 m\u1eb7t tr\u00ean n\u1ec1n t\u1ea3ng v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 b\u1ecb ph\u00e1 v\u1ee1.   \n Nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed qu\u00e1 cao v\u00e0 cu\u1ed1i c\u00f9ng b\u1ecb ph\u00e1 v\u1ee1, \u0111\u00fang kh\u00f4ng? Nh\u01b0 l\u00fd do Taobao th\u1eafng \u1edf Trung Qu\u1ed1c, eBay \u0111\u00e3 mua ng\u01b0\u1eddi ch\u01a1i h\u00e0ng \u0111\u1ea7u g\u1ecdi l\u00e0 each net, chi\u1ebfm 95 ph\u1ea7n tr\u0103m th\u1ecb ph\u1ea7n, nh\u01b0ng h\u1ecd b\u1eaft \u0111\u1ea7u l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed qu\u00e1 cao. Taobao \u0111\u00e3 l\u1ea5y th\u1ecb tr\u01b0\u1eddng t\u1eeb h\u1ecd. \u0110i\u1ec1u t\u01b0\u01a1ng t\u1ef1 \u0111\u00e3 x\u1ea3y ra v\u1edbi eBay \u1edf H\u00e0n Qu\u1ed1c.   \n H\u1ecd c\u00f3 m\u1ed9t c\u00f4ng ty v\u00e0 n\u00f3 \u0111\u00e3 b\u1ecb ph\u00e1 v\u1ee1 b\u1edfi G market v\u00ec \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1. H\u1ecd \u0111\u00e3 l\u1ea5y t\u1ef7 l\u1ec7 thu ph\u00ed th\u1ea5p h\u01a1n. V\u00ec v\u1eady, c\u00f3 m\u1ed9t t\u1ef7 l\u1ec7 thu ph\u00ed c\u00f4ng b\u1eb1ng t\u1ef1 nhi\u00ean m\u00e0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd ch\u1ecbu. nh\u01b0ng b\u1ea1n kh\u00f4ng th\u1ec3 ch\u1ec9 l\u1ea5y, 100 ph\u1ea7n tr\u0103m \u0111\u00fang, nh\u01b0 theo \u0111\u1ecbnh ngh\u0129a, nh\u01b0 m\u1ecdi ng\u01b0\u1eddi s\u1ebd quay l\u01b0ng l\u1ea1i v\u00ec v\u1eady t\u00f4i c\u00e1 r\u1eb1ng \u0111i\u1ec1u \u0111\u00f3 l\u00e0 \u0111\u00fang.   \n B\u1ea1n c\u00f3 nhi\u1ec1u quy\u1ec1n l\u1ef1c \u0111\u1ecbnh gi\u00e1 h\u01a1n khi b\u1ea1n l\u00e0 \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean chi\u1ebfn th\u1eafng. V\u00ec v\u1eady, li\u1ec7u \u0111\u1ed9c quy\u1ec1n t\u1ef1 nhi\u00ean chi\u1ebfn th\u1eafng \u0111\u00f3 c\u00f3 t\u1ef7 l\u1ec7 thu ph\u00ed cao h\u01a1n so v\u1edbi l\u00fac \u0111\u1ea7u khi n\u00f3 c\u1ea1nh tranh kh\u00f4ng?  Tuy\u1ec7t \u0111\u1ed1i. Nh\u01b0ng li\u1ec7u n\u00f3 c\u00f3 ho\u00e0n to\u00e0n li\u00ean k\u1ebft kh\u00f4ng? Kh\u00f4ng, n\u00f3 s\u1ebd \u0111\u1ee7 cao. Cao nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ec3 h\u1ecd ki\u1ebfm ti\u1ec1n, nh\u01b0ng kh\u00f4ng qu\u00e1 cao \u0111\u1ec3 t\u1ea1o ra c\u01a1 h\u1ed9i cho ng\u01b0\u1eddi kh\u00e1c v\u00e0o.  \n Prashant Choubey: Tuy\u1ec7t \u0111\u1ed1i. R\u1ea5t th\u00fa v\u1ecb. V\u00e0, nh\u1eefng g\u00ec b\u1ea1n c\u0169ng \u0111ang th\u1ea5y, h\u00e3y l\u1ea5y v\u00ed d\u1ee5 v\u1ec1 Zomato \u1edf \u1ea4n \u0110\u1ed9. \u0110\u00f3 l\u00e0 m\u1ed9t c\u00f4ng ty giao d\u1ecbch c\u00f4ng khai b\u00e2y gi\u1edd, v\u00e0 n\u00f3 \u0111ang giao d\u1ecbch \u1edf m\u1ee9c \u0111\u1ecbnh gi\u00e1 l\u1edbn, \u0111\u00fang kh\u00f4ng? V\u00e0 c\u00f3 tranh lu\u1eadn xung quanh n\u00f3 r\u1eb1ng, \u0111\u01b0\u1ee3c r\u1ed3i, li\u1ec7u \u0111\u1ecbnh gi\u00e1 \u0111\u00f3 c\u00f3 h\u1ee3p l\u00fd hay kh\u00f4ng? L\u00e0 m\u1ed9t ng\u01b0\u1eddi k\u1ef3 c\u1ef1u trong kh\u00f4ng gian th\u1ecb tr\u01b0\u1eddng v\u00e0 bi\u1ebft th\u1ecb tr\u01b0\u1eddng \u1ea4n \u0110\u1ed9, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong v\u00e0 ngo\u00e0i.     \n B\u1ea1n c\u00f3 ngh\u0129 r\u1eb1ng Zomato ho\u1eb7c, k\u00edch th\u01b0\u1edbc v\u00e0 gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u m\u00e0 h\u1ecd \u0111\u00e3 thi\u1ebft l\u1eadp, n\u00f3 c\u00f3 h\u1ee3p l\u00fd, \u0111\u1ec3 h\u1ecd y\u00eau c\u1ea7u, m\u1ee9c \u0111\u1ecbnh gi\u00e1 cao h\u01a1n \u0111\u00f3. N\u1ebfu c\u00f3, th\u00ec \u0111i\u1ec1u \u0111\u00f3 c\u00f3 r\u00fat ra \u0111i\u1ec1u g\u00ec cho, c\u00e1c c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng trong th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n v\u00e0 c\u00e1c \u0111\u1ecbnh gi\u00e1 \u1edf \u0111\u00f3, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 \u1ea3nh h\u01b0\u1edfng g\u00ec \u0111\u1ebfn \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng? \n Fabrice Grinda: V\u00ec v\u1eady, h\u00e3y \u0111\u1ec3 t\u00f4i b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch n\u00f3i r\u1eb1ng t\u00f4i kh\u00f4ng ph\u1ea3i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai. T\u00f4i kh\u00f4ng, t\u00f4i kh\u00f4ng nh\u00ecn v\u00e0o c\u00e1c so s\u00e1nh th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai. T\u00f4i th\u01b0\u1eddng b\u00e1n khi m\u1ed9t c\u00f4ng ty tr\u1edf th\u00e0nh c\u00f4ng khai v\u00ec t\u00f4i m\u1ea5t quy\u1ec1n truy c\u1eadp \u0111\u1ed9c quy\u1ec1n v\u00e0o ng\u01b0\u1eddi s\u00e1ng l\u1eadp, \u0111\u00fang kh\u00f4ng? m\u1ed9t khi t\u01b0 nh\u00e2n, t\u00f4i c\u00f3 th\u1ec3 g\u1ecdi cho CEO. N\u00f3 gi\u1ed1ng nh\u01b0, N\u00e0y, m\u1ecdi th\u1ee9 th\u1ebf n\u00e0o?    \n T\u00f4i c\u00f3 th\u1ec3 gi\u00fap kh\u00f4ng? V\u00e2n v\u00e2n. Ngay khi h\u1ecd c\u00f4ng khai, t\u00f4i ki\u1ec3u nh\u01b0, tr\u01b0\u1edbc h\u1ebft, Fidelity l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 l\u1edbn v\u00e0 h\u1ecd kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p cung c\u1ea5p cho t\u00f4i b\u1ea5t k\u1ef3 th\u00f4ng tin n\u00e0o. V\u1eady l\u1ee3i th\u1ebf so s\u00e1nh c\u1ee7a t\u00f4i v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0 th\u1ecb tr\u01b0\u1eddng c\u00f4ng khai l\u00e0 g\u00ec? N\u00f3 b\u1eb1ng kh\u00f4ng. V\u00ec v\u1eady, t\u00f4i b\u00e1n khi h\u1ecd c\u00f4ng khai. B\u00e2y gi\u1edd, t\u1ea1i sao t\u00f4i c\u00f3 th\u1ec3 l\u1eadp lu\u1eadn r\u1eb1ng m\u1ed9t c\u00f4ng ty nh\u01b0 Zomato n\u00ean y\u00eau c\u1ea7u m\u1ed9t m\u1ee9c gi\u00e1 cao. M\u1ed9t l\u1ea7n n\u1eefa, t\u00f4i kh\u00f4ng bi\u1ebft c\u00e1c b\u1ed9i s\u1ed1 l\u00e0 g\u00ec. T\u00f4i kh\u00f4ng bi\u1ebft \u0111\u1ecbnh gi\u00e1 l\u00e0 g\u00ec. T\u00f4i kh\u00f4ng bi\u1ebft. T\u00f4i th\u1eadm ch\u00ed kh\u00f4ng bi\u1ebft t\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp c\u1ee7a vi\u1ec7c \u0111\u1eb7t h\u00e0ng th\u1ef1c ph\u1ea9m tr\u1ef1c tuy\u1ebfn \u1edf \u1ea4n \u0110\u1ed9 l\u00e0 bao nhi\u00eau, nh\u01b0ng t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o ra nhi\u1ec1u c\u00e2u chuy\u1ec7n \u0111\u1ec3 bi\u1ec7n minh cho \u0111\u1ecbnh gi\u00e1 cao. M\u1ed9t l\u00e0 \u0111\u1eb7t h\u00e0ng th\u1ef1c ph\u1ea9m tr\u1ef1c tuy\u1ebfn \u1edf \u1ea4n \u0110\u1ed9 l\u00e0 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec 10%.          \n N\u00f3 s\u1ebd t\u0103ng l\u00ean 50%, \u0111\u00fang kh\u00f4ng? N\u00f3 s\u1ebd t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3. V\u00e0 \u0111\u00e2y l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng l\u1edbn. Th\u1ee9 hai, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i chi ph\u00ed bi\u00ean c\u1ee7a vi\u1ec7c giao th\u1ef1c ph\u1ea9m, v\u1edbi s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a m\u00e1y bay kh\u00f4ng ng\u01b0\u1eddi l\u00e1i v\u00e0 ph\u01b0\u01a1ng ti\u1ec7n t\u1ef1 l\u00e1i v\u00e0 c\u01a1 ch\u1ebf giao h\u00e0ng gi\u1ea3m xu\u1ed1ng b\u1eb1ng kh\u00f4ng. v\u00e0 sau \u0111\u00f3 b\u1ea1n, sau \u0111\u00f3 l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n ch\u1ec9 t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3.    \n B\u00e2y gi\u1edd \u0111i\u1ec1u \u0111\u00f3 c\u00f3 x\u1ea3y ra trong ba n\u0103m t\u1edbi kh\u00f4ng? KH\u00d4NG. T\u1ea1i m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3 trong 10 n\u0103m t\u1edbi, c\u00f3 th\u1ec3. s\u1ed1 ba, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t t\u01b0\u01a1ng lai n\u01a1i \u1edf c\u00e1c th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n cao, chi ph\u00ed cao c\u1ee7a Mumbai ho\u1eb7c Delhi ho\u1eb7c b\u1ea5t c\u1ee9 n\u01a1i n\u00e0o, n\u1ebfu b\u1ea1n c\u00f3 \u0111\u1ee7 nh\u00e0 b\u1ebfp t\u1ed1i. Th\u1ee9c \u0103n n\u1ea5u s\u1eb5n trong ba ph\u00fat c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c giao mi\u1ec5n ph\u00ed b\u1eb1ng m\u00e1y bay kh\u00f4ng ng\u01b0\u1eddi l\u00e1i.  \n b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t b\u1eefa \u0103n tuy\u1ec7t v\u1eddi \u0111\u01b0\u1ee3c giao \u0111\u1ebfn b\u1ea1n trong 10 ph\u00fat. \u0110i\u1ec1u \u0111\u00f3 r\u1ebb h\u01a1n so v\u1edbi vi\u1ec7c b\u1ea1n mu\u1ed1n \u0111i \u0111\u1ebfn, mua h\u00e0ng t\u1ea1p h\u00f3a v\u00e0 thay th\u1ebf ch\u1ee3 t\u1ea1p h\u00f3a. V\u00e0 c\u00f3 th\u1ec3 b\u1ea1n th\u1eadm ch\u00ed t\u1ea1o ra nh\u1eefng ng\u00f4i nh\u00e0 kh\u00f4ng c\u00f3 b\u1ebfp trong t\u01b0\u01a1ng lai. V\u00e2ng, t\u00f4i c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111i\u1ec1u \u0111\u00f3. l\u1ea1i n\u1eefa, c\u00f3 ph\u1ea3i l\u00e0 n\u0103m n\u0103m n\u1eefa kh\u00f4ng?    \n Kh\u00f4ng, 10 n\u0103m n\u1eefa, c\u00f3 l\u1ebd kh\u00f4ng ph\u1ea3i c\u00f3 th\u1ec3 nhi\u1ec1u h\u01a1n 15, 20, nh\u01b0ng t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t c\u00e2u chuy\u1ec7n v\u1ec1 c\u00e1ch \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 r\u1ea5t, r\u1ea5t, r\u1ea5t l\u1edbn v\u00e0 c\u00f3 l\u1ee3i nhu\u1eadn nhi\u1ec1u h\u01a1n so v\u1edbi hi\u1ec7n t\u1ea1i. B\u00e2y gi\u1edd n\u00f3 l\u00e0 x\u00e1c su\u1ea5t. V\u00e0 b\u1ea1n c\u00f3 tr\u1ea3 ti\u1ec1n cho, \u0111\u00f3 l\u00e0 vi ph\u1ea1m ti\u1ec1m n\u0103ng t\u01b0\u01a1ng lai h\u00f4m nay kh\u00f4ng? C\u00f3 th\u1ec3, c\u00f3 th\u1ec3 kh\u00f4ng. nh\u01b0ng c\u00f3 nh\u1eefng l\u00fd do t\u1ea1i sao t\u00f4i, t\u00f4i c\u00e1 nh\u00e2n r\u1ea5t l\u1ea1c quan v\u1ec1, v\u1ec1 giao h\u00e0ng th\u1ef1c ph\u1ea9m, vi\u1ebft l\u1edbn, \u1edf \u1ea4n \u0110\u1ed9 v\u00e0 th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u.    \n Prashant Choubey: Ch\u1eafc ch\u1eafn r\u1ed3i. V\u00e0, ph\u1ea7n cu\u1ed1i c\u00f9ng c\u1ee7a c\u00e2u h\u1ecfi l\u00e0, li\u1ec7u c\u00e1c th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n, c\u00e1c th\u1ecb tr\u01b0\u1eddng v\u1eabn c\u00f2n t\u01b0 nh\u00e2n, nh\u01b0ng \u0111\u00e3 tr\u01b0\u1edfng th\u00e0nh v\u00e0 \u0111ang trong h\u00e0nh tr\u00ecnh IPO, nh\u01b0ng v\u1eabn \u0111ang huy \u0111\u1ed9ng v\u00f2ng t\u01b0 nh\u00e2n, c\u00f3 r\u00fat ra \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec t\u1eeb c\u00e1c \u0111\u1ecbnh gi\u00e1 \u0111ang \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng b\u1edfi c\u00e1c c\u00f4ng ty nh\u01b0 Zomato kh\u00f4ng? \n Fabrice Grinda: V\u1ea5n \u0111\u1ec1 \u1edf ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi l\u00e0 ng\u01b0\u1ee3c l\u1ea1i, \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng th\u1ea5p h\u01a1n \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng t\u01b0 nh\u00e2n. V\u00e0 v\u00ec v\u1eady c\u00e1c c\u00f4ng ty g\u1eb7p kh\u00f3 kh\u0103n khi ra c\u00f4ng ch\u00fang v\u00ec h\u1ecd \u0111\u00e3 huy \u0111\u1ed9ng qu\u00e1 nhi\u1ec1u ti\u1ec1n v\u1edbi gi\u00e1 qu\u00e1 cao. V\u00e0 h\u1ecd kh\u00f4ng mu\u1ed1n ch\u1ecbu s\u1ef1 nh\u1ee5c nh\u00e3 khi ph\u1ea3i ra c\u00f4ng ch\u00fang v\u1edbi gi\u00e1 th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi l\u1ea7n huy \u0111\u1ed9ng cu\u1ed1i c\u00f9ng.  \n V\u00ec v\u1eady, r\u00f5 r\u00e0ng giai \u0111o\u1ea1n sau c\u1ee7a startup l\u00e0 t\u00edn hi\u1ec7u th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng c\u00f3 li\u00ean quan h\u01a1n b\u00e2y gi\u1edd. N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ph\u1ea3i trong l\u0129nh v\u1ef1c th\u1ef1c ph\u1ea9m, n\u00f3, m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a Zomato l\u00e0 bao nhi\u00eau? T\u00f4i kh\u00f4ng ch\u1eafc n\u00f3 c\u00f3 li\u00ean quan \u0111\u1ebfn v\u1eady, th\u00e0nh th\u1eadt m\u00e0 n\u00f3i, v\u00ec, h\u1ed3 s\u01a1 ng\u1eafn g\u1ecdn kh\u00e1c nhau, h\u1ed3 s\u01a1 bi\u00ean l\u1ee3i nhu\u1eadn kh\u00e1c nhau, Zomato l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng ba b\u00ean.  \n C\u00f3 nh\u00e0 h\u00e0ng, ng\u01b0\u1eddi ti\u00eau d\u00f9ng, ng\u01b0\u1eddi giao h\u00e0ng, h\u1ea7u h\u1ebft c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u00e0 hai b\u00ean, \u0111\u00fang kh\u00f4ng? T\u00f4i kh\u00f4ng ch\u1eafc n\u00f3 c\u00f3 li\u00ean quan \u0111\u1ebfn v\u1eady, nh\u01b0ng c\u00f3, \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ed9ng c\u00f3 li\u00ean quan \u0111\u1ebfn c\u00e1c c\u00f4ng ty t\u01b0 nh\u00e2n giai \u0111o\u1ea1n mu\u1ed9n.  Tuy\u1ec7t \u0111\u1ed1i. v\u1ea5n \u0111\u1ec1 l\u1edbn h\u01a1n, nh\u01b0 t\u00f4i \u0111\u00e3 n\u00f3i, \u1edf M\u1ef9 l\u00e0 ng\u01b0\u1ee3c l\u1ea1i v\u1edbi \u0111i\u1ec1u n\u00e0y.\n C\u00e1c c\u00f4ng ty t\u01b0 nh\u00e2n th\u1ef1c s\u1ef1 \u0111\u1eaft \u0111\u1ecf so v\u1edbi c\u00e1c c\u00f4ng ty c\u00f4ng c\u1ed9ng. V\u00e0 v\u00ec v\u1eady n\u00f3 t\u1ea1o ra m\u1ed9t, n\u00f3 l\u00e0m cho h\u1ecd kh\u00f3 ra c\u00f4ng ch\u00fang. \n Prashant choubey: Hi\u1ec3u r\u1ed3i. V\u00e2ng. H\u1ee3p l\u00fd. \u0111\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi s\u00e1ng l\u1eadp x\u00e2y d\u1ef1ng th\u1ecb tr\u01b0\u1eddng ng\u00e0y nay, nh\u1eefng tr\u1edf ng\u1ea1i l\u1edbn nh\u1ea5t m\u00e0 h\u1ecd c\u1ea7n v\u01b0\u1ee3t qua l\u00e0 g\u00ec? trong th\u1ecb tr\u01b0\u1eddng ng\u00e0y nay m\u00e0 kh\u00f4ng t\u1ed3n t\u1ea1i khi b\u1ea1n \u0111ang x\u00e2y d\u1ef1ng OLX v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3.  \n Fabrice Grinda: T\u00f4i s\u1ebd n\u00f3i, tr\u01b0\u1edbc h\u1ebft, d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t c\u00e1i so v\u1edbi tr\u01b0\u1edbc \u0111\u00e2y, v\u00ec v\u1edbi m\u00e3 kh\u00f4ng, m\u00e3 th\u1ea5p AI, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec kh\u00f4ng c\u1ea7n ti\u1ec1n. V\u00ec v\u1eady, th\u1ef1c s\u1ef1 c\u00f3 nhi\u1ec1u c\u1ea1nh tranh h\u01a1n, v\u00ec n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t \u00fd t\u01b0\u1edfng hay v\u1ec1 vi\u1ec7c sao ch\u00e9p n\u00f3, vi\u1ec7c thu h\u00fat kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u hi\u1ec3n nhi\u00ean, \u0111\u00fang kh\u00f4ng? Nh\u01b0 chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u00e3 t\u0103ng l\u00ean kh\u00e1 \u0111\u00e1ng k\u1ec3.  \n V\u00e0 v\u00ec v\u1eady vi\u1ec7c t\u00ecm ra c\u00e1ch b\u1ea1n c\u00f3 m\u1ed9t k\u00eanh thu h\u00fat kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng, l\u1eb7p l\u1ea1i, b\u1ec1n v\u1eefng. V\u00e0 \u0111\u1ed1i v\u1edbi t\u00f4i, kh\u00f4ng quan tr\u1ecdng n\u00f3 l\u00e0 g\u00ec. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 tr\u1ea3 ti\u1ec1n. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 h\u1eefu c\u01a1. N\u00f3 c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng, nh\u01b0ng n\u00f3 c\u1ea7n ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng. N\u00f3 ph\u1ea3i phong ph\u00fa, c\u00f3 th\u1ec3 sao ch\u00e9p, t\u00f4i ngh\u0129 l\u00e0 kh\u00e1 kh\u00f3. V\u00e0 sau \u0111\u00f3 h\u1ea7u h\u1ebft, nhi\u1ec1u danh m\u1ee5c ti\u00eau d\u00f9ng \u0111\u00e3 b\u1ecb chi\u1ebfm l\u0129nh.      \n V\u00ec v\u1eady, b\u1ea1n c\u1ea7n c\u00f3 nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn r\u1ea5t m\u1edbi, s\u00e1ng t\u1ea1o ho\u1eb7c b\u1ea1n c\u1ea7n chuy\u1ec3n sang B2B.\n Prashant Choubey: Hi\u1ec3u r\u1ed3i. H\u1ee3p l\u00fd. chuy\u1ec3n sang c\u00e2u h\u1ecfi ch\u00ednh cu\u1ed1i c\u00f9ng c\u1ee7a t\u00f4i tr\u01b0\u1edbc khi ch\u00fang ta c\u1ed1 g\u1eafng k\u1ebft th\u00fac. ni\u1ec1m tin tr\u00e1i ng\u01b0\u1ee3c n\u00e0o m\u00e0 b\u1ea1n c\u00f3, v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a th\u1ecb tr\u01b0\u1eddng ho\u1eb7c \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m? M\u00e0 h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi s\u1ebd kh\u00f4ng \u0111\u1ed3ng \u00fd.    \n Fabrice Grinda: T\u00f4i ngh\u0129 h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi hi\u1ec7n t\u1ea1i \u0111\u1ec1u nh\u01b0, t\u1ea5t c\u1ea3 l\u00e0 v\u1ec1 AI m\u1ecdi l\u00fac.\n V\u00e0 t\u00f4i ngh\u0129 c\u00f3 m\u1ed9t bong b\u00f3ng trong AI n\u01a1i c\u00f3, AI s\u1ebd thay \u0111\u1ed5i th\u1ebf gi\u1edbi, nh\u01b0ng gi\u1ed1ng nh\u01b0 m\u1ecdi cu\u1ed9c c\u00e1ch m\u1ea1ng c\u00f4ng ngh\u1ec7 kh\u00e1c, n\u00f3 s\u1ebd m\u1ea5t nhi\u1ec1u th\u1eddi gian h\u01a1n \u0111\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ebf gi\u1edbi h\u01a1n m\u1ecdi ng\u01b0\u1eddi ngh\u0129, b\u1edfi v\u00ec tr\u01b0\u1edbc khi ch\u00ednh ph\u1ee7 \u1ea4n \u0110\u1ed9 s\u1eed d\u1ee5ng AI m\u1ed9t c\u00e1ch th\u00f4ng minh, ho\u1eb7c b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec, m\u1ed9t c\u00f4ng ty l\u1edbn, t\u00f4i ngh\u0129 s\u1ebd m\u1ea5t m\u1ed9t th\u1eddi gian d\u00e0i, d\u00e0i, d\u00e0i n\u01a1i ch\u1eafc ch\u1eafn ch\u00ednh ph\u1ee7, M\u1ef9 v\u00e0 Ph\u00e1p, v.v.\n V\u00e0 \u0111\u00f3 l\u00e0 ph\u1ea7n l\u1edbn GDP, nh\u01b0ng trong t\u01b0\u01a1ng lai, khi n\u00f3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng, n\u00f3 s\u1ebd bi\u1ebfn \u0111\u1ed5i x\u00e3 h\u1ed9i nhi\u1ec1u h\u01a1n m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng. N\u00f3 b\u1ecb \u0111\u00e1nh gi\u00e1 qu\u00e1 cao trong ng\u1eafn h\u1ea1n. N\u00f3 b\u1ecb \u0111\u00e1nh gi\u00e1 th\u1ea5p trong d\u00e0i h\u1ea1n. nh\u01b0ng \u0111\u00f3 l\u00e0 kho\u1ea3ng 10, 15, 20 n\u0103m n\u1eefa. V\u00e0 v\u00ec v\u1eady m\u1ecdi ng\u01b0\u1eddi \u0111\u00e3 vi\u1ebft ra c\u00e1c th\u1ecb tr\u01b0\u1eddng.    \n V\u00ec v\u1eady, ngay b\u00e2y gi\u1edd \u0111i\u1ec1u tr\u00e1i ng\u01b0\u1ee3c \u0111\u1ec3 l\u00e0m l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u \u0111\u00f3, \u0111i\u1ec1u kh\u00f4ng tr\u00e1i ng\u01b0\u1ee3c l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o AI. \u0110i\u1ec1u tr\u00e1i ng\u01b0\u1ee3c l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng nh\u01b0 m\u1ed9t c\u01b0\u1ee3c v\u00e0o AI, b\u1edfi v\u00ec t\u00f4i th\u00e0 l\u00e0m AI \u1ee9ng d\u1ee5ng h\u01a1n l\u00e0 th\u1ef1c s\u1ef1 l\u00e0m LLM tr\u1ef1c ti\u1ebfp c\u1ea1nh tranh \u1edf m\u1ee9c gi\u00e1 \u0111i\u00ean r\u1ed3. \u0111\u1ed1i v\u1edbi t\u00f4i, \u0111\u00f3 l\u00e0 m\u1ed9t c\u01b0\u1ee3c tr\u00e1i ng\u01b0\u1ee3c.  \n Nhi\u1ec1u ng\u01b0\u1eddi gi\u1ed1ng nh\u01b0, \u1ed2, c\u00e1c th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 \u0111\u01b0\u1ee3c l\u00e0m xong h\u1ebft r\u1ed3i. V\u00e0 t\u00f4i kh\u00f4ng \u0111\u1ed3ng \u00fd. N\u1ebfu b\u1ea1n \u0111\u00e3 nh\u00ecn v\u00e0o chu\u1ed7i cung \u1ee9ng B2B v\u00e0 SMB c\u00f3 t\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp d\u01b0\u1edbi 5%, th\u01b0\u1eddng d\u01b0\u1edbi 1%, ch\u00fang ta \u0111ang \u1edf ng\u00e0y kh\u00f4ng. M\u1ecdi th\u1ee9 c\u1ea7n \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng. V\u00e0 \u0111\u00e2y l\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 v\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 v\u00e0 h\u00e0ng ngh\u00ecn t\u1ef7 \u0111\u00f4 la c\u1ee7a n\u1ec1n kinh t\u1ebf m\u00e0 h\u1ecd c\u1ea7n \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a.    \n Prashant choubey: Ch\u00ednh x\u00e1c. V\u00e2ng. C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 chia s\u1ebb \u0111i\u1ec1u \u0111\u00f3. V\u1edbi \u0111i\u1ec1u \u0111\u00f3, ch\u00fang t\u00f4i chuy\u1ec3n sang v\u00f2ng nhanh, trong \u0111\u00f3 t\u00f4i s\u1ebd h\u1ecfi b\u1ea1n s\u00e1u c\u00e2u h\u1ecfi nhanh v\u1ec1 vi\u1ec7c \u0111\u1ea7u t\u01b0 m\u00e0 b\u1ea1n \u0111ang l\u00e0m, v\u00e0 b\u1ea1n ph\u1ea3i \u0111\u01b0a ra s\u00e1u c\u00e2u tr\u1ea3 l\u1eddi nhanh, \u0111\u01b0\u1ee3c ch\u1ee9? \n Fabrice grinda: c\u1ee9 l\u00e0m \u0111i!\n Prashant Choubey: Tuy\u1ec7t v\u1eddi. V\u1eady c\u00e2u h\u1ecfi \u0111\u1ea7u ti\u00ean l\u00e0 b\u1ea1n \u0111\u1ea7u t\u01b0 v\u00e0o nh\u1eefng ng\u00e0nh v\u00e0 khu v\u1ef1c n\u00e0o? \n Fabrice Grinda: M\u1ef9, Ch\u00e2u \u00c2u, \u1ea4n \u0110\u1ed9, M\u1ef9 Latinh. V\u00e0 c\u00e1c ng\u00e0nh, b\u1ea5t k\u1ef3 ng\u00e0nh n\u00e0o b\u1eb1ng th\u1ecb tr\u01b0\u1eddng, kinh doanh hi\u1ec7u \u1ee9ng m\u1ea1ng. \n Prashant Choubey: \u0110\u01b0\u1ee3c r\u1ed3i. giai \u0111o\u1ea1n \u0111\u1ea7u t\u01b0 \u0111i\u1ec3n h\u00ecnh l\u00e0 g\u00ec? \n Fabrice Grinda: M\u1ed7i giai \u0111o\u1ea1n \u0111\u1ec1u kh\u00f3 kh\u0103n, nh\u01b0ng nh\u1eefng giai \u0111o\u1ea1n \u0111\u1ea7u ti\u00ean kh\u00f3 kh\u0103n h\u01a1n v\u00ec b\u1ea1n kh\u00f4ng bi\u1ebft li\u1ec7u b\u1ea1n c\u00f3 \u0111ang l\u00e0m t\u1ed1t hay kh\u00f4ng trong 10 n\u0103m. B\u1ea1n \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ea1t gi\u1ed1ng v\u00e0 m\u1ea5t 15 n\u0103m \u0111\u1ec3 c\u00f4ng ty ra c\u00f4ng ch\u00fang. \n V\u00ec v\u1eady, b\u1ea1n th\u1ef1c s\u1ef1 kh\u00f4ng bi\u1ebft li\u1ec7u b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3 ch\u01b0a.\n Prashant Choubey: \u0110\u01b0\u1ee3c r\u1ed3i. Nh\u01b0ng \u1edf giai \u0111o\u1ea1n n\u00e0o, b\u1ea1n th\u00edch tham gia v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t nh\u00e0 \u0111\u1ea7u t\u01b0? \n Fabrice Grinda: \u1ed2, t\u00f4i th\u00edch \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ea1t gi\u1ed1ng v\u00e0 A.\n Prashant Choubey: H\u1ea1t gi\u1ed1ng v\u00e0 A, \u0111\u01b0\u1ee3c r\u1ed3i.\n Fabrice Grinda: H\u1ea1t gi\u1ed1ng v\u00e0 A. T\u00f4i l\u00e0m m\u1ed9t s\u1ed1 B, t\u00f4i l\u00e0m m\u1ed9t s\u1ed1 h\u1ea1t gi\u1ed1ng tr\u01b0\u1edbc, nh\u01b0ng, ho\u1eb7c b\u00e1nh m\u00ec v\u00e0 b\u01a1 l\u00e0 h\u1ea1t gi\u1ed1ng v\u00e0 A.\n Prashant choubey: Hi\u1ec3u r\u1ed3i. Hi\u1ec3u r\u1ed3i. b\u1ea1n c\u00f3 d\u1eabn \u0111\u1ea7u c\u00e1c v\u00f2ng kh\u00f4ng?\n Fabrice Grinda: Ch\u00fang t\u00f4i kh\u00f4ng d\u1eabn \u0111\u1ea7u c\u00e1c v\u00f2ng; ch\u00fang t\u00f4i l\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 th\u00e2n thi\u1ec7n, c\u00f3 gi\u00e1 tr\u1ecb gia t\u0103ng, vi\u1ebft 12 s\u00e9c tr\u1ecb gi\u00e1 340k.\n Prashant Choubey: \u0110\u01b0\u1ee3c r\u1ed3i, hi\u1ec3u r\u1ed3i. C\u00e2u h\u1ecfi ti\u1ebfp theo b\u1ea1n c\u0169ng \u0111\u00e3 \u0111\u1ec1 c\u1eadp, \u0111\u00f3 l\u00e0 k\u00edch th\u01b0\u1edbc v\u0103n b\u1ea3n \u0111i\u1ec3n h\u00ecnh. C\u00e2u h\u1ecfi ti\u1ebfp theo l\u00e0, n\u01a1i n\u00e0o m\u00e0 c\u00e1c nh\u00e0 s\u00e1ng l\u1eadp c\u00f3 th\u1ec3 li\u00ean h\u1ec7 trong tr\u01b0\u1eddng h\u1ee3p c\u00f3 c\u00e1ch tr\u1ef1c ti\u1ebfp?  \n Fabrice Grinda: C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 li\u00ean h\u1ec7 v\u1edbi t\u00f4i l\u00e0, truy c\u1eadp LinkedIn c\u1ee7a t\u00f4i v\u00e0 g\u1eedi email cho t\u00f4i.\n T\u00f4i s\u1ebd xem x\u00e9t n\u00f3, ho\u1eb7c, t\u1ed1t h\u01a1n n\u1eefa l\u00e0, b\u1ea1n g\u1eedi email cho t\u00f4i n\u1ebfu b\u1ea1n c\u00f3 email c\u1ee7a t\u00f4i, ho\u1eb7c n\u1ebfu b\u1ea1n bi\u1ebft ai \u0111\u00f3 bi\u1ebft t\u00f4i v\u00e0 b\u1ea1n c\u00f3 m\u1ed9t l\u1eddi gi\u1edbi thi\u1ec7u \u1ea5m \u00e1p, nh\u01b0ng n\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3 c\u00f3 m\u1ed9t l\u1eddi gi\u1edbi thi\u1ec7u \u1ea5m \u00e1p, h\u00e3y truy c\u1eadp LinkedIn email c\u1ee7a t\u00f4i, n\u00f3 s\u1ebd ho\u1ea1t \u0111\u1ed9ng.\n Prashant Choubey: Tuy\u1ec7t v\u1eddi. n\u01a1i n\u00e0o m\u00e0 th\u00ednh gi\u1ea3 c\u1ee7a ch\u00fang t\u00f4i c\u00f3 th\u1ec3 theo d\u00f5i b\u1ea1n? \n Fabrice Grinda: C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 theo d\u00f5i t\u00f4i, th\u00e0nh th\u1eadt m\u00e0 n\u00f3i, l\u00e0 blog c\u1ee7a t\u00f4i, FabriceGrinda.com\n Prashant Choubey: Tuy\u1ec7t v\u1eddi. T\u00f4i s\u1ebd \u0111\u1ea3m b\u1ea3o \u0111\u01b0a li\u00ean k\u1ebft \u0111\u00f3 v\u00e0o ghi ch\u00fa ch\u01b0\u01a1ng tr\u00ecnh b\u00ean d\u01b0\u1edbi. C\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u v\u00ec \u0111\u00e3 d\u00e0nh th\u1eddi gian cho \u0111i\u1ec1u n\u00e0y. Fabrice, th\u1eadt vui khi c\u00f3 b\u1ea1n tr\u00ean podcast v\u00e0 y\u00eau th\u00edch t\u1ea5t c\u1ea3 nh\u1eefng hi\u1ec3u bi\u1ebft c\u1ee7a b\u1ea1n v\u1ec1 h\u00e0nh tr\u00ecnh c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c th\u1ecb tr\u01b0\u1eddng. V\u00ec v\u1eady, c\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u v\u00e0 ch\u00fac b\u1ea1n \u0111\u1ea7u t\u01b0 vui v\u1ebb.    \n Fabrice Grinda: C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 m\u1eddi t\u00f4i.\n Prashant choubey: c\u1ea3m \u01a1n r\u1ea5t nhi\u1ec1u.\n ","Category":["Ph\u1ecfng v\u1ea5n &amp; Tr\u00f2 chuy\u1ec7n b\u00ean l\u00f2 s\u01b0\u1edfi"],"_links":{"self":[{"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/posts\/62439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/comments?post=62439"}],"version-history":[{"count":1,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/posts\/62439\/revisions"}],"predecessor-version":[{"id":62440,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/posts\/62439\/revisions\/62440"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/media\/62306"}],"wp:attachment":[{"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/media?parent=62439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/categories?post=62439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/grinda.org\/vi\/wp-json\/wp\/v2\/tags?post=62439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}